Why relevancy is the key to success in Email Marketing
To be a good email marketer, the priority is to make sure your messages are relevant to your subscribers.
Creating by creating: when automation becomes a real experience
The MasterBase® MCCR Program expanded its third version to more than 13 DUOC UC sites and new Chilean universities, including UBB, UNAB and UTFSM.
20 ideas to keep your shipping calendar busy
Are you looking for new email marketing strategies that will motivate your subscribers to click?
Is the open rate a good indicator of the success of your campaign?
The open rate has long been considered a relevant indicator when measuring the effectiveness of an email marketing campaign.
How to use email marketing to increase your sales?
One mechanism is to identify those customers who in the past have evidenced your purchase intent and communicate a new promotion or attractive offer to them.
How to write effective follow-up messages
In the world of email, follow-up messages are a very valuable source of information.
Two-factor authentication (2FA): an extra layer of security that makes a difference
Two-factor authentication (2FA), or multi-factor authentication (MFA), is an additional layer of security that helps protect your accounts and personal data.
Shaping the Makers of the Future: the new generation driving automation with MasterBase®.
Students from all over Chile learn to create real solutions with MasterBase®.
Telemetry in your systems: the power to see the invisible
In the event of any incident, telemetry gives you the precise visibility to diagnose and regain control of your digital operation.
The secret behind campaigns that work: discover the power of A/B testing in MasterBase®.
Find out which version of your message connects best with your audience and optimize your campaigns with A/B testing.
Make sure you get to the inbox
Prevent your campaigns from ending up in spam with strategies and best practices that ensure they reach the inbox.
5 ways to use data to maximize your email marketing results.
Turn data into decisions that multiply the impact of your campaigns.
