{"id":6906,"date":"2023-09-13T21:43:43","date_gmt":"2023-09-13T18:43:43","guid":{"rendered":"https:\/\/masterbase.com\/es\/es\/es\/es\/es\/?p=6906"},"modified":"2024-01-09T16:37:45","modified_gmt":"2024-01-09T14:37:45","slug":"%d0%bf%d1%80%d0%be%d1%81%d1%83%d0%bd%d1%83%d1%82%d0%b0-%d0%b0%d0%bd%d0%b0%d0%bb%d1%96%d1%82%d0%b8%d0%ba%d0%b0-%d0%b2-email-%d0%bc%d0%b0%d1%80%d0%ba%d0%b5%d1%82%d0%b8%d0%bd%d0%b3%d1%83-%d0%ba%d0%bb","status":"publish","type":"post","link":"https:\/\/masterbase.com\/uk\/analitica-avanzada-en-email-marketing-metricas-clave-para-el-exito\/masterbase\/","title":{"rendered":"\u0420\u043e\u0437\u0448\u0438\u0440\u0435\u043d\u0430 \u0430\u043d\u0430\u043b\u0456\u0442\u0438\u043a\u0430 \u0432 email-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0443. \u041a\u043b\u044e\u0447\u043e\u0432\u0456 \u043f\u043e\u043a\u0430\u0437\u043d\u0438\u043a\u0438 \u0434\u043b\u044f \u0443\u0441\u043f\u0456\u0445\u0443"},"content":{"rendered":"

\u042f\u043a\u0449\u043e \u0432\u0438 \u0440\u043e\u0437\u0443\u043c\u0456\u0454\u0442\u0435 \u043e\u0441\u043d\u043e\u0432\u0438 email-\u043c\u0435\u0442\u0440\u0438\u043a \u0456 \u0437\u043d\u0430\u0454\u0442\u0435, \u044f\u043a \u0441\u043a\u043e\u0440\u0438\u0441\u0442\u0430\u0442\u0438\u0441\u044f \u043f\u0435\u0440\u0435\u0432\u0430\u0433\u0430\u043c\u0438 \u0457\u0445 \u0437\u0430\u0441\u0442\u043e\u0441\u0443\u0432\u0430\u043d\u043d\u044f, \u0432\u0438 \u0431\u0443\u0434\u0435\u0442\u0435 \u0434\u0430\u043b\u0435\u043a\u043e \u043f\u043e\u043f\u0435\u0440\u0435\u0434\u0443 \u0442\u0438\u0445, \u0445\u0442\u043e \u0457\u0445 \u0456\u0433\u043d\u043e\u0440\u0443\u0454.<\/p>\n

\u041e\u0434\u043d\u0430\u043a, \u044f\u043a\u0449\u043e \u0432\u0438 \u0445\u043e\u0447\u0435\u0442\u0435 \u0449\u0435 \u0431\u0456\u043b\u044c\u0448\u0435 \u043f\u0456\u0434\u0432\u0438\u0449\u0438\u0442\u0438 \u0441\u0432\u0456\u0439 \u0443\u0441\u043f\u0456\u0445 \u0432 email-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0443, \u043c\u0438 \u0437\u0430\u043f\u0440\u043e\u0448\u0443\u0454\u043c\u043e \u0432\u0430\u0441 \u043f\u0440\u043e\u0434\u043e\u0432\u0436\u0438\u0442\u0438 \u0447\u0438\u0442\u0430\u043d\u043d\u044f \u0446\u0456\u0454\u0457 \u0441\u0442\u0430\u0442\u0442\u0456, \u0449\u043e\u0431 \u0434\u0456\u0437\u043d\u0430\u0442\u0438\u0441\u044f \u043f\u0440\u043e \u0434\u0435\u044f\u043a\u0456 \u043d\u0430\u0439\u0441\u0443\u0447\u0430\u0441\u043d\u0456\u0448\u0456 \u043c\u0435\u0442\u0440\u0438\u043a\u0438, \u044f\u043a\u0456 \u043c\u0430\u0440\u043a\u0435\u0442\u043e\u043b\u043e\u0433\u0438 \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u043e\u0432\u0443\u044e\u0442\u044c, \u0449\u043e\u0431 \u043f\u0435\u0440\u0435\u0434\u0430\u0442\u0438 \u043f\u0435\u0440\u0435\u0432\u0430\u0433\u0438 \u0446\u0438\u0445 \u0437\u043d\u0430\u043d\u044c \u0441\u0432\u043e\u0457\u043c \u043a\u043b\u0456\u0454\u043d\u0442\u0430\u043c.<\/p>\n

\u0414\u0435\u044f\u043a\u0456 \u0437 \u0446\u0438\u0445 \u043f\u043e\u043a\u0430\u0437\u043d\u0438\u043a\u0456\u0432 \u043c\u043e\u0436\u0443\u0442\u044c \u0437\u0434\u0430\u0432\u0430\u0442\u0438\u0441\u044f \u043d\u0430\u0434\u0432\u0430\u0436\u043b\u0438\u0432\u0438\u043c\u0438, \u0430 \u0456\u043d\u0448\u0456 - \u043c\u0435\u043d\u0448 \u0432\u0430\u0436\u043b\u0438\u0432\u0438\u043c\u0438, \u0430\u043b\u0435 \u044f\u043a\u0449\u043e \u0457\u0445 \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u043e\u0432\u0443\u0432\u0430\u0442\u0438 \u0432 \u043a\u043e\u043c\u043f\u043b\u0435\u043a\u0441\u0456, \u0432\u043e\u043d\u0438 \u0434\u043e\u043f\u043e\u043c\u043e\u0436\u0443\u0442\u044c \u0432\u0430\u043c \u0440\u043e\u0437\u0440\u043e\u0431\u0438\u0442\u0438 \u043d\u0435\u0439\u043c\u043e\u0432\u0456\u0440\u043d\u043e \u0443\u0441\u043f\u0456\u0448\u043d\u0456 email-\u043a\u0430\u043c\u043f\u0430\u043d\u0456\u0457 \u0437 \u043f\u043e\u0441\u0442\u0456\u0439\u043d\u043e \u0437\u0440\u043e\u0441\u0442\u0430\u044e\u0447\u0438\u043c\u0438 \u043a\u043e\u0435\u0444\u0456\u0446\u0456\u0454\u043d\u0442\u0430\u043c\u0438 \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0456\u0457.<\/p>\n

1. \u041b\u0438\u0441\u0442\u0438, \u043f\u043e\u0437\u043d\u0430\u0447\u0435\u043d\u0456 \u044f\u043a \u0441\u043f\u0430\u043c<\/h2>\n

\u0412\u0438\u0437\u043d\u0430\u0447\u0435\u043d\u043d\u044f:\u00a0<\/em><\/strong>\u0426\u044f \u043c\u0435\u0442\u0440\u0438\u043a\u0430 \u043f\u043e\u043a\u0430\u0437\u0443\u0454 \u0447\u0430\u0441\u0442\u043a\u0443 \u0456\u043c\u0435\u0439\u043b\u0456\u0432, \u044f\u043a\u0456 \u043e\u0442\u0440\u0438\u043c\u0443\u0432\u0430\u0447\u0456 \u043f\u043e\u0437\u043d\u0430\u0447\u0438\u043b\u0438 \u044f\u043a \u0441\u043f\u0430\u043c. \u0412\u0456\u043d \u0440\u043e\u0437\u0440\u0430\u0445\u043e\u0432\u0443\u0454\u0442\u044c\u0441\u044f \u0448\u043b\u044f\u0445\u043e\u043c \u0434\u0456\u043b\u0435\u043d\u043d\u044f \u043a\u0456\u043b\u044c\u043a\u043e\u0441\u0442\u0456 \u0456\u043c\u0435\u0439\u043b\u0456\u0432, \u043f\u043e\u0437\u043d\u0430\u0447\u0435\u043d\u0438\u0445 \u044f\u043a \u0441\u043f\u0430\u043c, \u043d\u0430 \u0437\u0430\u0433\u0430\u043b\u044c\u043d\u0443 \u043a\u0456\u043b\u044c\u043a\u0456\u0441\u0442\u044c \u0434\u043e\u0441\u0442\u0430\u0432\u043b\u0435\u043d\u0438\u0445 \u0456\u043c\u0435\u0439\u043b\u0456\u0432.<\/p>\n

\u0417\u0430\u044f\u0432\u043a\u0430:\u00a0<\/em><\/strong>\u041d\u0438\u0437\u044c\u043a\u0438\u0439 \u0432\u0456\u0434\u0441\u043e\u0442\u043e\u043a \u0456\u043c\u0435\u0439\u043b\u0456\u0432, \u043f\u043e\u0437\u043d\u0430\u0447\u0435\u043d\u0438\u0445 \u044f\u043a \u0441\u043f\u0430\u043c, \u0441\u0432\u0456\u0434\u0447\u0438\u0442\u044c \u043f\u0440\u043e \u0442\u0435, \u0449\u043e \u0432\u0430\u0448 \u043a\u043e\u043d\u0442\u0435\u043d\u0442 \u0454 \u0440\u0435\u043b\u0435\u0432\u0430\u043d\u0442\u043d\u0438\u043c \u0456 \u044f\u043a\u0456\u0441\u043d\u0438\u043c \u0434\u043b\u044f \u0432\u0430\u0448\u043e\u0457 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0456\u0457.<\/p>\n

\u041f\u0440\u0438\u043a\u043b\u0430\u0434 \u0437 \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0438:\u00a0<\/em><\/strong>50% \u0437\u043c\u0435\u043d\u0448\u0435\u043d\u043d\u044f \u043a\u0456\u043b\u044c\u043a\u043e\u0441\u0442\u0456 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438\u0445 \u043b\u0438\u0441\u0442\u0456\u0432, \u043f\u043e\u0437\u043d\u0430\u0447\u0435\u043d\u0438\u0445 \u044f\u043a \u0441\u043f\u0430\u043c, \u043f\u0456\u0441\u043b\u044f \u043f\u043e\u043a\u0440\u0430\u0449\u0435\u043d\u043d\u044f \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0430\u0446\u0456\u0457 \u0442\u0430 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0456\u0437\u0430\u0446\u0456\u0457 \u043f\u043e\u0432\u0456\u0434\u043e\u043c\u043b\u0435\u043d\u044c.<\/p>\n

\u0414\u043e\u0431\u0440\u0435 \u0447\u0438 \u043f\u043e\u0433\u0430\u043d\u043e?\u00a0<\/em><\/strong>\u0412\u0435\u043b\u0438\u043a\u0430 \u043a\u0456\u043b\u044c\u043a\u0456\u0441\u0442\u044c \u0456\u043c\u0435\u0439\u043b\u0456\u0432, \u043f\u043e\u0437\u043d\u0430\u0447\u0435\u043d\u0438\u0445 \u044f\u043a \u0441\u043f\u0430\u043c, \u043c\u043e\u0436\u0435 \u0437\u0430\u0448\u043a\u043e\u0434\u0438\u0442\u0438 \u0432\u0430\u0448\u0456\u0439 \u0440\u0435\u043f\u0443\u0442\u0430\u0446\u0456\u0457 \u0432\u0456\u0434\u043f\u0440\u0430\u0432\u043d\u0438\u043a\u0430 \u0442\u0430 \u0432\u043f\u043b\u0438\u043d\u0443\u0442\u0438 \u043d\u0430 \u044f\u043a\u0456\u0441\u0442\u044c \u0434\u043e\u0441\u0442\u0430\u0432\u043a\u0438.<\/p>\n

\u0414\u0456\u0457 \u0434\u043b\u044f \u043f\u043e\u043a\u0440\u0430\u0449\u0435\u043d\u043d\u044f:\u00a0<\/em><\/strong>\u041f\u0435\u0440\u0435\u043a\u043e\u043d\u0430\u0439\u0442\u0435\u0441\u044f, \u0449\u043e \u0432\u0430\u0448\u0456 \u043b\u0438\u0441\u0442\u0438 \u0454 \u0430\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u0438\u043c\u0438 \u0442\u0430 \u0437\u0430\u043f\u0438\u0442\u0443\u0432\u0430\u043d\u0438\u043c\u0438 \u043e\u0442\u0440\u0438\u043c\u0443\u0432\u0430\u0447\u0430\u043c\u0438. \u041a\u0440\u0456\u043c \u0442\u043e\u0433\u043e, \u043d\u0430\u0434\u0430\u0439\u0442\u0435 \u043f\u0456\u0434\u043f\u0438\u0441\u043d\u0438\u043a\u0430\u043c \u0447\u0456\u0442\u043a\u0456 \u043c\u043e\u0436\u043b\u0438\u0432\u043e\u0441\u0442\u0456 \u0432\u0456\u0434\u043f\u0438\u0441\u0430\u0442\u0438\u0441\u044f \u0432\u0456\u0434 \u0440\u043e\u0437\u0441\u0438\u043b\u043a\u0438, \u044f\u043a\u0449\u043e \u0432\u043e\u043d\u0438 \u0446\u044c\u043e\u0433\u043e \u0437\u0430\u0445\u043e\u0447\u0443\u0442\u044c.<\/p>\n

2. \u0413\u0435\u043e\u043b\u043e\u043a\u0430\u0446\u0456\u0439\u043d\u0456 \u0434\u0430\u043d\u0456<\/h2>\n

\u0412\u0438\u0437\u043d\u0430\u0447\u0435\u043d\u043d\u044f:\u00a0<\/em><\/strong>\u0426\u044f \u043c\u0435\u0442\u0440\u0438\u043a\u0430 \u043f\u0435\u0440\u0435\u0434\u0431\u0430\u0447\u0430\u0454 \u0430\u043d\u0430\u043b\u0456\u0437 \u0433\u0435\u043e\u0433\u0440\u0430\u0444\u0456\u0447\u043d\u043e\u0433\u043e \u0440\u043e\u0437\u0442\u0430\u0448\u0443\u0432\u0430\u043d\u043d\u044f \u043e\u0434\u0435\u0440\u0436\u0443\u0432\u0430\u0447\u0456\u0432, \u044f\u043a\u0456 \u0432\u0456\u0434\u043a\u0440\u0438\u0432\u0430\u044e\u0442\u044c \u0432\u0430\u0448\u0456 \u0456\u043c\u0435\u0439\u043b\u0438 \u0442\u0430 \u043d\u0430\u0442\u0438\u0441\u043a\u0430\u044e\u0442\u044c \u043d\u0430 \u043d\u0438\u0445.<\/p>\n

\u0417\u0430\u044f\u0432\u043a\u0430:\u00a0<\/em><\/strong>\u0413\u0435\u043e\u043b\u043e\u043a\u0430\u0446\u0456\u0439\u043d\u0456 \u0434\u0430\u043d\u0456 \u0434\u043e\u0437\u0432\u043e\u043b\u044f\u044e\u0442\u044c \u0432\u0430\u043c \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0456\u0437\u0443\u0432\u0430\u0442\u0438 \u043a\u043e\u043d\u0442\u0435\u043d\u0442 \u0456 \u043f\u0440\u043e\u043f\u043e\u0437\u0438\u0446\u0456\u0457 \u043d\u0430 \u043e\u0441\u043d\u043e\u0432\u0456 \u043c\u0456\u0441\u0446\u0435\u0437\u043d\u0430\u0445\u043e\u0434\u0436\u0435\u043d\u043d\u044f \u0432\u0430\u0448\u0438\u0445 \u043f\u0456\u0434\u043f\u0438\u0441\u043d\u0438\u043a\u0456\u0432.<\/p>\n

\u0406\u0441\u0442\u043e\u0440\u0456\u044f \u0443\u0441\u043f\u0456\u0445\u0443:\u00a0<\/em><\/strong>30% \u0417\u0431\u0456\u043b\u044c\u0448\u0435\u043d\u043d\u044f \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0456\u0439 \u043f\u0456\u0441\u043b\u044f \u0430\u0434\u0430\u043f\u0442\u0430\u0446\u0456\u0457 \u043f\u0440\u043e\u043f\u043e\u0437\u0438\u0446\u0456\u0439 \u043d\u0430 \u043e\u0441\u043d\u043e\u0432\u0456 \u043c\u0456\u0441\u0446\u0435\u0437\u043d\u0430\u0445\u043e\u0434\u0436\u0435\u043d\u043d\u044f \u043e\u0434\u0435\u0440\u0436\u0443\u0432\u0430\u0447\u0456\u0432.<\/p>\n

\u0414\u043e\u0431\u0440\u0435 \u0447\u0438 \u043f\u043e\u0433\u0430\u043d\u043e?\u00a0<\/em><\/strong>\u0426\u044f \u043c\u0435\u0442\u0440\u0438\u043a\u0430 \u043d\u0435 \u043c\u0430\u0454 \"\u0445\u043e\u0440\u043e\u0448\u043e\u0433\u043e\" \u0447\u0438 \"\u043f\u043e\u0433\u0430\u043d\u043e\u0433\u043e\" \u0437\u043d\u0430\u0447\u0435\u043d\u043d\u044f, \u0430\u043b\u0435 \u0457\u0457 \u0437\u0430\u0441\u0442\u043e\u0441\u0443\u0432\u0430\u043d\u043d\u044f \u043c\u043e\u0436\u0435 \u043f\u0456\u0434\u0432\u0438\u0449\u0438\u0442\u0438 \u0440\u0435\u043b\u0435\u0432\u0430\u043d\u0442\u043d\u0456\u0441\u0442\u044c \u0442\u0430 \u0435\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0456\u0441\u0442\u044c \u0432\u0430\u0448\u0438\u0445 \u043a\u0430\u043c\u043f\u0430\u043d\u0456\u0439.<\/p>\n

\u0414\u0456\u0457 \u0434\u043b\u044f \u043f\u043e\u043a\u0440\u0430\u0449\u0435\u043d\u043d\u044f:\u00a0<\/em><\/strong>\u0412\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u043e\u0432\u0443\u0439\u0442\u0435 \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u044e \u043f\u0440\u043e \u0433\u0435\u043e\u043b\u043e\u043a\u0430\u0446\u0456\u044e, \u0449\u043e\u0431 \u043d\u0430\u0434\u0441\u0438\u043b\u0430\u0442\u0438 \u043a\u043e\u043d\u0442\u0435\u043d\u0442, \u043e\u0440\u0456\u0454\u043d\u0442\u043e\u0432\u0430\u043d\u0438\u0439 \u043d\u0430 \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u0435 \u043c\u0456\u0441\u0446\u0435, \u043d\u0430\u043f\u0440\u0438\u043a\u043b\u0430\u0434, \u043c\u0456\u0441\u0446\u0435\u0432\u0456 \u043f\u0440\u043e\u043f\u043e\u0437\u0438\u0446\u0456\u0457 \u0430\u0431\u043e \u043f\u043e\u0434\u0456\u0457 \u043f\u043e\u0431\u043b\u0438\u0437\u0443.<\/p>\n

\u041a\u043e\u0435\u0444\u0456\u0446\u0456\u0454\u043d\u0442 \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0456\u0457<\/h2>\n

\u0412\u0438\u0437\u043d\u0430\u0447\u0435\u043d\u043d\u044f:<\/em><\/strong>\u00a0\u041a\u043e\u0435\u0444\u0456\u0446\u0456\u0454\u043d\u0442 \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0456\u0457 \u0432\u0438\u043c\u0456\u0440\u044e\u0454 \u0432\u0456\u0434\u0441\u043e\u0442\u043e\u043a \u043e\u0434\u0435\u0440\u0436\u0443\u0432\u0430\u0447\u0456\u0432, \u044f\u043a\u0456 \u0432\u0438\u043a\u043e\u043d\u0430\u043b\u0438 \u0431\u0430\u0436\u0430\u043d\u0443 \u0434\u0456\u044e \u043f\u0456\u0441\u043b\u044f \u043d\u0430\u0442\u0438\u0441\u043a\u0430\u043d\u043d\u044f \u043d\u0430 \u0432\u0430\u0448 \u043b\u0438\u0441\u0442.<\/p>\n

\u0417\u0430\u044f\u0432\u043a\u0430:<\/em><\/strong>\u00a0\u0412\u0438\u0441\u043e\u043a\u0438\u0439 \u043a\u043e\u0435\u0444\u0456\u0446\u0456\u0454\u043d\u0442 \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0456\u0457 \u0441\u0432\u0456\u0434\u0447\u0438\u0442\u044c \u043f\u0440\u043e \u0442\u0435, \u0449\u043e \u0432\u0430\u0448\u0456 \u043b\u0438\u0441\u0442\u0438 \u043f\u0440\u0438\u043d\u043e\u0441\u044f\u0442\u044c \u0432\u0456\u0434\u0447\u0443\u0442\u043d\u0456 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0438.<\/p>\n

\u0406\u0441\u0442\u043e\u0440\u0456\u044f \u0443\u0441\u043f\u0456\u0445\u0443<\/em><\/strong>20% \u0417\u0431\u0456\u043b\u044c\u0448\u0435\u043d\u043d\u044f \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0456\u0439 \u043f\u0456\u0441\u043b\u044f \u0441\u043f\u0440\u043e\u0449\u0435\u043d\u043d\u044f \u043f\u0440\u043e\u0446\u0435\u0441\u0443 \u043e\u0444\u043e\u0440\u043c\u043b\u0435\u043d\u043d\u044f \u0437\u0430\u043c\u043e\u0432\u043b\u0435\u043d\u043d\u044f \u043d\u0430 \u0441\u0430\u0439\u0442\u0456.<\/p>\n

\u0414\u043e\u0431\u0440\u0435 \u0447\u0438 \u043f\u043e\u0433\u0430\u043d\u043e?<\/em><\/strong>\u00a0\u041d\u0438\u0437\u044c\u043a\u0438\u0439 \u043a\u043e\u0435\u0444\u0456\u0446\u0456\u0454\u043d\u0442 \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0456\u0457 \u043c\u043e\u0436\u0435 \u0441\u0432\u0456\u0434\u0447\u0438\u0442\u0438 \u043f\u0440\u043e \u0442\u0435, \u0449\u043e \u0432\u0430\u0448\u0430 \u0446\u0456\u043b\u044c\u043e\u0432\u0430 \u0441\u0442\u043e\u0440\u0456\u043d\u043a\u0430 \u0430\u0431\u043e \u043f\u0440\u043e\u0446\u0435\u0441 \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0456\u0457 \u043f\u043e\u0442\u0440\u0435\u0431\u0443\u0454 \u0432\u0434\u043e\u0441\u043a\u043e\u043d\u0430\u043b\u0435\u043d\u043d\u044f.<\/p>\n

\u0414\u0456\u0457 \u0434\u043b\u044f \u043f\u043e\u043a\u0440\u0430\u0449\u0435\u043d\u043d\u044f:<\/em><\/strong>\u00a0\u041e\u043f\u0442\u0438\u043c\u0456\u0437\u0443\u0439\u0442\u0435 \u0446\u0456\u043b\u044c\u043e\u0432\u0443 \u0441\u0442\u043e\u0440\u0456\u043d\u043a\u0443 \u0442\u0430\u043a, \u0449\u043e\u0431 \u0432\u043e\u043d\u0430 \u0431\u0443\u043b\u0430 \u0440\u0435\u043b\u0435\u0432\u0430\u043d\u0442\u043d\u043e\u044e \u0442\u0430 \u0437\u0440\u0443\u0447\u043d\u043e\u044e \u0434\u043b\u044f \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u0430\u043d\u043d\u044f \u043f\u0456\u0441\u043b\u044f \u043f\u0435\u0440\u0435\u0445\u043e\u0434\u0443 \u0437 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u043e\u0433\u043e \u043b\u0438\u0441\u0442\u0430.<\/p>\n

4. \u041a\u043e\u0435\u0444\u0456\u0446\u0456\u0454\u043d\u0442 \u043f\u043b\u0438\u043d\u043d\u043e\u0441\u0442\u0456 \u043a\u0430\u0434\u0440\u0456\u0432 (Churn Rate)<\/h2>\n

\u0412\u0438\u0437\u043d\u0430\u0447\u0435\u043d\u043d\u044f:<\/em><\/strong>\u00a0\u041f\u043e\u043a\u0430\u0437\u043d\u0438\u043a \u0432\u0456\u0434\u043f\u0438\u0441\u043e\u043a \u0432\u0438\u043c\u0456\u0440\u044e\u0454 \u0432\u0456\u0434\u0441\u043e\u0442\u043e\u043a \u043f\u0456\u0434\u043f\u0438\u0441\u043d\u0438\u043a\u0456\u0432, \u044f\u043a\u0456 \u0432\u0438\u0440\u0456\u0448\u0438\u043b\u0438 \u0432\u0456\u0434\u043f\u0438\u0441\u0430\u0442\u0438\u0441\u044f \u0432\u0456\u0434 \u0440\u043e\u0437\u0441\u0438\u043b\u043a\u0438 \u043f\u0456\u0441\u043b\u044f \u043e\u0442\u0440\u0438\u043c\u0430\u043d\u043d\u044f \u043b\u0438\u0441\u0442\u0430.<\/p>\n

\u0417\u0430\u044f\u0432\u043a\u0430:<\/em><\/strong>\u00a0\u041d\u0438\u0437\u044c\u043a\u0438\u0439 \u0440\u0456\u0432\u0435\u043d\u044c \u0432\u0456\u0434\u0441\u0456\u0432\u0443 \u0441\u0432\u0456\u0434\u0447\u0438\u0442\u044c \u043f\u0440\u043e \u0442\u0435, \u0449\u043e \u0432\u0430\u0448\u0456 \u043b\u0438\u0441\u0442\u0438 \u043c\u0430\u044e\u0442\u044c \u0446\u0456\u043d\u043d\u0456\u0441\u0442\u044c \u0442\u0430 \u0430\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u0456\u0441\u0442\u044c.<\/p>\n

\u0406\u0441\u0442\u043e\u0440\u0456\u044f \u0443\u0441\u043f\u0456\u0445\u0443:<\/em><\/strong>\u00a030% \u0417\u043d\u0438\u0436\u0435\u043d\u043d\u044f \u0440\u0456\u0432\u043d\u044f \u0432\u0456\u0434\u0442\u043e\u043a\u0443 \u043a\u0430\u0434\u0440\u0456\u0432 \u043f\u0456\u0441\u043b\u044f \u0432\u043f\u0440\u043e\u0432\u0430\u0434\u0436\u0435\u043d\u043d\u044f \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438 \u043f\u0456\u043b\u044c\u0433\u043e\u0432\u043e\u0457 \u043f\u0456\u0434\u043f\u0438\u0441\u043a\u0438.<\/p>\n

\u0414\u043e\u0431\u0440\u0435 \u0447\u0438 \u043f\u043e\u0433\u0430\u043d\u043e?<\/em><\/strong>\u00a0\u0412\u0438\u0441\u043e\u043a\u0438\u0439 \u0440\u0456\u0432\u0435\u043d\u044c \u0432\u0456\u0434\u043f\u0438\u0441\u043e\u043a \u043c\u043e\u0436\u0435 \u0441\u0432\u0456\u0434\u0447\u0438\u0442\u0438 \u043f\u0440\u043e \u0442\u0435, \u0449\u043e \u0432\u0430\u0448\u0456 \u043b\u0438\u0441\u0442\u0438 \u043d\u0435 \u0454 \u0430\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u0438\u043c\u0438 \u0430\u0431\u043e \u043d\u0435 \u0432\u0456\u0434\u043f\u043e\u0432\u0456\u0434\u0430\u044e\u0442\u044c \u043e\u0447\u0456\u043a\u0443\u0432\u0430\u043d\u043d\u044f\u043c \u043f\u0456\u0434\u043f\u0438\u0441\u043d\u0438\u043a\u0456\u0432.<\/p>\n

\u0414\u0456\u0457 \u0434\u043b\u044f \u043f\u043e\u043a\u0440\u0430\u0449\u0435\u043d\u043d\u044f:<\/em><\/strong>\u00a0\u041f\u0440\u043e\u043f\u043e\u043d\u0443\u0439\u0442\u0435 \u0432\u0430\u0440\u0456\u0430\u043d\u0442\u0438 \u043d\u0430\u043b\u0430\u0448\u0442\u0443\u0432\u0430\u043d\u044c \u043f\u0456\u0434\u043f\u0438\u0441\u043a\u0438 \u0442\u0430 \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0443\u0439\u0442\u0435 \u0441\u043f\u0438\u0441\u043e\u043a, \u0449\u043e\u0431 \u043d\u0430\u0434\u0441\u0438\u043b\u0430\u0442\u0438 \u0431\u0456\u043b\u044c\u0448 \u0440\u0435\u043b\u0435\u0432\u0430\u043d\u0442\u043d\u0438\u0439 \u043a\u043e\u043d\u0442\u0435\u043d\u0442.<\/p>\n

5. \u0414\u043e\u0445\u0456\u0434 \u0432\u0456\u0434 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u043e\u0457 \u043f\u043e\u0448\u0442\u0438<\/h2>\n

\u0412\u0438\u0437\u043d\u0430\u0447\u0435\u043d\u043d\u044f<\/em><\/strong>\u0426\u0435\u0439 \u043f\u043e\u043a\u0430\u0437\u043d\u0438\u043a \u0432\u0456\u0434\u043e\u0431\u0440\u0430\u0436\u0430\u0454 \u0434\u043e\u0445\u0456\u0434, \u0431\u0435\u0437\u043f\u043e\u0441\u0435\u0440\u0435\u0434\u043d\u044c\u043e \u043f\u043e\u0432'\u044f\u0437\u0430\u043d\u0438\u0439 \u0437 \u0432\u0430\u0448\u0438\u043c\u0438 email-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u0438\u043c\u0438 \u043a\u0430\u043c\u043f\u0430\u043d\u0456\u044f\u043c\u0438.<\/p>\n

\u0417\u0430\u044f\u0432\u043a\u0430:<\/em><\/strong>\u00a0Email-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 - \u0446\u0435 \u0456\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442 \u043f\u0440\u044f\u043c\u043e\u0433\u043e \u0433\u0435\u043d\u0435\u0440\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u0438\u0431\u0443\u0442\u043a\u0443. \u0417\u0440\u043e\u0441\u0442\u0430\u043d\u043d\u044f \u0446\u044c\u043e\u0433\u043e \u043f\u043e\u043a\u0430\u0437\u043d\u0438\u043a\u0430 \u0441\u0432\u0456\u0434\u0447\u0438\u0442\u044c \u043f\u0440\u043e \u043f\u043e\u0437\u0438\u0442\u0438\u0432\u043d\u0443 \u0440\u0435\u043d\u0442\u0430\u0431\u0435\u043b\u044c\u043d\u0456\u0441\u0442\u044c \u0456\u043d\u0432\u0435\u0441\u0442\u0438\u0446\u0456\u0439.<\/p>\n

\u0406\u0441\u0442\u043e\u0440\u0456\u044f \u0443\u0441\u043f\u0456\u0445\u0443:<\/em><\/strong>\u00a025% \u0437\u0431\u0456\u043b\u044c\u0448\u0435\u043d\u043d\u044f \u0434\u043e\u0445\u043e\u0434\u0443, \u043e\u0442\u0440\u0438\u043c\u0430\u043d\u043e\u0433\u043e \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u043e\u044e \u043f\u043e\u0448\u0442\u043e\u044e \u043f\u0456\u0441\u043b\u044f \u0432\u043f\u0440\u043e\u0432\u0430\u0434\u0436\u0435\u043d\u043d\u044f \u043a\u0430\u043c\u043f\u0430\u043d\u0456\u0439 \u0437 \u0440\u043e\u0437\u0441\u0438\u043b\u0430\u043d\u043d\u044f \u043f\u043e\u043a\u0438\u043d\u0443\u0442\u0438\u0445 \u043a\u043e\u0448\u0438\u043a\u0456\u0432.<\/p>\n

\u0414\u043e\u0431\u0440\u0435 \u0447\u0438 \u043f\u043e\u0433\u0430\u043d\u043e?<\/em><\/strong>\u00a0\u041d\u0438\u0437\u044c\u043a\u0456 \u043f\u043e\u043a\u0430\u0437\u043d\u0438\u043a\u0438 \u0437\u0430 \u0446\u0456\u0454\u044e \u043c\u0435\u0442\u0440\u0438\u043a\u043e\u044e \u043c\u043e\u0436\u0443\u0442\u044c \u0441\u0432\u0456\u0434\u0447\u0438\u0442\u0438 \u043f\u0440\u043e \u0442\u0435, \u0449\u043e \u0432\u0430\u0448\u0456 \u043a\u0430\u043c\u043f\u0430\u043d\u0456\u0457 \u043d\u0435\u0434\u043e\u0441\u0442\u0430\u0442\u043d\u044c\u043e \u0435\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0456.<\/p>\n

\u0414\u0456\u0457 \u0434\u043b\u044f \u043f\u043e\u043a\u0440\u0430\u0449\u0435\u043d\u043d\u044f:<\/em><\/strong>\u00a0\u0415\u043a\u0441\u043f\u0435\u0440\u0438\u043c\u0435\u043d\u0442\u0443\u0439\u0442\u0435 \u0437 \u0441\u0442\u0430\u0432\u043a\u0430\u043c\u0438, \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u043e\u043c \u0456 \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u043e\u043c, \u0449\u043e\u0431 \u043c\u0430\u043a\u0441\u0438\u043c\u0456\u0437\u0443\u0432\u0430\u0442\u0438 \u0440\u0435\u043d\u0442\u0430\u0431\u0435\u043b\u044c\u043d\u0456\u0441\u0442\u044c \u0456\u043d\u0432\u0435\u0441\u0442\u0438\u0446\u0456\u0439 \u0443 \u0432\u0430\u0448\u0456 \u043a\u0430\u043c\u043f\u0430\u043d\u0456\u0457.<\/p>\n

\u0412\u0438\u0441\u043d\u043e\u0432\u043e\u043a<\/h2>\n

\u041e\u0432\u043e\u043b\u043e\u0434\u0456\u043d\u043d\u044f \u0446\u0438\u043c\u0438 \u043f\u0440\u043e\u0441\u0443\u043d\u0443\u0442\u0438\u043c\u0438 \u043c\u0435\u0442\u0440\u0438\u043a\u0430\u043c\u0438 \u043c\u0430\u0454 \u0432\u0430\u0436\u043b\u0438\u0432\u0435 \u0437\u043d\u0430\u0447\u0435\u043d\u043d\u044f \u0434\u043b\u044f \u0443\u0441\u043f\u0456\u0445\u0443 email-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0443. \u041e\u0434\u043d\u0430\u043a \u043f\u0430\u043c'\u044f\u0442\u0430\u0439\u0442\u0435, \u0449\u043e \u043a\u043e\u0436\u0435\u043d \u0431\u0456\u0437\u043d\u0435\u0441 \u0456 \u043a\u043e\u0436\u043d\u0430 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0456\u044f \u0443\u043d\u0456\u043a\u0430\u043b\u044c\u043d\u0456, \u0442\u043e\u043c\u0443 \u0434\u0443\u0436\u0435 \u0432\u0430\u0436\u043b\u0438\u0432\u043e \u043f\u043e\u0441\u0442\u0456\u0439\u043d\u043e \u0442\u0435\u0441\u0442\u0443\u0432\u0430\u0442\u0438 \u0456 \u043a\u043e\u0440\u0438\u0433\u0443\u0432\u0430\u0442\u0438 \u0441\u0432\u043e\u044e \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0456\u044e, \u0449\u043e\u0431 \u043e\u043f\u0442\u0438\u043c\u0456\u0437\u0443\u0432\u0430\u0442\u0438 \u0457\u0457.<\/p>\n

\u0421\u043b\u0456\u0434\u043a\u0443\u0439\u0442\u0435 \u0437\u0430 \u043d\u043e\u0432\u0438\u043c\u0438 \u0442\u0435\u043d\u0434\u0435\u043d\u0446\u0456\u044f\u043c\u0438 \u0442\u0430 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u044f\u043c\u0438, \u0449\u043e\u0431 \u0437\u0430\u0432\u0436\u0434\u0438 \u0431\u0443\u0442\u0438 \u043d\u0430 \u043a\u0440\u043e\u043a \u043f\u043e\u043f\u0435\u0440\u0435\u0434\u0443 \u0432 \u0437\u0430\u0445\u043e\u043f\u043b\u044e\u044e\u0447\u043e\u043c\u0443 \u0441\u0432\u0456\u0442\u0456 email-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0443 \u0442\u0430 \u0434\u043e\u0441\u044f\u0433\u0430\u0442\u0438 \u0443\u0441\u043f\u0456\u0445\u0443 \u0443 \u0441\u0432\u043e\u0457\u0445 \u043a\u0430\u043c\u043f\u0430\u043d\u0456\u044f\u0445!<\/p>\n

<\/a><\/p>","protected":false},"excerpt":{"rendered":"

\u042f\u043a\u0449\u043e \u0432\u0438 \u0440\u043e\u0437\u0443\u043c\u0456\u0454\u0442\u0435 \u043e\u0441\u043d\u043e\u0432\u0438 email-\u043c\u0435\u0442\u0440\u0438\u043a \u0456 \u0437\u043d\u0430\u0454\u0442\u0435, \u044f\u043a \u0441\u043a\u043e\u0440\u0438\u0441\u0442\u0430\u0442\u0438\u0441\u044f \u043f\u0435\u0440\u0435\u0432\u0430\u0433\u0430\u043c\u0438 \u0457\u0445 \u0437\u0430\u0441\u0442\u043e\u0441\u0443\u0432\u0430\u043d\u043d\u044f, \u0432\u0438 \u0431\u0443\u0434\u0435\u0442\u0435 \u0434\u0430\u043b\u0435\u043a\u043e \u043f\u043e\u043f\u0435\u0440\u0435\u0434\u0443 \u0442\u0438\u0445, \u0445\u0442\u043e \u0457\u0445 \u0456\u0433\u043d\u043e\u0440\u0443\u0454.<\/p>","protected":false},"author":239642484,"featured_media":6971,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[1405],"tags":[1414],"class_list":["post-6906","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-email-marketing","tag-email-marketing"],"yoast_head":"\nAnal\u00edtica avanzada en email marketing. M\u00e9tricas clave para el \u00e9xito - MasterBase\u00ae<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/masterbase.com\/uk\/\u043f\u0440\u043e\u0441\u0443\u043d\u0443\u0442\u0430-\u0430\u043d\u0430\u043b\u0456\u0442\u0438\u043a\u0430-\u0432-email-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0443-\u043a\u043b\/\u043c\u0430\u0439\u0441\u0442\u0435\u0440-\u0431\u0430\u0437\u0430\/\" \/>\n<meta property=\"og:locale\" content=\"uk_UA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Anal\u00edtica avanzada en email marketing. M\u00e9tricas clave para el \u00e9xito - MasterBase\u00ae\" \/>\n<meta property=\"og:description\" content=\"Si comprendes los conceptos b\u00e1sicos de las m\u00e9tricas de email y c\u00f3mo sacar partido de su aplicaci\u00f3n, estar\u00e1s muy por delante de quienes lo ignoran.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/masterbase.com\/uk\/\u043f\u0440\u043e\u0441\u0443\u043d\u0443\u0442\u0430-\u0430\u043d\u0430\u043b\u0456\u0442\u0438\u043a\u0430-\u0432-email-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0443-\u043a\u043b\/\u043c\u0430\u0439\u0441\u0442\u0435\u0440-\u0431\u0430\u0437\u0430\/\" \/>\n<meta property=\"og:site_name\" content=\"MasterBase\u00ae\" \/>\n<meta property=\"article:published_time\" content=\"2023-09-13T18:43:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-01-09T14:37:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/12\/2-analitica.png?fit=2501%2C2501&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"2501\" \/>\n\t<meta property=\"og:image:height\" content=\"2501\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Alejandro Dur\u00e1n\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u041d\u0430\u043f\u0438\u0441\u0430\u043d\u043e\" \/>\n\t<meta name=\"twitter:data1\" content=\"Alejandro Dur\u00e1n\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u041f\u0440\u0438\u0431\u043b. \u0447\u0430\u0441 \u0447\u0438\u0442\u0430\u043d\u043d\u044f\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 \u0445\u0432\u0438\u043b\u0438\u043d\u0438\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/ja\\\/%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8a%e3%81%91%e3%82%8b%e9%ab%98%e5%ba%a6%e3%81%aa%e5%88%86%e6%9e%90-%e6%88%90%e5%8a%9f%e3%81%ae\\\/%e3%83%9e%e3%82%b9%e3%82%bf%e3%83%bc%e3%83%99%e3%83%bc%e3%82%b9\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/ja\\\/%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8a%e3%81%91%e3%82%8b%e9%ab%98%e5%ba%a6%e3%81%aa%e5%88%86%e6%9e%90-%e6%88%90%e5%8a%9f%e3%81%ae\\\/%e3%83%9e%e3%82%b9%e3%82%bf%e3%83%bc%e3%83%99%e3%83%bc%e3%82%b9\\\/\"},\"author\":{\"name\":\"Alejandro Dur\u00e1n\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/es\\\/#\\\/schema\\\/person\\\/3d21ff79b63b95ca967e019b4c633701\"},\"headline\":\"Anal\u00edtica avanzada en email marketing. M\u00e9tricas clave para el \u00e9xito\",\"datePublished\":\"2023-09-13T18:43:43+00:00\",\"dateModified\":\"2024-01-09T14:37:45+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/ja\\\/%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8a%e3%81%91%e3%82%8b%e9%ab%98%e5%ba%a6%e3%81%aa%e5%88%86%e6%9e%90-%e6%88%90%e5%8a%9f%e3%81%ae\\\/%e3%83%9e%e3%82%b9%e3%82%bf%e3%83%bc%e3%83%99%e3%83%bc%e3%82%b9\\\/\"},\"wordCount\":826,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/es\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/ja\\\/%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8a%e3%81%91%e3%82%8b%e9%ab%98%e5%ba%a6%e3%81%aa%e5%88%86%e6%9e%90-%e6%88%90%e5%8a%9f%e3%81%ae\\\/%e3%83%9e%e3%82%b9%e3%82%bf%e3%83%bc%e3%83%99%e3%83%bc%e3%82%b9\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/masterbase.com\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/2-analitica.png?fit=2501%2C2501&ssl=1\",\"keywords\":[\"email marketing\"],\"articleSection\":[\"Email Marketing\"],\"inLanguage\":\"uk\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/masterbase.com\\\/ja\\\/%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8a%e3%81%91%e3%82%8b%e9%ab%98%e5%ba%a6%e3%81%aa%e5%88%86%e6%9e%90-%e6%88%90%e5%8a%9f%e3%81%ae\\\/%e3%83%9e%e3%82%b9%e3%82%bf%e3%83%bc%e3%83%99%e3%83%bc%e3%82%b9\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/ja\\\/%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8a%e3%81%91%e3%82%8b%e9%ab%98%e5%ba%a6%e3%81%aa%e5%88%86%e6%9e%90-%e6%88%90%e5%8a%9f%e3%81%ae\\\/%e3%83%9e%e3%82%b9%e3%82%bf%e3%83%bc%e3%83%99%e3%83%bc%e3%82%b9\\\/\",\"url\":\"https:\\\/\\\/masterbase.com\\\/ja\\\/%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8a%e3%81%91%e3%82%8b%e9%ab%98%e5%ba%a6%e3%81%aa%e5%88%86%e6%9e%90-%e6%88%90%e5%8a%9f%e3%81%ae\\\/%e3%83%9e%e3%82%b9%e3%82%bf%e3%83%bc%e3%83%99%e3%83%bc%e3%82%b9\\\/\",\"name\":\"Anal\u00edtica avanzada en email marketing. M\u00e9tricas clave para el \u00e9xito - MasterBase\u00ae\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/ja\\\/%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8a%e3%81%91%e3%82%8b%e9%ab%98%e5%ba%a6%e3%81%aa%e5%88%86%e6%9e%90-%e6%88%90%e5%8a%9f%e3%81%ae\\\/%e3%83%9e%e3%82%b9%e3%82%bf%e3%83%bc%e3%83%99%e3%83%bc%e3%82%b9\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/ja\\\/%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8a%e3%81%91%e3%82%8b%e9%ab%98%e5%ba%a6%e3%81%aa%e5%88%86%e6%9e%90-%e6%88%90%e5%8a%9f%e3%81%ae\\\/%e3%83%9e%e3%82%b9%e3%82%bf%e3%83%bc%e3%83%99%e3%83%bc%e3%82%b9\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/masterbase.com\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/2-analitica.png?fit=2501%2C2501&ssl=1\",\"datePublished\":\"2023-09-13T18:43:43+00:00\",\"dateModified\":\"2024-01-09T14:37:45+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/ja\\\/%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8a%e3%81%91%e3%82%8b%e9%ab%98%e5%ba%a6%e3%81%aa%e5%88%86%e6%9e%90-%e6%88%90%e5%8a%9f%e3%81%ae\\\/%e3%83%9e%e3%82%b9%e3%82%bf%e3%83%bc%e3%83%99%e3%83%bc%e3%82%b9\\\/#breadcrumb\"},\"inLanguage\":\"uk\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/masterbase.com\\\/ja\\\/%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8a%e3%81%91%e3%82%8b%e9%ab%98%e5%ba%a6%e3%81%aa%e5%88%86%e6%9e%90-%e6%88%90%e5%8a%9f%e3%81%ae\\\/%e3%83%9e%e3%82%b9%e3%82%bf%e3%83%bc%e3%83%99%e3%83%bc%e3%82%b9\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"uk\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/ja\\\/%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8a%e3%81%91%e3%82%8b%e9%ab%98%e5%ba%a6%e3%81%aa%e5%88%86%e6%9e%90-%e6%88%90%e5%8a%9f%e3%81%ae\\\/%e3%83%9e%e3%82%b9%e3%82%bf%e3%83%bc%e3%83%99%e3%83%bc%e3%82%b9\\\/#primaryimage\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/masterbase.com\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/2-analitica.png?fit=2501%2C2501&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/masterbase.com\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/2-analitica.png?fit=2501%2C2501&ssl=1\",\"width\":2501,\"height\":2501,\"caption\":\"estrategia Automatizaci\u00f3n\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/ja\\\/%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8a%e3%81%91%e3%82%8b%e9%ab%98%e5%ba%a6%e3%81%aa%e5%88%86%e6%9e%90-%e6%88%90%e5%8a%9f%e3%81%ae\\\/%e3%83%9e%e3%82%b9%e3%82%bf%e3%83%bc%e3%83%99%e3%83%bc%e3%82%b9\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/masterbase.com\\\/es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Anal\u00edtica avanzada en email marketing. M\u00e9tricas clave para el \u00e9xito\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/masterbase.com\\\/es\\\/\",\"name\":\"MasterBase\u00ae\",\"description\":\"Automatas that work for you\",\"publisher\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/es\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/masterbase.com\\\/es\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"uk\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/es\\\/#organization\",\"name\":\"MasterBase\u00ae\",\"url\":\"https:\\\/\\\/masterbase.com\\\/es\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"uk\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/masterbase.com\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/Logo_negro_sinslogan.png?fit=1476%2C972&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/masterbase.com\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/Logo_negro_sinslogan.png?fit=1476%2C972&ssl=1\",\"width\":1476,\"height\":972,\"caption\":\"MasterBase\u00ae\"},\"image\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/es\\\/#\\\/schema\\\/person\\\/3d21ff79b63b95ca967e019b4c633701\",\"name\":\"Alejandro Dur\u00e1n\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"uk\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7fe6c9cd72fdfdd05519326fb5760e0745d9540d0bddb8b16403235a121c8e64?s=96&d=identicon&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7fe6c9cd72fdfdd05519326fb5760e0745d9540d0bddb8b16403235a121c8e64?s=96&d=identicon&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7fe6c9cd72fdfdd05519326fb5760e0745d9540d0bddb8b16403235a121c8e64?s=96&d=identicon&r=g\",\"caption\":\"Alejandro Dur\u00e1n\"},\"description\":\"Chief Marketing Ofiicer\",\"url\":\"https:\\\/\\\/masterbase.com\\\/uk\\\/author\\\/aledurmc1970\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u041f\u0440\u043e\u0441\u0443\u043d\u0443\u0442\u0430 \u0430\u043d\u0430\u043b\u0456\u0442\u0438\u043a\u0430 email-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0443. \u041a\u043b\u044e\u0447\u043e\u0432\u0456 \u043f\u043e\u043a\u0430\u0437\u043d\u0438\u043a\u0438 \u0434\u043b\u044f \u0443\u0441\u043f\u0456\u0445\u0443 - MasterBase\u00ae.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/masterbase.com\/uk\/\u043f\u0440\u043e\u0441\u0443\u043d\u0443\u0442\u0430-\u0430\u043d\u0430\u043b\u0456\u0442\u0438\u043a\u0430-\u0432-email-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0443-\u043a\u043b\/\u043c\u0430\u0439\u0441\u0442\u0435\u0440-\u0431\u0430\u0437\u0430\/","og_locale":"uk_UA","og_type":"article","og_title":"Anal\u00edtica avanzada en email marketing. M\u00e9tricas clave para el \u00e9xito - MasterBase\u00ae","og_description":"Si comprendes los conceptos b\u00e1sicos de las m\u00e9tricas de email y c\u00f3mo sacar partido de su aplicaci\u00f3n, estar\u00e1s muy por delante de quienes lo ignoran.","og_url":"https:\/\/masterbase.com\/uk\/\u043f\u0440\u043e\u0441\u0443\u043d\u0443\u0442\u0430-\u0430\u043d\u0430\u043b\u0456\u0442\u0438\u043a\u0430-\u0432-email-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0443-\u043a\u043b\/\u043c\u0430\u0439\u0441\u0442\u0435\u0440-\u0431\u0430\u0437\u0430\/","og_site_name":"MasterBase\u00ae","article_published_time":"2023-09-13T18:43:43+00:00","article_modified_time":"2024-01-09T14:37:45+00:00","og_image":[{"width":2501,"height":2501,"url":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/12\/2-analitica.png?fit=2501%2C2501&ssl=1","type":"image\/png"}],"author":"Alejandro Dur\u00e1n","twitter_card":"summary_large_image","twitter_misc":{"\u041d\u0430\u043f\u0438\u0441\u0430\u043d\u043e":"Alejandro Dur\u00e1n","\u041f\u0440\u0438\u0431\u043b. \u0447\u0430\u0441 \u0447\u0438\u0442\u0430\u043d\u043d\u044f":"4 \u0445\u0432\u0438\u043b\u0438\u043d\u0438"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/masterbase.com\/ja\/%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8a%e3%81%91%e3%82%8b%e9%ab%98%e5%ba%a6%e3%81%aa%e5%88%86%e6%9e%90-%e6%88%90%e5%8a%9f%e3%81%ae\/%e3%83%9e%e3%82%b9%e3%82%bf%e3%83%bc%e3%83%99%e3%83%bc%e3%82%b9\/#article","isPartOf":{"@id":"https:\/\/masterbase.com\/ja\/%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8a%e3%81%91%e3%82%8b%e9%ab%98%e5%ba%a6%e3%81%aa%e5%88%86%e6%9e%90-%e6%88%90%e5%8a%9f%e3%81%ae\/%e3%83%9e%e3%82%b9%e3%82%bf%e3%83%bc%e3%83%99%e3%83%bc%e3%82%b9\/"},"author":{"name":"Alejandro Dur\u00e1n","@id":"https:\/\/masterbase.com\/es\/#\/schema\/person\/3d21ff79b63b95ca967e019b4c633701"},"headline":"Anal\u00edtica avanzada en email marketing. M\u00e9tricas clave para el \u00e9xito","datePublished":"2023-09-13T18:43:43+00:00","dateModified":"2024-01-09T14:37:45+00:00","mainEntityOfPage":{"@id":"https:\/\/masterbase.com\/ja\/%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8a%e3%81%91%e3%82%8b%e9%ab%98%e5%ba%a6%e3%81%aa%e5%88%86%e6%9e%90-%e6%88%90%e5%8a%9f%e3%81%ae\/%e3%83%9e%e3%82%b9%e3%82%bf%e3%83%bc%e3%83%99%e3%83%bc%e3%82%b9\/"},"wordCount":826,"commentCount":0,"publisher":{"@id":"https:\/\/masterbase.com\/es\/#organization"},"image":{"@id":"https:\/\/masterbase.com\/ja\/%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8a%e3%81%91%e3%82%8b%e9%ab%98%e5%ba%a6%e3%81%aa%e5%88%86%e6%9e%90-%e6%88%90%e5%8a%9f%e3%81%ae\/%e3%83%9e%e3%82%b9%e3%82%bf%e3%83%bc%e3%83%99%e3%83%bc%e3%82%b9\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/12\/2-analitica.png?fit=2501%2C2501&ssl=1","keywords":["email marketing"],"articleSection":["Email Marketing"],"inLanguage":"uk","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/masterbase.com\/ja\/%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8a%e3%81%91%e3%82%8b%e9%ab%98%e5%ba%a6%e3%81%aa%e5%88%86%e6%9e%90-%e6%88%90%e5%8a%9f%e3%81%ae\/%e3%83%9e%e3%82%b9%e3%82%bf%e3%83%bc%e3%83%99%e3%83%bc%e3%82%b9\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/masterbase.com\/ja\/%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8a%e3%81%91%e3%82%8b%e9%ab%98%e5%ba%a6%e3%81%aa%e5%88%86%e6%9e%90-%e6%88%90%e5%8a%9f%e3%81%ae\/%e3%83%9e%e3%82%b9%e3%82%bf%e3%83%bc%e3%83%99%e3%83%bc%e3%82%b9\/","url":"https:\/\/masterbase.com\/ja\/%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8a%e3%81%91%e3%82%8b%e9%ab%98%e5%ba%a6%e3%81%aa%e5%88%86%e6%9e%90-%e6%88%90%e5%8a%9f%e3%81%ae\/%e3%83%9e%e3%82%b9%e3%82%bf%e3%83%bc%e3%83%99%e3%83%bc%e3%82%b9\/","name":"\u041f\u0440\u043e\u0441\u0443\u043d\u0443\u0442\u0430 \u0430\u043d\u0430\u043b\u0456\u0442\u0438\u043a\u0430 email-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0443. \u041a\u043b\u044e\u0447\u043e\u0432\u0456 \u043f\u043e\u043a\u0430\u0437\u043d\u0438\u043a\u0438 \u0434\u043b\u044f \u0443\u0441\u043f\u0456\u0445\u0443 - MasterBase\u00ae.","isPartOf":{"@id":"https:\/\/masterbase.com\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/masterbase.com\/ja\/%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8a%e3%81%91%e3%82%8b%e9%ab%98%e5%ba%a6%e3%81%aa%e5%88%86%e6%9e%90-%e6%88%90%e5%8a%9f%e3%81%ae\/%e3%83%9e%e3%82%b9%e3%82%bf%e3%83%bc%e3%83%99%e3%83%bc%e3%82%b9\/#primaryimage"},"image":{"@id":"https:\/\/masterbase.com\/ja\/%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8a%e3%81%91%e3%82%8b%e9%ab%98%e5%ba%a6%e3%81%aa%e5%88%86%e6%9e%90-%e6%88%90%e5%8a%9f%e3%81%ae\/%e3%83%9e%e3%82%b9%e3%82%bf%e3%83%bc%e3%83%99%e3%83%bc%e3%82%b9\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/12\/2-analitica.png?fit=2501%2C2501&ssl=1","datePublished":"2023-09-13T18:43:43+00:00","dateModified":"2024-01-09T14:37:45+00:00","breadcrumb":{"@id":"https:\/\/masterbase.com\/ja\/%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8a%e3%81%91%e3%82%8b%e9%ab%98%e5%ba%a6%e3%81%aa%e5%88%86%e6%9e%90-%e6%88%90%e5%8a%9f%e3%81%ae\/%e3%83%9e%e3%82%b9%e3%82%bf%e3%83%bc%e3%83%99%e3%83%bc%e3%82%b9\/#breadcrumb"},"inLanguage":"uk","potentialAction":[{"@type":"ReadAction","target":["https:\/\/masterbase.com\/ja\/%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8a%e3%81%91%e3%82%8b%e9%ab%98%e5%ba%a6%e3%81%aa%e5%88%86%e6%9e%90-%e6%88%90%e5%8a%9f%e3%81%ae\/%e3%83%9e%e3%82%b9%e3%82%bf%e3%83%bc%e3%83%99%e3%83%bc%e3%82%b9\/"]}]},{"@type":"ImageObject","inLanguage":"uk","@id":"https:\/\/masterbase.com\/ja\/%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8a%e3%81%91%e3%82%8b%e9%ab%98%e5%ba%a6%e3%81%aa%e5%88%86%e6%9e%90-%e6%88%90%e5%8a%9f%e3%81%ae\/%e3%83%9e%e3%82%b9%e3%82%bf%e3%83%bc%e3%83%99%e3%83%bc%e3%82%b9\/#primaryimage","url":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/12\/2-analitica.png?fit=2501%2C2501&ssl=1","contentUrl":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/12\/2-analitica.png?fit=2501%2C2501&ssl=1","width":2501,"height":2501,"caption":"estrategia Automatizaci\u00f3n"},{"@type":"BreadcrumbList","@id":"https:\/\/masterbase.com\/ja\/%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8a%e3%81%91%e3%82%8b%e9%ab%98%e5%ba%a6%e3%81%aa%e5%88%86%e6%9e%90-%e6%88%90%e5%8a%9f%e3%81%ae\/%e3%83%9e%e3%82%b9%e3%82%bf%e3%83%bc%e3%83%99%e3%83%bc%e3%82%b9\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/masterbase.com\/es\/"},{"@type":"ListItem","position":2,"name":"Anal\u00edtica avanzada en email marketing. M\u00e9tricas clave para el \u00e9xito"}]},{"@type":"WebSite","@id":"https:\/\/masterbase.com\/es\/#website","url":"https:\/\/masterbase.com\/es\/","name":"MasterBase\u00ae - MasterBase\u00ae - MasterBase\u00ae - MasterBase\u00ae - MasterBase\u00ae","description":"\u0410\u0432\u0442\u043e\u043c\u0430\u0442\u0438, \u044f\u043a\u0456 \u043f\u0440\u0430\u0446\u044e\u044e\u0442\u044c \u043d\u0430 \u0432\u0430\u0441","publisher":{"@id":"https:\/\/masterbase.com\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/masterbase.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"uk"},{"@type":"Organization","@id":"https:\/\/masterbase.com\/es\/#organization","name":"MasterBase\u00ae - MasterBase\u00ae - MasterBase\u00ae - MasterBase\u00ae - MasterBase\u00ae","url":"https:\/\/masterbase.com\/es\/","logo":{"@type":"ImageObject","inLanguage":"uk","@id":"https:\/\/masterbase.com\/es\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/09\/Logo_negro_sinslogan.png?fit=1476%2C972&ssl=1","contentUrl":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/09\/Logo_negro_sinslogan.png?fit=1476%2C972&ssl=1","width":1476,"height":972,"caption":"MasterBase\u00ae"},"image":{"@id":"https:\/\/masterbase.com\/es\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/masterbase.com\/es\/#\/schema\/person\/3d21ff79b63b95ca967e019b4c633701","name":"Alejandro Dur\u00e1n","image":{"@type":"ImageObject","inLanguage":"uk","@id":"https:\/\/secure.gravatar.com\/avatar\/7fe6c9cd72fdfdd05519326fb5760e0745d9540d0bddb8b16403235a121c8e64?s=96&d=identicon&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/7fe6c9cd72fdfdd05519326fb5760e0745d9540d0bddb8b16403235a121c8e64?s=96&d=identicon&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7fe6c9cd72fdfdd05519326fb5760e0745d9540d0bddb8b16403235a121c8e64?s=96&d=identicon&r=g","caption":"Alejandro Dur\u00e1n"},"description":"\u0414\u0438\u0440\u0435\u043a\u0442\u043e\u0440 \u0437 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0443","url":"https:\/\/masterbase.com\/uk\/author\/aledurmc1970\/"}]}},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/12\/2-analitica.png?fit=2501%2C2501&ssl=1","jetpack_likes_enabled":false,"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pf6Ilf-1No","_links":{"self":[{"href":"https:\/\/masterbase.com\/uk\/wp-json\/wp\/v2\/posts\/6906","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/masterbase.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterbase.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterbase.com\/uk\/wp-json\/wp\/v2\/users\/239642484"}],"replies":[{"embeddable":true,"href":"https:\/\/masterbase.com\/uk\/wp-json\/wp\/v2\/comments?post=6906"}],"version-history":[{"count":2,"href":"https:\/\/masterbase.com\/uk\/wp-json\/wp\/v2\/posts\/6906\/revisions"}],"predecessor-version":[{"id":6973,"href":"https:\/\/masterbase.com\/uk\/wp-json\/wp\/v2\/posts\/6906\/revisions\/6973"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/masterbase.com\/uk\/wp-json\/wp\/v2\/media\/6971"}],"wp:attachment":[{"href":"https:\/\/masterbase.com\/uk\/wp-json\/wp\/v2\/media?parent=6906"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterbase.com\/uk\/wp-json\/wp\/v2\/categories?post=6906"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterbase.com\/uk\/wp-json\/wp\/v2\/tags?post=6906"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}