{"id":1499,"date":"2023-10-04T13:53:31","date_gmt":"2023-10-04T10:53:31","guid":{"rendered":"https:\/\/masterbase.com\/es\/es\/es\/es\/?page_id=1499"},"modified":"2026-01-20T19:36:23","modified_gmt":"2026-01-20T17:36:23","slug":"%d0%b0%d0%bd%d1%82%d0%b8%d1%81%d0%bf%d0%b0%d0%bc","status":"publish","type":"page","link":"https:\/\/masterbase.com\/uk\/mb\/privacidad\/anti-spam\/","title":{"rendered":"\u0410\u043d\u0442\u0438\u0441\u043f\u0430\u043c MasterBase \u0417\u0430\u0433\u0430\u043b\u044c\u043d\u0438\u0439"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"1499\" class=\"elementor elementor-1499\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d4d54e2 elementor-hidden-tablet elementor-hidden-mobile e-flex e-con-boxed e-con e-parent\" data-id=\"d4d54e2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-336b086 e-con-full e-flex e-con e-child\" data-id=\"336b086\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a7a9668 elementor-widget elementor-widget-heading\" data-id=\"a7a9668\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-small\">Declaraci\u00f3n Anti-Spam<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68968df elementor-widget elementor-widget-text-editor\" data-id=\"68968df\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"col-12 col-lg-8 d-flex justify-content-center order-sm-2 order-lg-1 align-items-start flex-column\"><div class=\"container\"><h2 class=\"titleText\">MasterBase\u00ae - MasterBase\u00ae - MasterBase\u00ae - MasterBase\u00ae - MasterBase\u00ae<\/h2><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e455d85 e-flex e-con-boxed e-con e-child\" data-id=\"e455d85\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d4d228b elementor-mobile-align-center elementor-widget__width-initial elementor-align-center elementor-widget elementor-widget-button\" data-id=\"d4d228b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/publicsmartview.masterbase.com\/v1\/61f843c5c2b7af0018e97cd1\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-angle-double-right\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M224.3 273l-136 136c-9.4 9.4-24.6 9.4-33.9 0l-22.6-22.6c-9.4-9.4-9.4-24.6 0-33.9l96.4-96.4-96.4-96.4c-9.4-9.4-9.4-24.6 0-33.9L54.3 103c9.4-9.4 24.6-9.4 33.9 0l136 136c9.5 9.4 9.5 24.6.1 34zm192-34l-136-136c-9.4-9.4-24.6-9.4-33.9 0l-22.6 22.6c-9.4 9.4-9.4 24.6 0 33.9l96.4 96.4-96.4 96.4c-9.4 9.4-9.4 24.6 0 33.9l22.6 22.6c9.4 9.4 24.6 9.4 33.9 0l136-136c9.4-9.2 9.4-24.4 0-33.8z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">\u041f\u043e\u0432\u0456\u0434\u043e\u043c\u0438\u0442\u0438 \u043f\u0440\u043e 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data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Play Video\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/09\/video_overall_theme01.png?fit=752%2C626&amp;ssl=1\" width=\"752\" height=\"626\" src=\"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/09\/video_overall_theme01.png?fit=752%2C626&amp;ssl=1\" class=\"attachment-large size-large wp-image-913\" alt=\"\u0412\u0456\u0434\u0442\u0432\u043e\u0440\u0438\u0442\u0438 \u0432\u0456\u0434\u0435\u043e\" 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class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0d0b660 elementor-widget elementor-widget-image\" data-id=\"0d0b660\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" data-attachment-id=\"1504\" data-permalink=\"https:\/\/masterbase.com\/uk\/ilustracion-1-2\/\" data-orig-file=\"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/10\/Ilustracion-1.png?fit=584%2C330&amp;ssl=1\" data-orig-size=\"584,330\" data-comments-opened=\"1\" 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srcset=\"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/10\/Ilustracion-1.png?w=584&amp;ssl=1 584w, https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/10\/Ilustracion-1.png?resize=300%2C170&amp;ssl=1 300w\" sizes=\"(max-width: 584px) 100vw, 584px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52b8575 elementor-widget elementor-widget-spacer\" data-id=\"52b8575\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b47104 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"7b47104\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>MasterBase\u00ae - MasterBase\u00ae - MasterBase\u00ae - MasterBase\u00ae - MasterBase\u00ae<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bc216f2 elementor-mobile-align-center elementor-widget__width-initial elementor-align-center elementor-widget elementor-widget-button\" data-id=\"bc216f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/contactoejecutivo.masterbase.com\/#contacta\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-angle-double-right\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M224.3 273l-136 136c-9.4 9.4-24.6 9.4-33.9 0l-22.6-22.6c-9.4-9.4-9.4-24.6 0-33.9l96.4-96.4-96.4-96.4c-9.4-9.4-9.4-24.6 0-33.9L54.3 103c9.4-9.4 24.6-9.4 33.9 0l136 136c9.5 9.4 9.5 24.6.1 34zm192-34l-136-136c-9.4-9.4-24.6-9.4-33.9 0l-22.6 22.6c-9.4 9.4-9.4 24.6 0 33.9l96.4 96.4-96.4 96.4c-9.4 9.4-9.4 24.6 0 33.9l22.6 22.6c9.4 9.4 24.6 9.4 33.9 0l136-136c9.4-9.2 9.4-24.4 0-33.8z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">\u0417\u0432\u0435\u0440\u043d\u0456\u0442\u044c\u0441\u044f \u0434\u043e \u043a\u0435\u0440\u0456\u0432\u043d\u0438\u043a\u0430<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-85a17c8 elementor-widget elementor-widget-spacer\" data-id=\"85a17c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ef2f2fa elementor-widget elementor-widget-image\" data-id=\"ef2f2fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/publicsmartview.masterbase.com\/v1\/649b07395240e9888503a978\/\" target=\"_blank\">\n\t\t\t\t\t\t\t<img decoding=\"async\" data-attachment-id=\"913\" data-permalink=\"https:\/\/masterbase.com\/uk\/?attachment_id=913\" data-orig-file=\"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/09\/video_overall_theme01.png?fit=752%2C626&amp;ssl=1\" data-orig-size=\"752,626\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Play Video\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/09\/video_overall_theme01.png?fit=752%2C626&amp;ssl=1\" width=\"300\" height=\"250\" src=\"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/09\/video_overall_theme01.png?fit=300%2C250&amp;ssl=1\" class=\"attachment-medium size-medium wp-image-913\" alt=\"\u0412\u0456\u0434\u0442\u0432\u043e\u0440\u0438\u0442\u0438 \u0432\u0456\u0434\u0435\u043e\" srcset=\"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/09\/video_overall_theme01.png?w=752&amp;ssl=1 752w, https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/09\/video_overall_theme01.png?resize=300%2C250&amp;ssl=1 300w, https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/09\/video_overall_theme01.png?resize=600%2C499&amp;ssl=1 600w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-73ac563 elementor-widget elementor-widget-spacer\" data-id=\"73ac563\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f220e4 e-flex e-con-boxed e-con e-parent\" data-id=\"f220e4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2672f8d elementor-widget elementor-widget-spacer\" data-id=\"2672f8d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-77562899 elementor-widget elementor-widget-heading\" data-id=\"77562899\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u0412\u0441\u0442\u0443\u043f<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-65fbcff e-flex e-con-boxed e-con e-parent\" data-id=\"65fbcff\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eaf625f elementor-widget elementor-widget-spacer\" data-id=\"eaf625f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9651ad8 elementor-widget elementor-widget-text-editor\" data-id=\"9651ad8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>En MasterBase\u00ae estamos absolutamente en contra del spam, entendido como el env\u00edo masivo de mensajes electr\u00f3nicos no solicitados, irrelevantes o abusivos.<\/p><p>Esta definici\u00f3n incluye no solo las comunicaciones enviadas sin el consentimiento del destinatario, sino tambi\u00e9n aquellas que, aun habiendo sido inicialmente<br \/>aceptadas, resultan excesivas, inadecuadas o carentes de pertinencia para el usuario.<\/p><p>En ese sentido, incluso un registro voluntario puede derivar en spam si los mensajes enviados no respetan la expectativa razonable del destinatario.<\/p><p>MasterBase\u00ae se rige por los principios del marketing de permiso, la transparencia del emisor y el respeto irrestricto a la voluntad del destinatario, cumpliendo con la normativa aplicable en materia de protecci\u00f3n de datos y comunicaciones electr\u00f3nicas, incluyendo el Reglamento General de Protecci\u00f3n de Datos (GDPR) de la Uni\u00f3n Europea y las leyes locales en cada pa\u00eds donde opera.<\/p><p>Esta declaraci\u00f3n aplica al correo electr\u00f3nico y a otros canales de mensajer\u00eda electr\u00f3nica equivalentes. GDPR. Cuando los env\u00edos se realizan a trav\u00e9s de nuestra<br \/>plataforma, el CLIENTE act\u00faa como responsable del tratamiento (controlador, seg\u00fan el GDPR), y\u00a0MasterBase\u00ae como encargado del tratamiento (procesador,<br \/>seg\u00fan el GDPR). Cuando la normativa lo permite, como en la Uni\u00f3n Europea y el Reino Unido, se aplican las excepciones por relaci\u00f3n previa o \u201csoft opt-in\u201d,<br \/>manteni\u00e9ndose siempre el derecho de oposici\u00f3n en cada mensaje.<\/p><p>Esta declaraci\u00f3n distingue dos escenarios:<br \/>\u2022 MasterBase\u00ae como proveedor de plataforma de servicios.<br \/>\u2022 MasterBase\u00ae como emisor de sus propias comunicaciones comerciales<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-53e7f21 e-flex e-con-boxed e-con e-parent\" data-id=\"53e7f21\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7bbef7f elementor-widget elementor-widget-spacer\" data-id=\"7bbef7f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6342e29 elementor-widget elementor-widget-heading\" data-id=\"6342e29\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Roles y Escenarios de Aplicaci\u00f3n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4676abb e-flex e-con-boxed e-con e-parent\" data-id=\"4676abb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2a4feec elementor-widget elementor-widget-spacer\" data-id=\"2a4feec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a89d678 elementor-widget elementor-widget-heading\" data-id=\"a89d678\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">MasterBase\u00ae como Proveedor de la Plataforma de Servicios<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4c2fd10 e-flex e-con-boxed e-con e-parent\" data-id=\"4c2fd10\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e6ff735 elementor-widget elementor-widget-text-editor\" data-id=\"e6ff735\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Cuando MasterBase\u00ae act\u00faa como proveedor tecnol\u00f3gico de servicios de env\u00edo<br \/>de mensajes:<\/p><ul><li>Responsabilidad de los datos: El CLIENTE es el responsable del tratamiento de los datos personales (controlador, seg\u00fan el GDPR) y MasterBase\u00ae act\u00faa como encargado del tratamiento (procesador, seg\u00fan el GDPR), conforme a un Acuerdo de Encargo de Tratamiento de Datos (Data Processing<br \/>Agreement).<\/li><li>Uso de bases de datos: MasterBase\u00ae no utiliza, comercializa ni gestiona las bases de datos de los CLIENTES, ni las emplea para fines propios;<br \/>\u00fanicamente trata los datos siguiendo las instrucciones documentadas del<br \/>CLIENTE y a la normativa aplicable.<\/li><li>Obligaciones m\u00ednimas del CLIENTE: El cliente se compromete a utilizar la plataforma de forma legal y responsable, cumpliendo como m\u00ednimo con:<ul><li>Contar con una base jur\u00eddica v\u00e1lida y demostrable para cada env\u00edo.<\/li><li>No utilizar listas compradas o arrendadas ni direcciones obtenidas por la extracci\u00f3n automatizada de datos (scraping).<\/li><li>Identificar claramente al remitente e incluir informaci\u00f3n de contacto y direcci\u00f3n f\u00edsica cuando sea exigible.<\/li><li>Utilizar asuntos veraces y no enga\u00f1oso.<\/li><li>Incluir un mecanismo de desuscripci\u00f3n visible, gratuito y funcional que ser\u00e1 respetado dentro de un plazo m\u00e1ximo de 48 horas h\u00e1biles,<br \/>sin exceder los plazos m\u00e1ximos legales.<\/li><li>Respetar y mantener listas de supresi\u00f3n.<\/li><li>Abstenerse de suplantaci\u00f3n de identidad, phishing, malware o contenido il\u00edcito.<\/li><li>Cumplir los l\u00edmites t\u00e9cnicos y pol\u00edticas de uso aceptable de MasterBase\u00ae.<\/li><li>Cooperar ante investigaciones de abuso y requerimientos de autoridades competentes.<\/li><\/ul><\/li><li>\u00a0Control y medidas: En caso de detectarse pr\u00e1cticas de spam, MasterBase\u00aese reserva el derecho de suspender o terminar el servicio, conforme a la<br \/>legislaci\u00f3n aplicable y los t\u00e9rminos del acuerdo suscrito con el CLIENTE y podr\u00e1 cooperar con las autoridades competentes cuando corresponda<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2ce6937 e-flex e-con-boxed e-con e-parent\" data-id=\"2ce6937\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cdb8932 elementor-widget elementor-widget-spacer\" data-id=\"cdb8932\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-734e5d2 elementor-widget elementor-widget-heading\" data-id=\"734e5d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">MasterBase\u00ae como Emisor de Comunicaciones Propias<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c10a45d e-flex e-con-boxed e-con e-parent\" data-id=\"c10a45d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d3e7a31 elementor-widget elementor-widget-spacer\" data-id=\"d3e7a31\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3e746f6 elementor-widget elementor-widget-text-editor\" data-id=\"3e746f6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Cuando MasterBase\u00ae env\u00eda sus propios mensajes de marketing, informaci\u00f3n corporativa o comunicaciones contractuales (por ejemplo, boletines,<br \/>invitaciones a eventos, promociones, alertas de servicio):<\/p><ul><li>MasterBase\u00ae act\u00faa como responsable directa del tratamiento de los datos personales.<\/li><li>Toda comunicaci\u00f3n se base en una fundamentaci\u00f3n jur\u00eddica v\u00e1lida, como el consentimiento previo, una relaci\u00f3n contractual o un inter\u00e9s leg\u00edtimo<br \/>conforme a la normativa vigente.<\/li><li>Los registros de contacto utilizados provienen de opt-in expreso y documentado, obtenidos mediante formularios, registros en la plataforma<br \/>o interacciones comerciales verificables.<\/li><li>Todos los mensajes enviados por MasterBase\u00ae incluyen mecanismos claros para revocar el consentimiento o ejercer el derecho de oposici\u00f3n.<\/li><li>Las solicitudes de baja se procesan en un plazo m\u00e1ximo de 48 horas h\u00e1biles, sin exceder los plazos m\u00e1ximos legales aplicables.<\/li><li>MasterBase\u00ae conserva evidencias t\u00e9cnicas y registros de trazabilidad de estos procesos exclusivamente con fines de cumplimiento, auditor\u00eda y mejora continua.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e27d8a1 e-con-full e-flex e-con e-child\" data-id=\"e27d8a1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-247a946 elementor-widget elementor-widget-spacer\" data-id=\"247a946\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-44a1670 elementor-widget elementor-widget-heading\" data-id=\"44a1670\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Consentimiento, Oposici\u00f3n y Listas de Supresi\u00f3n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f708b9 elementor-widget elementor-widget-spacer\" data-id=\"1f708b9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3f57598 elementor-widget elementor-widget-spacer\" data-id=\"3f57598\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5edc322 elementor-widget elementor-widget-text-editor\" data-id=\"5edc322\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>MASTERBASE\u00ae proporciona y exige mecanismos claros, visibles, accesibles y<br \/>gratuitos para que los destinatarios puedan revocar su consentimiento o dejar de<br \/>recibir comunicaciones, incluyendo:<\/p><ul><li>V\u00ednculo de desuscripci\u00f3n visible y funcional presente en todos los env\u00edos.<\/li><li>Direcci\u00f3n de correo electr\u00f3nico habilitada para solicitar la baja o ejercer el derecho de oposici\u00f3n.<\/li><li>Procesamiento de solicitudes sin requerir autenticaci\u00f3n adicional ni generar costo alguno para el destinatario.<\/li><\/ul><p><br \/>Las solicitudes de baja o revocaci\u00f3n ser\u00e1n procesada dentro de 48 horas h\u00e1biles, y en ning\u00fan caso superar\u00e1 los plazos m\u00e1ximos establecidos por la legislaci\u00f3n aplicable.<\/p><p>MasterBase\u00ae mantiene mecanismos de trazabilidad de estos procesos con fines de cumplimiento normativo, auditor\u00eda interna y mejora continua del servicio.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6659a6e elementor-widget elementor-widget-spacer\" data-id=\"6659a6e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a29360c elementor-widget elementor-widget-heading\" data-id=\"a29360c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Canales de Contacto<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8bfbbbe elementor-widget elementor-widget-spacer\" data-id=\"8bfbbbe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-74ec920 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"74ec920\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Para reportar mensajes no solicitados o realizar consultas relacionadas con esta declaraci\u00f3n, MasterBase\u00ae pone a disposici\u00f3n el siguiente canal:<\/p><p>Reportar spam (<strong><a href=\"https:\/\/masterbase.com\/uk\/%d0%bc%d0%b0%d0%b1%d1%83%d1%82%d1%8c\/%d0%bf%d0%be%d0%b2%d1%96%d0%b4%d0%be%d0%bc%d0%bb%d0%b5%d0%bd%d0%bd%d1%8f-%d0%bf%d1%80%d0%be-%d0%b7%d0%bb%d0%be%d0%b2%d0%b6%d0%b8%d0%b2%d0%b0%d0%bd%d0%bd%d1%8f\/\">https:\/\/masterbase.com\/es\/mb\/reporte-abuso\/<\/a><\/strong>).<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8af8afa elementor-widget elementor-widget-spacer\" data-id=\"8af8afa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-def919d elementor-widget elementor-widget-heading\" data-id=\"def919d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Relaci\u00f3n con la Declaraci\u00f3n de Privacidad<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7e08619 e-flex e-con-boxed e-con e-parent\" data-id=\"7e08619\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-829def4 elementor-widget elementor-widget-spacer\" data-id=\"829def4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f7af7cf elementor-widget elementor-widget-text-editor\" data-id=\"f7af7cf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Esta Declaraci\u00f3n Anti Spam se complementa con la Declaraci\u00f3n de Privacidad de MasterBase\u00ae, que regula de forma detallada la recopilaci\u00f3n, uso, almacenamiento y protecci\u00f3n de los datos personales.<\/p><p>Ambos documentos deben interpretarse de forma conjunta y coherente, siendo la Declaraci\u00f3n de Privacidad el instrumento que regula el tratamiento de datos personales, mientras que esta pol\u00edtica establece las condiciones aplicables al env\u00edo responsable de comunicaciones electr\u00f3nicas.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-be24f9f elementor-widget elementor-widget-spacer\" data-id=\"be24f9f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7097a53 elementor-widget elementor-widget-heading\" data-id=\"7097a53\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Actualizaci\u00f3n de la Declaraci\u00f3n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c7264b5 elementor-widget elementor-widget-spacer\" data-id=\"c7264b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-82da064 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"82da064\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>MasterBase\u00ae podr\u00e1 actualizar esta declaraci\u00f3n cuando se produzcan cambios normativos, regulatorios, tecnol\u00f3gicos u operativos.\u00a0<\/p><p>Las versiones actualizadas ser\u00e1n publicadas, indicando la fecha de entrada en vigor y n\u00famero de versi\u00f3n<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-64d0b1d elementor-widget elementor-widget-spacer\" data-id=\"64d0b1d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b370d10 elementor-widget elementor-widget-heading\" data-id=\"b370d10\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Compromiso de MasterBase\u00ae<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c9adfe9 elementor-widget elementor-widget-spacer\" data-id=\"c9adfe9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-83500d7 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"83500d7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>MasterBase\u00ae mantiene un compromiso permanente con el marketing de permiso y promueve pr\u00e1cticas responsables mediante:<\/p><ul><li>Aceptaci\u00f3n obligatoria de T\u00e9rminos y Condiciones que proh\u00edben expresamente el spam.<\/li><li>Identificaci\u00f3n clara y verificable del remitente.<\/li><li>Inclusi\u00f3n obligatoria de mecanismos de Desuscripci\u00f3n.<\/li><li>\u00a0Transparencia del emisor y direcci\u00f3n postal v\u00e1lida.<\/li><li>Coordinaci\u00f3n con proveedores de Internet (ISPs) para prevenir abusos.<\/li><li>Adhesi\u00f3n al email Marketing Pledge\u201d de la ESPC, que incluyendo:<ul><li>No enviar correos no solicitados (spam)<\/li><li>Desuscripci\u00f3n visible, gratuito y funcional.<\/li><li>Autenticaci\u00f3n t\u00e9cnica (SPF, DKIM, recomendaci\u00f3n DMARC).<\/li><li>Prohibici\u00f3n de listas compradas o scraping.<\/li><\/ul><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-492c8b1 elementor-widget elementor-widget-spacer\" data-id=\"492c8b1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-abe6022 elementor-widget elementor-widget-heading\" data-id=\"abe6022\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Gu\u00eda de Buenas Pr\u00e1cticas<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9cb2633 elementor-widget elementor-widget-spacer\" data-id=\"9cb2633\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4b8bb5aa e-flex e-con-boxed e-con e-parent\" data-id=\"4b8bb5aa\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7fcc1c38 elementor-widget elementor-widget-text-editor\" data-id=\"7fcc1c38\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>La siguiente secci\u00f3n tiene car\u00e1cter orientativo y no sustituye las obligaciones legales ni contractuales:<\/p><ul><li>No utilizar bases de datos obtenidas mediante compra, arriendo, intercambio o scraping, asegurando que todos los contactos cuenten con una base legal v\u00e1lida para el env\u00edo.<\/li><li>Mantener listas de distribuci\u00f3n actualizadas y depuradas, eliminando contactos inactivos, direcciones inv\u00e1lidas y registros que hayan solicitado la baja o no mantengan una relaci\u00f3n v\u00e1lida.<\/li><li>Identificar correctamente al remitente en cada comunicaci\u00f3n, incluyendo informaci\u00f3n veraz y verificable sobre la entidad emisora.<\/li><li>Supervisar los resultados de los env\u00edos (rebotes, quejas y entregabilidad) para asegurar que las comunicaciones sean pertinentes, autorizadas y bien recibidas por los destinatarios.<\/li><li>Verificar peri\u00f3dicamente el correcto el funcionamiento de enlaces de desuscripci\u00f3n.<\/li><\/ul><p>MasterBase\u00ae es una empresa enfocada en el marketing de permiso, que provee herramientas t\u00e9cnicas de control y monitoreo que permiten<br \/>prevenir errores de configuraci\u00f3n, mantener la reputaci\u00f3n de env\u00edo y evitar pr\u00e1cticas que puedan clasificar los mensajes como spam.<\/p><p><strong>Versi\u00f3n 202601.1<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Declaraci\u00f3n Anti-Spam MasterBase\u00ae Reportar Spam Pol\u00edtica Anti-Spam MasterBase\u00ae Contacta un ejecutivo Introducci\u00f3n En MasterBase\u00ae estamos absolutamente en contra del spam, entendido como el env\u00edo masivo de mensajes electr\u00f3nicos no solicitados, irrelevantes o abusivos. Esta definici\u00f3n incluye no solo las comunicaciones enviadas sin el consentimiento del destinatario, sino tambi\u00e9n aquellas que, aun habiendo sido inicialmenteaceptadas, resultan [&hellip;]<\/p>\n","protected":false},"author":239642484,"featured_media":0,"parent":1482,"menu_order":817,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"footnotes":""},"class_list":["post-1499","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Anti Spam MasterBase General - MasterBase\u00ae<\/title>\n<meta name=\"description\" content=\"Estamos en contra del spam y ayudamos a evitarlo . 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