{"id":21651,"date":"2025-03-12T22:19:42","date_gmt":"2025-03-12T20:19:42","guid":{"rendered":"https:\/\/masterbase.com\/es\/es\/es\/?p=21651"},"modified":"2025-03-18T16:15:48","modified_gmt":"2025-03-18T14:15:48","slug":"e-posta-pazarlama-kampanyalarinizin-alaka-duzeyini-artirmak-icin-10-taktik","status":"publish","type":"post","link":"https:\/\/masterbase.com\/tr\/10-tacticas-para-mejorar-la-relevancia-de-tus-campanas-de-email-marketing\/masterbase\/","title":{"rendered":"E-posta pazarlama kampanyalar\u0131n\u0131z\u0131n alaka d\u00fczeyini art\u0131rmak i\u00e7in 10 taktik"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Ancak, ba\u015far\u0131n\u0131n anahtar\u0131 g\u00f6nderdi\u011finiz e-posta say\u0131s\u0131 de\u011fil, bunlar\u0131n uygunlu\u011fudur. Do\u011fru mesaj\u0131, do\u011fru ki\u015fiye, do\u011fru zamanda g\u00f6ndermek ba\u015far\u0131 i\u00e7in kritik \u00f6neme sahiptir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A\u015fa\u011f\u0131da, \u015funlar\u0131 belirtiyoruz <strong>10 temel taktik<\/strong> e-posta pazarlama kampanyalar\u0131n\u0131z\u0131n alaka d\u00fczeyini iyile\u015ftirmek ve hedef kitlenizle etkile\u015fimi art\u0131rmak i\u00e7in.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>1. Postalar\u0131 ki\u015fiselle\u015ftirmek i\u00e7in veritaban\u0131n\u0131z\u0131 segmentlere ay\u0131r\u0131n<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">T\u00fcm aboneleriniz ayn\u0131 ilgi alanlar\u0131na veya ihtiya\u00e7lara sahip de\u011fildir. Segmentasyon, kitlenizi konum, sat\u0131n alma ge\u00e7mi\u015fi veya etkile\u015fim d\u00fczeyi gibi kriterlere g\u00f6re grupland\u0131rman\u0131za olanak tan\u0131r.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udccc <strong>\u00d6rnek:<\/strong> \u00c7evrimi\u00e7i bir teknoloji perakendecisi, listesini iPhone ve Android kullan\u0131c\u0131lar\u0131 olarak segmentlere ay\u0131rd\u0131. Daha sonra her gruba ki\u015fiselle\u015ftirilmi\u015f teklifler g\u00f6nderdi ve bu da t\u0131klama oran\u0131n\u0131 \u015fu kadar art\u0131rd\u0131 <strong>20%<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2705 <strong>\u00d6neri:<\/strong> Hedeflemenizi ger\u00e7ek zamanl\u0131 olarak g\u00fcncel tutmak i\u00e7in dinamik etiketler ve listeler kullan\u0131n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>2. A\u00e7\u0131lma oran\u0131n\u0131 art\u0131rmak i\u00e7in konu sat\u0131r\u0131n\u0131 optimize edin<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">E-posta konu sat\u0131r\u0131 hedef kitlenizin g\u00f6rece\u011fi ilk \u015feydir, bu nedenle a\u00e7\u0131k, ilgi \u00e7ekici ve merak uyand\u0131r\u0131c\u0131 olmal\u0131d\u0131r.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udccc <strong>\u00d6rnek:<\/strong> Bir e-Ticaret, bir promosyon i\u00e7in iki sorunu test etti:<br>\ud83d\udd34 \"Size \u00f6zel teklif!\" \u2192 12% a\u00e7\u0131l\u0131\u015f<br>\ud83d\udfe2 \"Bir sonraki sipari\u015finizde 50% indirim, sadece bug\u00fcn ge\u00e7erlidir\" \u2192 25% a\u00e7\u0131l\u0131\u015f<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2705 <strong>\u00d6neri:<\/strong> Hangi t\u00fcr konular\u0131n hedef kitleniz aras\u0131nda etkile\u015fimi en \u00e7ok motive etti\u011fini belirlemek i\u00e7in A\/B testi yap\u0131n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>3. Mesaj\u0131 ki\u015fiselle\u015ftirmek i\u00e7in al\u0131c\u0131n\u0131n ad\u0131n\u0131 kullan\u0131n.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Selamlama veya i\u00e7erikte ki\u015fiselle\u015ftirme i\u00e7eren mesajlar\u0131n a\u00e7\u0131lma oran\u0131 <strong>26% maj\u00f6r<\/strong> genel postalardan daha fazla.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udccc <strong>\u00d6rnek:<\/strong> Bir restoran \"John, sana bir s\u00fcrprizimiz var\" ifadesini i\u00e7eren bir e-posta g\u00f6nderdi ve d\u00f6n\u00fc\u015f\u00fcm oran\u0131n\u0131 \u015fu kadar art\u0131rd\u0131 <strong>30%<\/strong> \"Size bir s\u00fcrprizimiz var\" ile kar\u015f\u0131la\u015ft\u0131r\u0131ld\u0131\u011f\u0131nda.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2705 <strong>\u00d6neri:<\/strong> Yaln\u0131zca al\u0131c\u0131n\u0131n ad\u0131yla de\u011fil, ayn\u0131 zamanda sat\u0131n alma ge\u00e7mi\u015flerine g\u00f6re \u00f6nerilen \u00fcr\u00fcnlerle de ki\u015fiselle\u015ftirin.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>4. Uygun bir g\u00f6nderme s\u0131kl\u0131\u011f\u0131 tan\u0131mlay\u0131n<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00c7ok fazla mesaj g\u00f6ndermek kullan\u0131c\u0131lar\u0131 doyurabilir ve abonelikten \u00e7\u0131kmalar\u0131na neden olabilirken, \u00e7ok az mesaj g\u00f6ndermek sizi unutmalar\u0131na neden olabilir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udccc <strong>\u00d6rnek:<\/strong> Bir pazar yeri, posta g\u00f6nderme s\u0131kl\u0131\u011f\u0131n\u0131 haftada 5'ten 3'e d\u00fc\u015f\u00fcrd\u00fc ve g\u00f6nderilen e-posta say\u0131s\u0131nda haftada 5'ten 3'e bir d\u00fc\u015f\u00fc\u015f g\u00f6rd\u00fc. <strong>40% abonelik iptallerinde<\/strong>D\u00f6n\u00fc\u015f\u00fcm oran\u0131 sabit kalmaktad\u0131r.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2705 <strong>\u00d6neri:<\/strong> S\u0131kl\u0131\u011f\u0131 her kullan\u0131c\u0131n\u0131n etkile\u015fimine g\u00f6re ayarlay\u0131n. Kimin daha fazla veya daha az mesaja ihtiyac\u0131 oldu\u011funu tespit etmek i\u00e7in otomasyonu kullan\u0131n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>5. Hedef kitleniz i\u00e7in alakal\u0131 ve de\u011ferli i\u00e7erik olu\u015fturun<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">E-postalar\u0131n\u0131z promosyonlardan daha fazlas\u0131n\u0131 sunmal\u0131d\u0131r. Kitlenizle ilgili k\u0131lavuzlar, ipu\u00e7lar\u0131 veya haberler gibi faydal\u0131 i\u00e7erikler payla\u015f\u0131n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udccc <strong>\u00d6rnek:<\/strong> \u00c7evre dostu bir perakendeci \"evde plastik kullan\u0131m\u0131n\u0131 azaltmak i\u00e7in 5 ipucu\" i\u00e7eren bir e-posta g\u00f6nderdi ve evde plastik kullan\u0131m\u0131nda bir art\u0131\u015f oldu\u011funu g\u00f6rd\u00fc. <strong>35% t\u0131klama oran\u0131 \u00fczerine<\/strong> promosyon e-postalar\u0131na k\u0131yasla.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2705 <strong>\u00d6neri:<\/strong> Abonelerinizin ilgisini canl\u0131 tutmak i\u00e7in e\u011fitici ve tan\u0131t\u0131c\u0131 i\u00e7erikler aras\u0131nda ge\u00e7i\u015f yap\u0131n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>6. E-postan\u0131n tasar\u0131m\u0131n\u0131 ve yap\u0131s\u0131n\u0131 optimize edin<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0130yi tasarlanm\u0131\u015f bir e-posta, kullan\u0131c\u0131 deneyimini iyile\u015ftirir ve d\u00f6n\u00fc\u015f\u00fcm olas\u0131l\u0131\u011f\u0131n\u0131 art\u0131r\u0131r.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udccc <strong>\u00d6rnek:<\/strong> Bir moda e-ticaret \u015firketi e-postalar\u0131n\u0131 daha b\u00fcy\u00fck, daha geni\u015f aral\u0131kl\u0131 \u00f6deme d\u00fc\u011fmeleriyle yeniden tasarlad\u0131 ve d\u00f6n\u00fc\u015f\u00fcm oran\u0131n\u0131 \u015fu kadar art\u0131rd\u0131 <strong>18%<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2705 <strong>\u00d6neri:<\/strong> Mobil cihazlara iyi uyum sa\u011flayan duyarl\u0131 tasar\u0131mlar kullan\u0131n ve CTA'lar\u0131n net ve g\u00f6r\u00fcn\u00fcr oldu\u011fundan emin olun.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>7. A\u00e7\u0131k ve \u00e7ekici eylem \u00e7a\u011fr\u0131lar\u0131 (CTA'lar) ekleyin.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">CTA'lar, kullan\u0131c\u0131y\u0131 ger\u00e7ekle\u015ftirmesini istedi\u011finiz eyleme do\u011fru y\u00f6nlendirmek i\u00e7in spesifik ve ikna edici olmal\u0131d\u0131r.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udccc <strong>\u00d6rnek:<\/strong> Bir y\u00f6netim yaz\u0131l\u0131m\u0131 iki CTA'y\u0131 test etmi\u015ftir:<br>\ud83d\udd34 \"Daha fazla bilgi\" \u2192 5% d\u00f6n\u00fc\u015f\u00fcm\u00fc<br>\ud83d\udfe2 \"\u00dccretsiz denemenizi \u015fimdi ba\u015flat\u0131n\" \u2192 15% d\u00f6n\u00fc\u015f\u00fcm oran\u0131<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2705 <strong>\u00d6neri:<\/strong> Eylem fiillerini kullan\u0131n ve \"Son \u015fans\" veya \"Teklif 24 saat ge\u00e7erlidir\" gibi ifadelerle aciliyet hissi yarat\u0131n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>8. Farkl\u0131 teslimat s\u00fcrelerini deneyin<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0130leti\u015fimlerinizin zamanlamas\u0131, a\u00e7\u0131lma ve d\u00f6n\u00fc\u015f\u00fcm oranlar\u0131n\u0131 etkiler.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udccc <strong>\u00d6rnek:<\/strong> Bir abonelik hizmeti verilerini analiz etti ve Sal\u0131 g\u00fcnleri sabah 10'da g\u00f6nderilen e-postalar\u0131n Sal\u0131 g\u00fcnleri sabah 10'da g\u00f6nderilen e-postalardan daha y\u00fcksek bir a\u00e7\u0131lma oran\u0131na sahip oldu\u011funu buldu. <strong>30% daha y\u00fcksek<\/strong> Cuma \u00f6\u011fleden sonralar\u0131 g\u00f6nderilenlerden daha fazla.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2705 <strong>\u00d6neri:<\/strong> Hedef kitleniz i\u00e7in en uygun zaman\u0131 bulmak i\u00e7in farkl\u0131 g\u00fcn ve saatlerde denemeler yap\u0131n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>9. Aktif olmayan aboneleri hedefli kampanyalarla yeniden etkinle\u015ftirin.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">T\u00fcm aboneler e-postalar\u0131n\u0131zla etkile\u015fime girmez. Etkin olmayan aboneleri tespit etmek ve onlara yeniden etkinle\u015ftirme kampanyalar\u0131 g\u00f6ndermek \u00f6nemlidir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udccc <strong>\u00d6rnek:<\/strong> Bir giyim perakendecisi, aktif olmayan abonelerine \"Sizi \u00f6zledik, i\u015fte 10% indirim\" konu ba\u015fl\u0131kl\u0131 bir e-posta g\u00f6nderdi ve abonelerini yeniden etkinle\u015ftirmeyi ba\u015fard\u0131. <strong>12% tanesi<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2705 <strong>\u00d6neri:<\/strong> Etkin olmayan kullan\u0131c\u0131lar\u0131 tespit etmek ve onlara yeniden etkile\u015fime ge\u00e7meleri i\u00e7in te\u015fvikler g\u00f6ndermek i\u00e7in otomasyonlar uygulay\u0131n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>10. S\u00fcrekli \u00f6l\u00e7\u00fcn, analiz edin ve optimize edin<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">E-posta pazarlamas\u0131, sonu\u00e7lar\u0131 ger\u00e7ek zamanl\u0131 olarak \u00f6l\u00e7menize olanak tan\u0131yarak kampanyalar\u0131n\u0131z\u0131 s\u00fcrekli olarak geli\u015ftirmenize yard\u0131mc\u0131 olur.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udccc <strong>\u00d6rnek:<\/strong> Bir SaaS \u015firketi metriklerini inceledi ve animasyonlu GIF'ler i\u00e7eren e-postalar\u0131n <strong>25% daha fazla t\u0131klama<\/strong>Bunlar\u0131 t\u00fcm kampanyalar\u0131nda uygulad\u0131lar.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2705 <strong>\u00d6neri:<\/strong> A\u015fa\u011f\u0131daki gibi platformlar\u0131 kullan\u0131n <strong>MasterBase\u00ae<\/strong> A\u00e7\u0131lma, t\u0131klanma ve d\u00f6n\u00fc\u015f\u00fcm oranlar\u0131n\u0131 analiz etmek ve her kampanyay\u0131 optimize etmek i\u00e7in.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sonu\u00e7: E-posta pazarlamas\u0131nda alaka d\u00fczeyi \u00e7ok \u00f6nemlidir<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bu taktikleri uygulayarak kampanyalar\u0131n\u0131z\u0131n etkinli\u011fini art\u0131rabilir, kitlenizle etkile\u015fimi art\u0131rabilir ve d\u00f6n\u00fc\u015f\u00fcm oran\u0131n\u0131z\u0131 optimize edebilirsiniz.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En iyi sonu\u00e7lar i\u00e7in \u015funlar\u0131 kullanman\u0131z\u0131 \u00f6neririz <strong>MasterBase\u00ae<\/strong>20 y\u0131l\u0131 a\u015fk\u0131n deneyime sahip lider bir e-posta pazarlama platformudur. Geli\u015fmi\u015f segmentasyon, otomasyon ve analiz ara\u00e7lar\u0131 ile kampanyalar\u0131n\u0131z\u0131 bir \u00fcst seviyeye ta\u015f\u0131yabilir ve yat\u0131r\u0131m getirinizi art\u0131rabilirsiniz.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><a href=\"https:\/\/smartview.masterbase.com\/v2\/657716034204f778572dd5ff\/?url=relevancia-critica-para-el-exito-de-email-marketing\"><img data-recalc-dims=\"1\" fetchpriority=\"high\" decoding=\"async\" width=\"371\" height=\"240\" data-attachment-id=\"15744\" data-permalink=\"https:\/\/masterbase.com\/tr\/como-escribir-mensajes-de-seguimiento-eficaces\/masterbase\/captura-de-pantalla-2024-08-12-182107\/\" data-orig-file=\"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/08\/Captura-de-pantalla-2024-08-12-182107.png?fit=371%2C240&amp;ssl=1\" data-orig-size=\"371,240\" data-comments-opened=\"1\" data-image-title=\"ebook: Relevancia: Cr\u00edtica para el \u00e9xito de email marketing\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/08\/Captura-de-pantalla-2024-08-12-182107.png?fit=371%2C240&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/masterbase.com\/es\/es\/es\/wp-content\/uploads\/2024\/08\/Captura-de-pantalla-2024-08-12-182107.png?resize=371%2C240&#038;ssl=1\" alt=\"e-kitap: Alaka d\u00fczeyi: E-posta pazarlama ba\u015far\u0131s\u0131 i\u00e7in kritik \u00f6nemde\" class=\"wp-image-15744\" style=\"width:557px;height:auto\" srcset=\"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/08\/Captura-de-pantalla-2024-08-12-182107.png?w=371&amp;ssl=1 371w, https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/08\/Captura-de-pantalla-2024-08-12-182107.png?resize=300%2C194&amp;ssl=1 300w, https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/08\/Captura-de-pantalla-2024-08-12-182107.png?resize=18%2C12&amp;ssl=1 18w\" sizes=\"(max-width: 371px) 100vw, 371px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>E-posta pazarlamas\u0131, hedef kitlenizle ba\u011flant\u0131 kurmak ve d\u00f6n\u00fc\u015f\u00fcm sa\u011flamak i\u00e7in en etkili stratejilerden biri olmaya devam ediyor.<\/p>","protected":false},"author":239642484,"featured_media":21653,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_wpcom_ai_launchpad_first_post":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[1405],"tags":[],"class_list":["post-21651","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-email-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>10 t\u00e1cticas para mejorar la relevancia de tus campa\u00f1as de email marketing - MasterBase\u00ae<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/masterbase.com\/tr\/e-posta-pazarlama-kampanyalarinizin-alaka-duzeyini-artirmak-icin-10-taktik\/masterbase\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"10 t\u00e1cticas para mejorar la relevancia de tus campa\u00f1as de email marketing - MasterBase\u00ae\" \/>\n<meta property=\"og:description\" content=\"El email marketing sigue siendo una de las estrategias m\u00e1s efectivas para conectar con tu audiencia y generar conversiones\" \/>\n<meta property=\"og:url\" content=\"https:\/\/masterbase.com\/tr\/e-posta-pazarlama-kampanyalarinizin-alaka-duzeyini-artirmak-icin-10-taktik\/masterbase\/\" \/>\n<meta property=\"og:site_name\" content=\"MasterBase\u00ae\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-12T20:19:42+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-18T14:15:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2025\/03\/iStock-1141237906.jpg?fit=2000%2C1500&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"1500\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Alejandro Dur\u00e1n\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"Alejandro Dur\u00e1n\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/ko\\\/%ec%9d%b4%eb%a9%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%ba%a0%ed%8e%98%ec%9d%b8%ec%9d%98-%ea%b4%80%eb%a0%a8%ec%84%b1%ec%9d%84-%eb%86%92%ec%9d%b4%eb%8a%94-10%ea%b0%80%ec%a7%80-%ec%a0%84%eb%9e%b5\\\/%eb%a7%88%ec%8a%a4%ed%84%b0%eb%b2%a0%ec%9d%b4%ec%8a%a4\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/ko\\\/%ec%9d%b4%eb%a9%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%ba%a0%ed%8e%98%ec%9d%b8%ec%9d%98-%ea%b4%80%eb%a0%a8%ec%84%b1%ec%9d%84-%eb%86%92%ec%9d%b4%eb%8a%94-10%ea%b0%80%ec%a7%80-%ec%a0%84%eb%9e%b5\\\/%eb%a7%88%ec%8a%a4%ed%84%b0%eb%b2%a0%ec%9d%b4%ec%8a%a4\\\/\"},\"author\":{\"name\":\"Alejandro Dur\u00e1n\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/pt\\\/#\\\/schema\\\/person\\\/3d21ff79b63b95ca967e019b4c633701\"},\"headline\":\"10 t\u00e1cticas para mejorar la relevancia de tus campa\u00f1as de email marketing\",\"datePublished\":\"2025-03-12T20:19:42+00:00\",\"dateModified\":\"2025-03-18T14:15:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/ko\\\/%ec%9d%b4%eb%a9%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%ba%a0%ed%8e%98%ec%9d%b8%ec%9d%98-%ea%b4%80%eb%a0%a8%ec%84%b1%ec%9d%84-%eb%86%92%ec%9d%b4%eb%8a%94-10%ea%b0%80%ec%a7%80-%ec%a0%84%eb%9e%b5\\\/%eb%a7%88%ec%8a%a4%ed%84%b0%eb%b2%a0%ec%9d%b4%ec%8a%a4\\\/\"},\"wordCount\":985,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/pt\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/ko\\\/%ec%9d%b4%eb%a9%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%ba%a0%ed%8e%98%ec%9d%b8%ec%9d%98-%ea%b4%80%eb%a0%a8%ec%84%b1%ec%9d%84-%eb%86%92%ec%9d%b4%eb%8a%94-10%ea%b0%80%ec%a7%80-%ec%a0%84%eb%9e%b5\\\/%eb%a7%88%ec%8a%a4%ed%84%b0%eb%b2%a0%ec%9d%b4%ec%8a%a4\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/masterbase.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/iStock-1141237906.jpg?fit=2000%2C1500&ssl=1\",\"articleSection\":[\"Email Marketing\"],\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/masterbase.com\\\/ko\\\/%ec%9d%b4%eb%a9%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%ba%a0%ed%8e%98%ec%9d%b8%ec%9d%98-%ea%b4%80%eb%a0%a8%ec%84%b1%ec%9d%84-%eb%86%92%ec%9d%b4%eb%8a%94-10%ea%b0%80%ec%a7%80-%ec%a0%84%eb%9e%b5\\\/%eb%a7%88%ec%8a%a4%ed%84%b0%eb%b2%a0%ec%9d%b4%ec%8a%a4\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/ko\\\/%ec%9d%b4%eb%a9%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%ba%a0%ed%8e%98%ec%9d%b8%ec%9d%98-%ea%b4%80%eb%a0%a8%ec%84%b1%ec%9d%84-%eb%86%92%ec%9d%b4%eb%8a%94-10%ea%b0%80%ec%a7%80-%ec%a0%84%eb%9e%b5\\\/%eb%a7%88%ec%8a%a4%ed%84%b0%eb%b2%a0%ec%9d%b4%ec%8a%a4\\\/\",\"url\":\"https:\\\/\\\/masterbase.com\\\/ko\\\/%ec%9d%b4%eb%a9%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%ba%a0%ed%8e%98%ec%9d%b8%ec%9d%98-%ea%b4%80%eb%a0%a8%ec%84%b1%ec%9d%84-%eb%86%92%ec%9d%b4%eb%8a%94-10%ea%b0%80%ec%a7%80-%ec%a0%84%eb%9e%b5\\\/%eb%a7%88%ec%8a%a4%ed%84%b0%eb%b2%a0%ec%9d%b4%ec%8a%a4\\\/\",\"name\":\"10 t\u00e1cticas para mejorar la relevancia de tus campa\u00f1as de email marketing - MasterBase\u00ae\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/pt\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/ko\\\/%ec%9d%b4%eb%a9%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%ba%a0%ed%8e%98%ec%9d%b8%ec%9d%98-%ea%b4%80%eb%a0%a8%ec%84%b1%ec%9d%84-%eb%86%92%ec%9d%b4%eb%8a%94-10%ea%b0%80%ec%a7%80-%ec%a0%84%eb%9e%b5\\\/%eb%a7%88%ec%8a%a4%ed%84%b0%eb%b2%a0%ec%9d%b4%ec%8a%a4\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/ko\\\/%ec%9d%b4%eb%a9%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%ba%a0%ed%8e%98%ec%9d%b8%ec%9d%98-%ea%b4%80%eb%a0%a8%ec%84%b1%ec%9d%84-%eb%86%92%ec%9d%b4%eb%8a%94-10%ea%b0%80%ec%a7%80-%ec%a0%84%eb%9e%b5\\\/%eb%a7%88%ec%8a%a4%ed%84%b0%eb%b2%a0%ec%9d%b4%ec%8a%a4\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/masterbase.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/iStock-1141237906.jpg?fit=2000%2C1500&ssl=1\",\"datePublished\":\"2025-03-12T20:19:42+00:00\",\"dateModified\":\"2025-03-18T14:15:48+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/ko\\\/%ec%9d%b4%eb%a9%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%ba%a0%ed%8e%98%ec%9d%b8%ec%9d%98-%ea%b4%80%eb%a0%a8%ec%84%b1%ec%9d%84-%eb%86%92%ec%9d%b4%eb%8a%94-10%ea%b0%80%ec%a7%80-%ec%a0%84%eb%9e%b5\\\/%eb%a7%88%ec%8a%a4%ed%84%b0%eb%b2%a0%ec%9d%b4%ec%8a%a4\\\/#breadcrumb\"},\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/masterbase.com\\\/ko\\\/%ec%9d%b4%eb%a9%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%ba%a0%ed%8e%98%ec%9d%b8%ec%9d%98-%ea%b4%80%eb%a0%a8%ec%84%b1%ec%9d%84-%eb%86%92%ec%9d%b4%eb%8a%94-10%ea%b0%80%ec%a7%80-%ec%a0%84%eb%9e%b5\\\/%eb%a7%88%ec%8a%a4%ed%84%b0%eb%b2%a0%ec%9d%b4%ec%8a%a4\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/ko\\\/%ec%9d%b4%eb%a9%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%ba%a0%ed%8e%98%ec%9d%b8%ec%9d%98-%ea%b4%80%eb%a0%a8%ec%84%b1%ec%9d%84-%eb%86%92%ec%9d%b4%eb%8a%94-10%ea%b0%80%ec%a7%80-%ec%a0%84%eb%9e%b5\\\/%eb%a7%88%ec%8a%a4%ed%84%b0%eb%b2%a0%ec%9d%b4%ec%8a%a4\\\/#primaryimage\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/masterbase.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/iStock-1141237906.jpg?fit=2000%2C1500&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/masterbase.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/iStock-1141237906.jpg?fit=2000%2C1500&ssl=1\",\"width\":2000,\"height\":1500,\"caption\":\"Relevancia email\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/ko\\\/%ec%9d%b4%eb%a9%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%ba%a0%ed%8e%98%ec%9d%b8%ec%9d%98-%ea%b4%80%eb%a0%a8%ec%84%b1%ec%9d%84-%eb%86%92%ec%9d%b4%eb%8a%94-10%ea%b0%80%ec%a7%80-%ec%a0%84%eb%9e%b5\\\/%eb%a7%88%ec%8a%a4%ed%84%b0%eb%b2%a0%ec%9d%b4%ec%8a%a4\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/masterbase.com\\\/hu\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"10 t\u00e1cticas para mejorar la relevancia de tus campa\u00f1as de email marketing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/pt\\\/#website\",\"url\":\"https:\\\/\\\/masterbase.com\\\/pt\\\/\",\"name\":\"MasterBase\u00ae\",\"description\":\"Automatas that work for you\",\"publisher\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/pt\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/masterbase.com\\\/pt\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"tr\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/pt\\\/#organization\",\"name\":\"MasterBase\u00ae\",\"url\":\"https:\\\/\\\/masterbase.com\\\/pt\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/pt\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/masterbase.com\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/Logo_negro_sinslogan.png?fit=1476%2C972&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/masterbase.com\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/Logo_negro_sinslogan.png?fit=1476%2C972&ssl=1\",\"width\":1476,\"height\":972,\"caption\":\"MasterBase\u00ae\"},\"image\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/pt\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/pt\\\/#\\\/schema\\\/person\\\/3d21ff79b63b95ca967e019b4c633701\",\"name\":\"Alejandro Dur\u00e1n\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7fe6c9cd72fdfdd05519326fb5760e0745d9540d0bddb8b16403235a121c8e64?s=96&d=identicon&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7fe6c9cd72fdfdd05519326fb5760e0745d9540d0bddb8b16403235a121c8e64?s=96&d=identicon&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7fe6c9cd72fdfdd05519326fb5760e0745d9540d0bddb8b16403235a121c8e64?s=96&d=identicon&r=g\",\"caption\":\"Alejandro Dur\u00e1n\"},\"description\":\"Chief Marketing Ofiicer\",\"url\":\"https:\\\/\\\/masterbase.com\\\/tr\\\/author\\\/aledurmc1970\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"E-posta pazarlama kampanyalar\u0131n\u0131z\u0131n alaka d\u00fczeyini art\u0131rmak i\u00e7in 10 taktik - MasterBase\u00ae - MasterBase","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/masterbase.com\/tr\/e-posta-pazarlama-kampanyalarinizin-alaka-duzeyini-artirmak-icin-10-taktik\/masterbase\/","og_locale":"tr_TR","og_type":"article","og_title":"10 t\u00e1cticas para mejorar la relevancia de tus campa\u00f1as de email marketing - MasterBase\u00ae","og_description":"El email marketing sigue siendo una de las estrategias m\u00e1s efectivas para conectar con tu audiencia y generar conversiones","og_url":"https:\/\/masterbase.com\/tr\/e-posta-pazarlama-kampanyalarinizin-alaka-duzeyini-artirmak-icin-10-taktik\/masterbase\/","og_site_name":"MasterBase\u00ae","article_published_time":"2025-03-12T20:19:42+00:00","article_modified_time":"2025-03-18T14:15:48+00:00","og_image":[{"width":2000,"height":1500,"url":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2025\/03\/iStock-1141237906.jpg?fit=2000%2C1500&ssl=1","type":"image\/jpeg"}],"author":"Alejandro Dur\u00e1n","twitter_card":"summary_large_image","twitter_misc":{"Yazan:":"Alejandro Dur\u00e1n","Tahmini okuma s\u00fcresi":"5 dakika"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/masterbase.com\/ko\/%ec%9d%b4%eb%a9%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%ba%a0%ed%8e%98%ec%9d%b8%ec%9d%98-%ea%b4%80%eb%a0%a8%ec%84%b1%ec%9d%84-%eb%86%92%ec%9d%b4%eb%8a%94-10%ea%b0%80%ec%a7%80-%ec%a0%84%eb%9e%b5\/%eb%a7%88%ec%8a%a4%ed%84%b0%eb%b2%a0%ec%9d%b4%ec%8a%a4\/#article","isPartOf":{"@id":"https:\/\/masterbase.com\/ko\/%ec%9d%b4%eb%a9%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%ba%a0%ed%8e%98%ec%9d%b8%ec%9d%98-%ea%b4%80%eb%a0%a8%ec%84%b1%ec%9d%84-%eb%86%92%ec%9d%b4%eb%8a%94-10%ea%b0%80%ec%a7%80-%ec%a0%84%eb%9e%b5\/%eb%a7%88%ec%8a%a4%ed%84%b0%eb%b2%a0%ec%9d%b4%ec%8a%a4\/"},"author":{"name":"Alejandro Dur\u00e1n","@id":"https:\/\/masterbase.com\/pt\/#\/schema\/person\/3d21ff79b63b95ca967e019b4c633701"},"headline":"10 t\u00e1cticas para mejorar la relevancia de tus campa\u00f1as de email marketing","datePublished":"2025-03-12T20:19:42+00:00","dateModified":"2025-03-18T14:15:48+00:00","mainEntityOfPage":{"@id":"https:\/\/masterbase.com\/ko\/%ec%9d%b4%eb%a9%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%ba%a0%ed%8e%98%ec%9d%b8%ec%9d%98-%ea%b4%80%eb%a0%a8%ec%84%b1%ec%9d%84-%eb%86%92%ec%9d%b4%eb%8a%94-10%ea%b0%80%ec%a7%80-%ec%a0%84%eb%9e%b5\/%eb%a7%88%ec%8a%a4%ed%84%b0%eb%b2%a0%ec%9d%b4%ec%8a%a4\/"},"wordCount":985,"commentCount":0,"publisher":{"@id":"https:\/\/masterbase.com\/pt\/#organization"},"image":{"@id":"https:\/\/masterbase.com\/ko\/%ec%9d%b4%eb%a9%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%ba%a0%ed%8e%98%ec%9d%b8%ec%9d%98-%ea%b4%80%eb%a0%a8%ec%84%b1%ec%9d%84-%eb%86%92%ec%9d%b4%eb%8a%94-10%ea%b0%80%ec%a7%80-%ec%a0%84%eb%9e%b5\/%eb%a7%88%ec%8a%a4%ed%84%b0%eb%b2%a0%ec%9d%b4%ec%8a%a4\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2025\/03\/iStock-1141237906.jpg?fit=2000%2C1500&ssl=1","articleSection":["Email Marketing"],"inLanguage":"tr","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/masterbase.com\/ko\/%ec%9d%b4%eb%a9%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%ba%a0%ed%8e%98%ec%9d%b8%ec%9d%98-%ea%b4%80%eb%a0%a8%ec%84%b1%ec%9d%84-%eb%86%92%ec%9d%b4%eb%8a%94-10%ea%b0%80%ec%a7%80-%ec%a0%84%eb%9e%b5\/%eb%a7%88%ec%8a%a4%ed%84%b0%eb%b2%a0%ec%9d%b4%ec%8a%a4\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/masterbase.com\/ko\/%ec%9d%b4%eb%a9%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%ba%a0%ed%8e%98%ec%9d%b8%ec%9d%98-%ea%b4%80%eb%a0%a8%ec%84%b1%ec%9d%84-%eb%86%92%ec%9d%b4%eb%8a%94-10%ea%b0%80%ec%a7%80-%ec%a0%84%eb%9e%b5\/%eb%a7%88%ec%8a%a4%ed%84%b0%eb%b2%a0%ec%9d%b4%ec%8a%a4\/","url":"https:\/\/masterbase.com\/ko\/%ec%9d%b4%eb%a9%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%ba%a0%ed%8e%98%ec%9d%b8%ec%9d%98-%ea%b4%80%eb%a0%a8%ec%84%b1%ec%9d%84-%eb%86%92%ec%9d%b4%eb%8a%94-10%ea%b0%80%ec%a7%80-%ec%a0%84%eb%9e%b5\/%eb%a7%88%ec%8a%a4%ed%84%b0%eb%b2%a0%ec%9d%b4%ec%8a%a4\/","name":"E-posta pazarlama kampanyalar\u0131n\u0131z\u0131n alaka d\u00fczeyini art\u0131rmak i\u00e7in 10 taktik - MasterBase\u00ae - MasterBase","isPartOf":{"@id":"https:\/\/masterbase.com\/pt\/#website"},"primaryImageOfPage":{"@id":"https:\/\/masterbase.com\/ko\/%ec%9d%b4%eb%a9%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%ba%a0%ed%8e%98%ec%9d%b8%ec%9d%98-%ea%b4%80%eb%a0%a8%ec%84%b1%ec%9d%84-%eb%86%92%ec%9d%b4%eb%8a%94-10%ea%b0%80%ec%a7%80-%ec%a0%84%eb%9e%b5\/%eb%a7%88%ec%8a%a4%ed%84%b0%eb%b2%a0%ec%9d%b4%ec%8a%a4\/#primaryimage"},"image":{"@id":"https:\/\/masterbase.com\/ko\/%ec%9d%b4%eb%a9%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%ba%a0%ed%8e%98%ec%9d%b8%ec%9d%98-%ea%b4%80%eb%a0%a8%ec%84%b1%ec%9d%84-%eb%86%92%ec%9d%b4%eb%8a%94-10%ea%b0%80%ec%a7%80-%ec%a0%84%eb%9e%b5\/%eb%a7%88%ec%8a%a4%ed%84%b0%eb%b2%a0%ec%9d%b4%ec%8a%a4\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2025\/03\/iStock-1141237906.jpg?fit=2000%2C1500&ssl=1","datePublished":"2025-03-12T20:19:42+00:00","dateModified":"2025-03-18T14:15:48+00:00","breadcrumb":{"@id":"https:\/\/masterbase.com\/ko\/%ec%9d%b4%eb%a9%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%ba%a0%ed%8e%98%ec%9d%b8%ec%9d%98-%ea%b4%80%eb%a0%a8%ec%84%b1%ec%9d%84-%eb%86%92%ec%9d%b4%eb%8a%94-10%ea%b0%80%ec%a7%80-%ec%a0%84%eb%9e%b5\/%eb%a7%88%ec%8a%a4%ed%84%b0%eb%b2%a0%ec%9d%b4%ec%8a%a4\/#breadcrumb"},"inLanguage":"tr","potentialAction":[{"@type":"ReadAction","target":["https:\/\/masterbase.com\/ko\/%ec%9d%b4%eb%a9%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%ba%a0%ed%8e%98%ec%9d%b8%ec%9d%98-%ea%b4%80%eb%a0%a8%ec%84%b1%ec%9d%84-%eb%86%92%ec%9d%b4%eb%8a%94-10%ea%b0%80%ec%a7%80-%ec%a0%84%eb%9e%b5\/%eb%a7%88%ec%8a%a4%ed%84%b0%eb%b2%a0%ec%9d%b4%ec%8a%a4\/"]}]},{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/masterbase.com\/ko\/%ec%9d%b4%eb%a9%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%ba%a0%ed%8e%98%ec%9d%b8%ec%9d%98-%ea%b4%80%eb%a0%a8%ec%84%b1%ec%9d%84-%eb%86%92%ec%9d%b4%eb%8a%94-10%ea%b0%80%ec%a7%80-%ec%a0%84%eb%9e%b5\/%eb%a7%88%ec%8a%a4%ed%84%b0%eb%b2%a0%ec%9d%b4%ec%8a%a4\/#primaryimage","url":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2025\/03\/iStock-1141237906.jpg?fit=2000%2C1500&ssl=1","contentUrl":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2025\/03\/iStock-1141237906.jpg?fit=2000%2C1500&ssl=1","width":2000,"height":1500,"caption":"Relevancia email"},{"@type":"BreadcrumbList","@id":"https:\/\/masterbase.com\/ko\/%ec%9d%b4%eb%a9%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%ba%a0%ed%8e%98%ec%9d%b8%ec%9d%98-%ea%b4%80%eb%a0%a8%ec%84%b1%ec%9d%84-%eb%86%92%ec%9d%b4%eb%8a%94-10%ea%b0%80%ec%a7%80-%ec%a0%84%eb%9e%b5\/%eb%a7%88%ec%8a%a4%ed%84%b0%eb%b2%a0%ec%9d%b4%ec%8a%a4\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/masterbase.com\/hu\/"},{"@type":"ListItem","position":2,"name":"10 t\u00e1cticas para mejorar la relevancia de tus campa\u00f1as de email marketing"}]},{"@type":"WebSite","@id":"https:\/\/masterbase.com\/pt\/#website","url":"https:\/\/masterbase.com\/pt\/","name":"MasterBase\u00ae","description":"Sizin i\u00e7in \u00e7al\u0131\u015fan otomatlar","publisher":{"@id":"https:\/\/masterbase.com\/pt\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/masterbase.com\/pt\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"tr"},{"@type":"Organization","@id":"https:\/\/masterbase.com\/pt\/#organization","name":"MasterBase\u00ae","url":"https:\/\/masterbase.com\/pt\/","logo":{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/masterbase.com\/pt\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/09\/Logo_negro_sinslogan.png?fit=1476%2C972&ssl=1","contentUrl":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/09\/Logo_negro_sinslogan.png?fit=1476%2C972&ssl=1","width":1476,"height":972,"caption":"MasterBase\u00ae"},"image":{"@id":"https:\/\/masterbase.com\/pt\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/masterbase.com\/pt\/#\/schema\/person\/3d21ff79b63b95ca967e019b4c633701","name":"Alejandro Dur\u00e1n","image":{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/secure.gravatar.com\/avatar\/7fe6c9cd72fdfdd05519326fb5760e0745d9540d0bddb8b16403235a121c8e64?s=96&d=identicon&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/7fe6c9cd72fdfdd05519326fb5760e0745d9540d0bddb8b16403235a121c8e64?s=96&d=identicon&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7fe6c9cd72fdfdd05519326fb5760e0745d9540d0bddb8b16403235a121c8e64?s=96&d=identicon&r=g","caption":"Alejandro Dur\u00e1n"},"description":"Pazarlama \u015eefi","url":"https:\/\/masterbase.com\/tr\/author\/aledurmc1970\/"}]}},"jetpack_publicize_connections":[],"jetpack_likes_enabled":false,"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pf6Ilf-5Dd","jetpack_featured_media_url":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2025\/03\/iStock-1141237906.jpg?fit=2000%2C1500&ssl=1","_links":{"self":[{"href":"https:\/\/masterbase.com\/tr\/wp-json\/wp\/v2\/posts\/21651","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/masterbase.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterbase.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterbase.com\/tr\/wp-json\/wp\/v2\/users\/239642484"}],"replies":[{"embeddable":true,"href":"https:\/\/masterbase.com\/tr\/wp-json\/wp\/v2\/comments?post=21651"}],"version-history":[{"count":4,"href":"https:\/\/masterbase.com\/tr\/wp-json\/wp\/v2\/posts\/21651\/revisions"}],"predecessor-version":[{"id":21659,"href":"https:\/\/masterbase.com\/tr\/wp-json\/wp\/v2\/posts\/21651\/revisions\/21659"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/masterbase.com\/tr\/wp-json\/wp\/v2\/media\/21653"}],"wp:attachment":[{"href":"https:\/\/masterbase.com\/tr\/wp-json\/wp\/v2\/media?parent=21651"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterbase.com\/tr\/wp-json\/wp\/v2\/categories?post=21651"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterbase.com\/tr\/wp-json\/wp\/v2\/tags?post=21651"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}