{"id":16639,"date":"2024-09-23T22:36:09","date_gmt":"2024-09-23T19:36:09","guid":{"rendered":"https:\/\/masterbase.com\/es\/es\/es\/?p=16639"},"modified":"2024-10-04T18:11:51","modified_gmt":"2024-10-04T15:11:51","slug":"musterilerinizin-size-puan-vermesini-saglayarak-onlara-geri-bildiriminizi-iyilestirin","status":"publish","type":"post","link":"https:\/\/masterbase.com\/tr\/mejora-la-retroalimentacion-con-tus-clientes-permiteles-calificarte\/masterbase\/","title":{"rendered":"M\u00fc\u015fterilerinizle geri bildirimi iyile\u015ftirin. Sizi derecelendirmelerine izin verin"},"content":{"rendered":"

M\u00fc\u015fterilerimizin ne d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcn\u00fc bilmek, \u00fcr\u00fcnlerimizi, hizmetlerimizi ve sundu\u011fumuz genel deneyimi s\u00fcrekli olarak iyile\u015ftirmek i\u00e7in \u00e7ok \u00f6nemlidir.<\/h2>\n

Bu de\u011ferli geri bildirimi yakalaman\u0131n etkili ve g\u00fc\u00e7l\u00fc bir yolu, bir \"derecelendirme\" alan\u0131 i\u00e7eren geri bildirim formlar\u0131n\u0131n kullan\u0131lmas\u0131d\u0131r. Bu k\u00fc\u00e7\u00fck ama \u00f6nemli unsur, m\u00fc\u015fterilerimizin deneyimlerini anlama ve bunlara yan\u0131t verme \u015feklimizi d\u00f6n\u00fc\u015ft\u00fcrebilir ve bizi onlar\u0131 dinlemeye istekli bir marka olarak konumland\u0131rabilir.<\/p>\n

Avantajlar\u0131n\u0131z: <\/strong><\/h3>\n

1 Kullan\u0131m kolayl\u0131\u011f\u0131 ve h\u0131z<\/strong>:<\/h4>\n

Derecelendirme alanlar\u0131na sahip formlar, m\u00fc\u015fterilerin memnuniyet d\u00fczeylerini h\u0131zl\u0131 bir \u015fekilde ifade etmelerini sa\u011flar. \"Deneyiminizi 1 ila 5 y\u0131ld\u0131z aras\u0131nda derecelendirin\" veya \"1 ila 10\" gibi alanlar sezgiseldir ve doldurulmas\u0131 \u00e7ok az zaman al\u0131r, bu da m\u00fc\u015fterinin yan\u0131t verme olas\u0131l\u0131\u011f\u0131n\u0131 art\u0131r\u0131r.<\/p>\n

2 Nicel veri toplama<\/strong>:<\/h4>\n

Derecelendirmeler kolayca analiz edilebilen net say\u0131sal veriler sa\u011flar. Bir bak\u0131\u015fta, m\u00fc\u015fteri g\u00f6r\u00fc\u015flerindeki e\u011filimleri belirleyebilir ve i\u015fletmenizin farkl\u0131 y\u00f6nleriyle ilgili genel memnuniyet d\u00fczeyini \u00f6\u011frenebilirsiniz.<\/p>\n

3 \u0130yile\u015ftirme i\u00e7in alanlar\u0131n belirlenmesi<\/strong>:<\/h4>\n

Belirli hususlar\u0131n (\u00f6rne\u011fin \"hizmet h\u0131z\u0131\" veya \"\u00fcr\u00fcn kalitesi\") s\u00fcrekli olarak d\u00fc\u015f\u00fck puan ald\u0131\u011f\u0131n\u0131 fark ederseniz, iyile\u015ftirme i\u00e7in bu alanlara \u00f6ncelik verebilirsiniz. Bu, daha bilin\u00e7li karar verme ve kaynaklar\u0131n daha verimli bir \u015fekilde tahsis edilmesini sa\u011flar.<\/p>\n

4 Geri bildirimi derinle\u015ftirme f\u0131rsat\u0131<\/strong>:<\/h4>\n

Bir derecelendirme alan\u0131n\u0131 \"Neyi geli\u015ftirebiliriz\" veya \"Deneyiminizle ilgili en \u00e7ok neyi be\u011fendiniz\" gibi a\u00e7\u0131k u\u00e7lu bir soruyla birle\u015ftirerek hem nicel hem de nitel veriler elde edilebilir. Bu, yaln\u0131zca derecelendirmeyi de\u011fil, ayn\u0131 zamanda bunun arkas\u0131ndaki nedenleri de anlaman\u0131z\u0131 sa\u011flar.<\/p>\n

5 M\u00fc\u015fteri kat\u0131l\u0131m\u0131n\u0131 te\u015fvik etmek<\/strong>:<\/h4>\n

De\u011ferlendirme istemek, m\u00fc\u015fterileri \u015firketinizin s\u00fcrekli iyile\u015ftirme s\u00fcrecine dahil etmenin bir yoludur. Dinlendi\u011fini hisseden m\u00fc\u015fterilerin markan\u0131za ba\u011fl\u0131l\u0131k geli\u015ftirmesi daha olas\u0131d\u0131r.<\/p>\n

\u00d6rnek<\/h3>\n

Pratik bir \u00f6rnek olarak, geri bildirim formunu \"Yemek kalitesini de\u011ferlendirin\", \"Personelin ilgisini de\u011ferlendirin\" ve \"Mekan\u0131n temizli\u011fini de\u011ferlendirin\" gibi \u00f6zel de\u011ferlendirme alanlar\u0131 i\u00e7erecek \u015fekilde g\u00fcncellemeye karar veren bir aile \u015firketi olan \"Restaurante Las Delicias\" verilebilir.<\/p>\n

K\u0131sa s\u00fcre sonra, yo\u011fun saatlerde \"personelin ilgisi\" i\u00e7in verilen ortalama puan\u0131n di\u011fer zamanlara k\u0131yasla daha d\u00fc\u015f\u00fck oldu\u011funu fark ettiler. M\u00fc\u015fteriler taraf\u0131ndan sa\u011flanan ek geri bildirimleri analiz ederek, personelin bu saatlerde a\u015f\u0131r\u0131 y\u00fcklendi\u011fini fark ettiler. Bu bilgi sayesinde, \u00e7al\u0131\u015fanlar\u0131n vardiyalar\u0131n\u0131 yo\u011fun saatlerde daha fazla destek sa\u011flayacak \u015fekilde ayarlayabildiler ve bu da ilerleyen haftalarda \"personel ilgisi\" derecelendirmesinde bir iyile\u015fme ile sonu\u00e7land\u0131.<\/p>\n

Bu \u00f6rnek, geri bildirim formlar\u0131ndaki derecelendirme alanlar\u0131n\u0131n m\u00fc\u015fteri deneyimini hedefli ve etkili bir \u015fekilde iyile\u015ftirmek i\u00e7in nas\u0131l de\u011ferli ve eyleme d\u00f6n\u00fc\u015ft\u00fcr\u00fclebilir bilgiler sa\u011flayabilece\u011fini g\u00f6stermektedir. Bu alanlar\u0131 formlar\u0131n\u0131za dahil etmek, b\u00fcy\u00fck bir etkiye sahip olabilecek k\u00fc\u00e7\u00fck bir de\u011fi\u015fikliktir. Bir yandan yararl\u0131 verilerin toplanmas\u0131n\u0131 kolayla\u015ft\u0131r\u0131rken, di\u011fer yandan m\u00fc\u015fterilerinize geri bildirimlerine de\u011fer verdi\u011finizi ve s\u00fcrekli iyile\u015ftirme konusunda kararl\u0131 oldu\u011funuzu g\u00f6sterir.<\/p>\n

Yap\u0131land\u0131rma sorular\u0131n\u0131z\u0131 uzmanlardan olu\u015fan bir panele sunabilece\u011finiz haftal\u0131k MasterBase\u00ae Laboratuvarlar\u0131na kat\u0131labilece\u011finizi unutmay\u0131n.<\/strong><\/p>\n

\"MasterBase<\/a><\/p>\n

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M\u00fc\u015fteri deneyiminin her i\u015fletmenin ba\u015far\u0131s\u0131 i\u00e7in kilit bir fakt\u00f6r oldu\u011fu g\u00fcn\u00fcm\u00fcz rekabet ortam\u0131nda, do\u011frudan geri bildirim almak \u00f6nemli bir uygulama haline gelmi\u015ftir.<\/p>","protected":false},"author":239642484,"featured_media":16669,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_wpcom_ai_launchpad_first_post":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[1],"tags":[],"class_list":["post-16639","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"\nMejora la retroalimentaci\u00f3n con tus clientes. 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