{"id":6655,"date":"2025-08-12T16:23:01","date_gmt":"2025-08-12T13:23:01","guid":{"rendered":"https:\/\/masterbase.com\/es\/es\/es\/es\/?p=6655"},"modified":"2025-08-19T18:20:18","modified_gmt":"2025-08-19T15:20:18","slug":"kaj-morate-vedeti-o-predpisih-o-obdelavi-podatkov","status":"publish","type":"post","link":"https:\/\/masterbase.com\/sl\/lo-que-necesita-saber-de-las-normativas-relacionadas-con-el-tratamiento-de-datos\/masterbase\/","title":{"rendered":"Kaj morate vedeti o predpisih o obdelavi podatkov"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Razumevanje pravnega okvira za varstvo podatkov je bistvenega pomena za va\u0161o strategijo tr\u017eenja e-po\u0161te. Vsaka dr\u017eava ima svoja pravila, vendar imajo mnoga skupna izhodi\u0161\u010da: privolitev, preglednost, pravice posameznikov, na katere se nana\u0161ajo osebni podatki, in kazni za neupo\u0161tevanje.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>1. \u010cile<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Zakon \u0161t. 21.719 je bil objavljen 13. decembra 2024 in bo za\u010del veljati 1. decembra 2026.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Z njim se ustanavlja Agencija za varstvo osebnih podatkov, uvaja izrecno privolitev, ureja nove kategorije, kot so biometri\u010dni podatki ali podatki o mladoletnikih, ter jasno razlikuje med upravljavci in obdelovalci podatkov. Opredeljuje tudi seznam kaznivih dejanj z globami do 20 000 Unidades Tributarias Mensuales.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kot tr\u017enik e-po\u0161te morate zagotoviti, da pridobite ustrezna soglasja, razvrstite ob\u010dutljive kategorije in dokumentirate vse morebitne kr\u0161itve.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Za vse podrobnosti o zakonu, <a href=\"https:\/\/www.bcn.cl\/leychile\/navegar?idNorma=1209272\">dostop do vseh \u010dilskih predpisov.<\/a><\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>2. \u0160panija in Evropska unija (GDPR)<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Splo\u0161na uredba o varstvu podatkov je bila sprejeta aprila 2016, veljati je za\u010dela 25. maja 2018 in se uporablja neposredno brez potrebe po prenosu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Zahteva aktivno privolitev, vklju\u010duje pravice, kot so dostop, popravek, izbris in prenosljivost, nalaga obveznost obve\u0161\u010danja o kr\u0161itvah v 72 urah, zahteva dokumentiranje postopkov in v nekaterih primerih imenovanje poobla\u0161\u010dene osebe za varstvo podatkov.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Posebno pozornost je treba nameniti avtomatizaciji registrov privolitev, upravljanju pravic uporabnikov in stalnemu pregledovanju varnostnih politik.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u010ce \u017eelite podrobno pregledati predpise, si oglejte <a href=\"https:\/\/eur-lex.europa.eu\/legal-content\/ES\/TXT\/?uri=CELEX%3A32016R0679\">Predpisi GDPR<\/a><\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>3. Peru<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Zakon \u0161t. 29733 je bil sprejet 21. junija 2011 in objavljen 3. julija 2011.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Njena nova uredba, ki je bila 30. novembra 2024 potrjena z vrhovnim odlokom \u0161t. 016-2024-JUS, je za\u010dela veljati 30. marca 2025. Zahteva informirano privolitev, prenosljivost, varno upravljanje podatkovnih zbirk, obve\u0161\u010danje o incidentih in imenovanje poobla\u0161\u010dene osebe za varstvo podatkov.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pri svojem delu z e-po\u0161tnim tr\u017eenjem morate biti pozorni na to, da je za\u010detni stik legitimen, pravilno obravnavati zahteve lastnika ter vzdr\u017eevati varno in pregledno infrastrukturo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Vse dolo\u010dbe so na voljo v <a href=\"https:\/\/www.gob.pe\/institucion\/congreso-de-la-republica\/normas-legales\/243470-29733\">celotne perujske predpise.<\/a><\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>4. Kolumbija<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Zakon 1581 je bil sprejet 17. oktobra 2012 in ureja obdelavo podatkov s strani javnih in zasebnih subjektov v dr\u017eavi ali zunaj nje, \u010de zadeva kolumbijske dr\u017eavljane.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Priznava na\u010dela, kot so preglednost, namen in varnost, dolo\u010da pravice ARCO in predvideva sankcije. V Kolumbiji se pravice ARCO nana\u0161ajo na pravice <strong>Pravice do dostopa, popravka, preklica in ugovora<\/strong> ki ga ima vsak imetnik osebnih podatkov v razmerju do zbiralca in obdelovalca podatkov. Te pravice so zapisane v <strong>Zakon 1581 iz leta 2012<\/strong>ki ureja obdelavo osebnih podatkov.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kot strokovnjak, odgovoren za e-po\u0161tne kampanje, morate nujno uvesti jasne mehanizme za odjavo, hitro obravnavati zahteve in prepre\u010diti nepoobla\u0161\u010deno po\u0161iljanje.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Celotno besedilo si lahko preberete tukaj: <a href=\"https:\/\/www.funcionpublica.gov.co\/eva\/gestornormativo\/norma.php?i=49981\">Kolumbijska zakonodaja v celoti<\/a>.<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>5. Ekvador<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Organski zakon o varstvu osebnih podatkov je bil objavljen 26. maja 2021, njegova splo\u0161na uredba pa je bila dopolnjena novembra 2023. Ta uredba se uporablja za vse obdelave podatkov, zahteva izvedbo ocene u\u010dinka, kadar je obdelava samodejna ali ob\u010dutljiva, zahteva registracijo zbirk podatkov in nadzor s strani organa. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pozorni morate biti na to, da so vse baze ustrezno registrirane, da uporabljate ocene u\u010dinka ter da imate vzpostavljene jasne tehni\u010dne in organizacijske politike.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Celotno besedilo si lahko preberete tukaj: <a href=\"https:\/\/www.gob.ec\/regulaciones\/ley-organica-proteccion-datos-personales\">Ekvadorska zakonodaja v celoti<\/a>.<\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Zaklju\u010dek<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u010ceprav se zakoni o varstvu podatkov razlikujejo, si vsi prizadevajo zagotoviti privolitev, pravice posameznikov, na katere se nana\u0161ajo osebni podatki, preglednost in varnost. V \u010cilu in Peruju je poudarek na novih zahtevah in nadzornih agencijah, v \u0160paniji\/EU na \u0161irokih pravicah in strukturnih obveznostih, v Kolumbiji na trdnih na\u010delih in odgovornem upravljanju, v Ekvadorju pa na vrednotenju, registraciji in nadzoru.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u010ce potrebujete platformo, ki vam olaj\u0161a izpolnjevanje teh standardov in oblikovanje varnih kampanj, je MasterBase\u00ae idealna re\u0161itev. Z ve\u010d kot 20-letnimi izku\u0161njami v ve\u010d dr\u017eavah vam ponuja vsa orodja, ki jih potrebujete, da bodo va\u0161e kampanje e-po\u0161tnega tr\u017eenja zakonsko skladne, zanesljive in u\u010dinkovite.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><a href=\"https:\/\/smartview.masterbase.com\/v2\/657716034204f778572dd5ff\/?url=lista-de-contactos-comprar-arrendar-construir\"><img data-recalc-dims=\"1\" fetchpriority=\"high\" decoding=\"async\" width=\"370\" height=\"240\" data-attachment-id=\"10240\" data-permalink=\"https:\/\/masterbase.com\/sl\/maximizando-el-potencial-del-email-marketing-la-ciencia-detras-de-la-higiene-de-datos-en-2024\/masterbase\/captura-de-pantalla-2024-02-16-151047\/\" data-orig-file=\"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/02\/Captura-de-pantalla-2024-02-16-151047.png?fit=370%2C240&amp;ssl=1\" data-orig-size=\"370,240\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"ebook email  lista de contacto\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/02\/Captura-de-pantalla-2024-02-16-151047.png?fit=370%2C240&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/02\/Captura-de-pantalla-2024-02-16-151047.png?resize=370%2C240&#038;ssl=1\" alt=\"seznam e-knjige e-po\u0161tnih stikov\" class=\"wp-image-10240\" style=\"width:723px;height:auto\" srcset=\"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/02\/Captura-de-pantalla-2024-02-16-151047.png?w=370&amp;ssl=1 370w, https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/02\/Captura-de-pantalla-2024-02-16-151047.png?resize=300%2C195&amp;ssl=1 300w, https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/02\/Captura-de-pantalla-2024-02-16-151047.png?resize=18%2C12&amp;ssl=1 18w\" sizes=\"(max-width: 370px) 100vw, 370px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Poznavanje in upo\u0161tevanje zakonov o varstvu podatkov je bistvenega pomena za zakonito, pregledno in soglasno e-po\u0161tno tr\u017eenje.<\/p>","protected":false},"author":239642484,"featured_media":23382,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1405],"tags":[],"class_list":["post-6655","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-email-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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