{"id":6741,"date":"2023-09-13T21:43:00","date_gmt":"2023-09-13T18:43:00","guid":{"rendered":"https:\/\/masterbase.com\/es\/es\/es\/es\/es\/?p=6741"},"modified":"2024-01-09T16:37:57","modified_gmt":"2024-01-09T14:37:57","slug":"5-hriechov-e-mailoveho-marketingu","status":"publish","type":"post","link":"https:\/\/masterbase.com\/sk\/5-pecados-del-email-marketing\/masterbase\/","title":{"rendered":"5 hriechov e-mailov\u00e9ho marketingu"},"content":{"rendered":"<h2>D\u00e1 sa o\u010dak\u00e1va\u0165, \u017ee pri e-mailovom marketingu sa vyskytn\u00fa ur\u010dit\u00e9 chyby, ale niektor\u00fdm z nich by ste sa mali za ka\u017ed\u00fa cenu vyhn\u00fa\u0165.<\/h2>\n<h2>Naz\u00fdvame ich \"hriechy\", \u010do znamen\u00e1 slobodn\u00e9 a \u00famyseln\u00e9 poru\u0161enie pravidiel e-mailov\u00e9ho marketingu.<\/h2>\n<p>Hriech vo v\u0161eobecnosti spo\u010d\u00edva v slobodnom a \u00famyselnom poru\u0161en\u00ed pravidla, v tomto pr\u00edpade pravidla e-mailov\u00e9ho marketingu.<\/p>\n<p>Preto by sa niektor\u00e9 chyby v tejto oblasti mali vzh\u013eadom na ich d\u00f4le\u017eitos\u0165 a d\u00f4sledky pova\u017eova\u0165 za hriechy a mali by sa im za ka\u017ed\u00fa cenu vyhn\u00fa\u0165.<\/p>\n<p>\u010c\u00edtajte pozorne a uistite sa, \u017ee sa vyhnete t\u00fdmto hlavn\u00fdm chyb\u00e1m e-mailov\u00e9ho marketingu!<\/p>\n<h2>1. Chyby pri personaliz\u00e1cii<\/h2>\n<p>D\u00e1vajte si pozor na nespr\u00e1vne nastavenie z\u00e1kladnej personaliz\u00e1cie a odosielanie spr\u00e1v s textom \"V\u00e1\u017een\u00fd (meno)\" alebo podobn\u00fdmi nedopatreniami.<\/p>\n<p>Zvy\u010dajne sta\u010d\u00ed tak\u00e1 z\u00e1kladn\u00e1 chyba, aby ste stratili v\u0161etku d\u00f4veryhodnos\u0165, d\u00f4veru a anga\u017eovanos\u0165 va\u0161ich odberate\u013eov, ktor\u00fdch vybudovanie v\u00e1m zabralo to\u013eko \u010dasu a \u00fasilia.<\/p>\n<p>Pred odoslan\u00edm spr\u00e1vy ju preto v\u017edy otestujte. Testujte s malou skupinou kolegov alebo agent\u00farou, ale v\u017edy interne, aby ste tak\u00e9to chyby odhalili a opravili.<\/p>\n<h2>2. Prepadnutie konceptu Ja-ja<\/h2>\n<p>Rozpr\u00e1vanie len o va\u0161ej spolo\u010dnosti, produktoch a o tom, ak\u00e1 je dobr\u00e1 na trhu, neprispieva k zapojeniu v\u00e1\u0161ho publika, nehovoriac o pridanej hodnote va\u0161ich spr\u00e1v.<\/p>\n<p>Existuje nespo\u010detn\u00e9 mno\u017estvo spolo\u010dnost\u00ed, ktor\u00e9 sa dop\u00fa\u0161\u0165aj\u00fa tohto hriechu... dajte si pozor.<\/p>\n<p>Aby ste sa tomu vyhli, sk\u00faste napr\u00edklad rozpr\u00e1va\u0165 pr\u00edbeh, aby va\u0161e kampane boli ve\u013emi siln\u00e9 (a z\u00e1bavn\u00e9); pr\u00edbeh, ktor\u00fd prin\u00e1\u0161a hodnotu, jasne vysvet\u013euje, \u010do je v \u0148om pre va\u0161ich e-mailov\u00fdch odberate\u013eov, pre\u010do by si ho mali pre\u010d\u00edta\u0165 dnes (a nie zajtra) a pre\u010do by mali podnikn\u00fa\u0165 konkr\u00e9tnu akciu.<\/p>\n<p>Tento pr\u00edbeh by sa mal zamera\u0165 na v\u00fdhody vypl\u00fdvaj\u00face z toho, \u010do va\u0161a spolo\u010dnos\u0165 pon\u00faka, a nie na to, \u010do konkr\u00e9tne va\u0161a spolo\u010dnos\u0165 pon\u00faka.<\/p>\n<p><strong style=\"font-weight: bold;\"><em>Pr\u00edklady: ak pred\u00e1vate telev\u00edzne prij\u00edma\u010de, informujte o obsahu programov a poskytnite n\u00e1pady, ako si ich najlep\u0161ie vychutna\u0165; ak pred\u00e1vate golfov\u00e9 palice, uve\u010fte r\u00f4zne typy ihr\u00edsk, \u00farovne obtia\u017enosti a podobne. <\/em><\/strong><\/p>\n<h3>3. Predaj, predaj a predaj<\/h3>\n<p>Preva\u017en\u00e1 v\u00e4\u010d\u0161ina spr\u00e1v, ktor\u00e9 n\u00e1m chodia, patr\u00ed do kateg\u00f3rie propaga\u010dn\u00fdch e-mailov, preto\u017ee ich jedin\u00fdm cie\u013eom je pred\u00e1va\u0165. Hoci je to spr\u00e1vny cie\u013e, ich forma a obsah nie s\u00fa dostato\u010dne diferencovan\u00e9.<\/p>\n<p>Va\u0161e spr\u00e1vy m\u00f4\u017eu a mali by ma\u0165 r\u00f4zne t\u00e9my a ciele. Pom\u00f4\u017ete pr\u00edjemcom va\u0161ich z\u00e1sielok vyrie\u0161i\u0165 probl\u00e9m; vzdel\u00e1vajte ich.<\/p>\n<p>Predaj pod\u013ea vzdel\u00e1vania. Pon\u00fakajte publiku r\u00f4zne v\u00fdhody za k\u00fapu v\u00e1\u0161ho produktu bez toho, aby ste v\u00fdslovne povedali \"k\u00fapte si produkt\".<\/p>\n<h2>4. Obraz je v\u0161etko<\/h2>\n<p>Spr\u00e1va, v ktorej prevl\u00e1daj\u00fa obr\u00e1zky nad textom v domnienke, \u017ee vizu\u00e1lnym dojmom up\u00fata viac pozornosti, m\u00f4\u017ee ma\u0165 presne opa\u010dn\u00fd \u00fa\u010dinok: ni\u010d nie je vidie\u0165.<\/p>\n<p>Z r\u00f4znych d\u00f4vodov maj\u00fa \u013eudia \u010dasto vo svojich \u010d\u00edta\u010dk\u00e1ch e-mailov (Yahoo, Gmail alebo Outlook) nakonfigurovan\u00e9 filtrovanie obr\u00e1zkov.<\/p>\n<p>Obr\u00e1zky sa tak stan\u00fa nevidite\u013en\u00fdmi, a ak k nim nie je pripojen\u00fd text, spr\u00e1va sa stane pr\u00e1zdnym listom papiera, ktor\u00fd sa zvy\u010dajne vyma\u017ee.<\/p>\n<p>Texty musia hra\u0165 hlavn\u00fa \u00falohu, musia ma\u0165 prednos\u0165 pred obrazom v pomere 60\/40. Okrem toho by mal obr\u00e1zok dop\u013a\u0148a\u0165 a podporova\u0165 text, nie naopak.<\/p>\n<h2>5. V\u017edy posielajte v ten ist\u00fd de\u0148 a v tom istom \u010dase<\/h2>\n<p>Ak pl\u00e1nujete v\u0161etky svoje z\u00e1sielky na rovnak\u00fd de\u0148 a \u010das alebo sa riadite radami \"odborn\u00edkov\" \"neposielajte v pondelok r\u00e1no alebo v piatok ve\u010der\", neberiete do \u00favahy, ak\u00e9 r\u00f4znorod\u00e9 m\u00f4\u017ee by\u0165 va\u0161e publikum.<\/p>\n<p>Ur\u010denie najlep\u0161ieho \u010dasu na odosielanie spr\u00e1v by malo by\u0165 rozhodnut\u00edm zalo\u017een\u00fdm na va\u0161ich vlastn\u00fdch sk\u00fasenostiach.<\/p>\n<p>Vysk\u00fa\u0161ajte r\u00f4zne pl\u00e1ny a bu\u010fte origin\u00e1lni; prelomte formu a zhodno\u0165te svoje v\u00fdsledky.<\/p>\n<p>Pre\u010do neposla\u0165 v piatok ve\u010der alebo cez v\u00edkend? Ako sa bude va\u0161e publikum spr\u00e1va\u0165? Testovan\u00edm so segmentom va\u0161ej z\u00e1kladne a presk\u00faman\u00edm metr\u00edk, ktor\u00e9 generuje, ni\u010d nestrat\u00edte.<\/p>\n<p><strong style=\"font-weight: bold;\">Pridali by ste do zoznamu \u010fal\u0161\u00ed hriech?<\/strong><\/p>\n<p><a style=\"user-select: auto;\" href=\"https:\/\/ebook.masterbase.com\/10-errores-en-email-marketing-y-como-evitarlos\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" style=\"width: 640px !important;\" src=\"https:\/\/out.filebunker.com\/I1011\/64b026d6a6ba1e001055c2a0\/du4lw7irv3olizjed5n1xtw6lv09qybypm7jj0tmz7fpxhkbd9e2u4e51qyv6aed\" width=\"640\" \/><\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>D\u00e1 sa o\u010dak\u00e1va\u0165, \u017ee pri e-mailovom marketingu sa vyskytn\u00fa ur\u010dit\u00e9 chyby, ale niektor\u00fdm z nich by ste sa mali za ka\u017ed\u00fa cenu vyhn\u00fa\u0165.<\/p>","protected":false},"author":239642484,"featured_media":7745,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[1405],"tags":[1414],"class_list":["post-6741","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-email-marketing","tag-email-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>5 pecados del email marketing - MasterBase\u00ae<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/masterbase.com\/sk\/5-hriechov-e-mailoveho-marketingu\/masterbase\/\" \/>\n<meta property=\"og:locale\" content=\"sk_SK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 pecados del email marketing - MasterBase\u00ae\" \/>\n<meta property=\"og:description\" content=\"Es de esperar que se cometa algunos errores en email marketing, pero algunos de ellos deben ser evitados a toda costa.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/masterbase.com\/sk\/5-hriechov-e-mailoveho-marketingu\/masterbase\/\" \/>\n<meta property=\"og:site_name\" content=\"MasterBase\u00ae\" \/>\n<meta property=\"article:published_time\" content=\"2023-09-13T18:43:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-01-09T14:37:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/12\/4pecados.png?fit=1301%2C785&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"1301\" \/>\n\t<meta property=\"og:image:height\" content=\"785\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Alejandro Dur\u00e1n\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Autor\" \/>\n\t<meta name=\"twitter:data1\" content=\"Alejandro Dur\u00e1n\" \/>\n\t<meta name=\"twitter:label2\" content=\"Predpokladan\u00fd \u010das \u010d\u00edtania\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 min\u00faty\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/lt\\\/5-el-pasto-rinkodaros-nuodemes\\\/pagrindine-duomenu-baze\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/lt\\\/5-el-pasto-rinkodaros-nuodemes\\\/pagrindine-duomenu-baze\\\/\"},\"author\":{\"name\":\"Alejandro Dur\u00e1n\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/es\\\/#\\\/schema\\\/person\\\/3d21ff79b63b95ca967e019b4c633701\"},\"headline\":\"5 pecados del email marketing\",\"datePublished\":\"2023-09-13T18:43:00+00:00\",\"dateModified\":\"2024-01-09T14:37:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/lt\\\/5-el-pasto-rinkodaros-nuodemes\\\/pagrindine-duomenu-baze\\\/\"},\"wordCount\":701,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/es\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/lt\\\/5-el-pasto-rinkodaros-nuodemes\\\/pagrindine-duomenu-baze\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/masterbase.com\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/4pecados.png?fit=1301%2C785&ssl=1\",\"keywords\":[\"email marketing\"],\"articleSection\":[\"Email Marketing\"],\"inLanguage\":\"sk-SK\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/masterbase.com\\\/lt\\\/5-el-pasto-rinkodaros-nuodemes\\\/pagrindine-duomenu-baze\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/lt\\\/5-el-pasto-rinkodaros-nuodemes\\\/pagrindine-duomenu-baze\\\/\",\"url\":\"https:\\\/\\\/masterbase.com\\\/lt\\\/5-el-pasto-rinkodaros-nuodemes\\\/pagrindine-duomenu-baze\\\/\",\"name\":\"5 pecados del email marketing - MasterBase\u00ae\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/lt\\\/5-el-pasto-rinkodaros-nuodemes\\\/pagrindine-duomenu-baze\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/lt\\\/5-el-pasto-rinkodaros-nuodemes\\\/pagrindine-duomenu-baze\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/masterbase.com\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/4pecados.png?fit=1301%2C785&ssl=1\",\"datePublished\":\"2023-09-13T18:43:00+00:00\",\"dateModified\":\"2024-01-09T14:37:57+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/lt\\\/5-el-pasto-rinkodaros-nuodemes\\\/pagrindine-duomenu-baze\\\/#breadcrumb\"},\"inLanguage\":\"sk-SK\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/masterbase.com\\\/lt\\\/5-el-pasto-rinkodaros-nuodemes\\\/pagrindine-duomenu-baze\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"sk-SK\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/lt\\\/5-el-pasto-rinkodaros-nuodemes\\\/pagrindine-duomenu-baze\\\/#primaryimage\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/masterbase.com\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/4pecados.png?fit=1301%2C785&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/masterbase.com\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/4pecados.png?fit=1301%2C785&ssl=1\",\"width\":1301,\"height\":785,\"caption\":\"formularios de registro\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/lt\\\/5-el-pasto-rinkodaros-nuodemes\\\/pagrindine-duomenu-baze\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/masterbase.com\\\/es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"5 pecados del email marketing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/masterbase.com\\\/es\\\/\",\"name\":\"MasterBase\u00ae\",\"description\":\"Automatas that work for you\",\"publisher\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/es\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/masterbase.com\\\/es\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"sk-SK\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/es\\\/#organization\",\"name\":\"MasterBase\u00ae\",\"url\":\"https:\\\/\\\/masterbase.com\\\/es\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"sk-SK\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/masterbase.com\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/Logo_negro_sinslogan.png?fit=1476%2C972&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/masterbase.com\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/Logo_negro_sinslogan.png?fit=1476%2C972&ssl=1\",\"width\":1476,\"height\":972,\"caption\":\"MasterBase\u00ae\"},\"image\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/es\\\/#\\\/schema\\\/person\\\/3d21ff79b63b95ca967e019b4c633701\",\"name\":\"Alejandro Dur\u00e1n\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"sk-SK\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7fe6c9cd72fdfdd05519326fb5760e0745d9540d0bddb8b16403235a121c8e64?s=96&d=identicon&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7fe6c9cd72fdfdd05519326fb5760e0745d9540d0bddb8b16403235a121c8e64?s=96&d=identicon&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7fe6c9cd72fdfdd05519326fb5760e0745d9540d0bddb8b16403235a121c8e64?s=96&d=identicon&r=g\",\"caption\":\"Alejandro Dur\u00e1n\"},\"description\":\"Chief Marketing Ofiicer\",\"url\":\"https:\\\/\\\/masterbase.com\\\/sk\\\/author\\\/aledurmc1970\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"5 hriechov e-mailov\u00e9ho marketingu - MasterBase\u00ae - MasterBase","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/masterbase.com\/sk\/5-hriechov-e-mailoveho-marketingu\/masterbase\/","og_locale":"sk_SK","og_type":"article","og_title":"5 pecados del email marketing - MasterBase\u00ae","og_description":"Es de esperar que se cometa algunos errores en email marketing, pero algunos de ellos deben ser evitados a toda costa.","og_url":"https:\/\/masterbase.com\/sk\/5-hriechov-e-mailoveho-marketingu\/masterbase\/","og_site_name":"MasterBase\u00ae","article_published_time":"2023-09-13T18:43:00+00:00","article_modified_time":"2024-01-09T14:37:57+00:00","og_image":[{"width":1301,"height":785,"url":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/12\/4pecados.png?fit=1301%2C785&ssl=1","type":"image\/png"}],"author":"Alejandro Dur\u00e1n","twitter_card":"summary_large_image","twitter_misc":{"Autor":"Alejandro Dur\u00e1n","Predpokladan\u00fd \u010das \u010d\u00edtania":"3 min\u00faty"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/masterbase.com\/lt\/5-el-pasto-rinkodaros-nuodemes\/pagrindine-duomenu-baze\/#article","isPartOf":{"@id":"https:\/\/masterbase.com\/lt\/5-el-pasto-rinkodaros-nuodemes\/pagrindine-duomenu-baze\/"},"author":{"name":"Alejandro Dur\u00e1n","@id":"https:\/\/masterbase.com\/es\/#\/schema\/person\/3d21ff79b63b95ca967e019b4c633701"},"headline":"5 pecados del email marketing","datePublished":"2023-09-13T18:43:00+00:00","dateModified":"2024-01-09T14:37:57+00:00","mainEntityOfPage":{"@id":"https:\/\/masterbase.com\/lt\/5-el-pasto-rinkodaros-nuodemes\/pagrindine-duomenu-baze\/"},"wordCount":701,"commentCount":0,"publisher":{"@id":"https:\/\/masterbase.com\/es\/#organization"},"image":{"@id":"https:\/\/masterbase.com\/lt\/5-el-pasto-rinkodaros-nuodemes\/pagrindine-duomenu-baze\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/12\/4pecados.png?fit=1301%2C785&ssl=1","keywords":["email marketing"],"articleSection":["Email Marketing"],"inLanguage":"sk-SK","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/masterbase.com\/lt\/5-el-pasto-rinkodaros-nuodemes\/pagrindine-duomenu-baze\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/masterbase.com\/lt\/5-el-pasto-rinkodaros-nuodemes\/pagrindine-duomenu-baze\/","url":"https:\/\/masterbase.com\/lt\/5-el-pasto-rinkodaros-nuodemes\/pagrindine-duomenu-baze\/","name":"5 hriechov e-mailov\u00e9ho marketingu - MasterBase\u00ae - MasterBase","isPartOf":{"@id":"https:\/\/masterbase.com\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/masterbase.com\/lt\/5-el-pasto-rinkodaros-nuodemes\/pagrindine-duomenu-baze\/#primaryimage"},"image":{"@id":"https:\/\/masterbase.com\/lt\/5-el-pasto-rinkodaros-nuodemes\/pagrindine-duomenu-baze\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/12\/4pecados.png?fit=1301%2C785&ssl=1","datePublished":"2023-09-13T18:43:00+00:00","dateModified":"2024-01-09T14:37:57+00:00","breadcrumb":{"@id":"https:\/\/masterbase.com\/lt\/5-el-pasto-rinkodaros-nuodemes\/pagrindine-duomenu-baze\/#breadcrumb"},"inLanguage":"sk-SK","potentialAction":[{"@type":"ReadAction","target":["https:\/\/masterbase.com\/lt\/5-el-pasto-rinkodaros-nuodemes\/pagrindine-duomenu-baze\/"]}]},{"@type":"ImageObject","inLanguage":"sk-SK","@id":"https:\/\/masterbase.com\/lt\/5-el-pasto-rinkodaros-nuodemes\/pagrindine-duomenu-baze\/#primaryimage","url":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/12\/4pecados.png?fit=1301%2C785&ssl=1","contentUrl":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/12\/4pecados.png?fit=1301%2C785&ssl=1","width":1301,"height":785,"caption":"formularios de registro"},{"@type":"BreadcrumbList","@id":"https:\/\/masterbase.com\/lt\/5-el-pasto-rinkodaros-nuodemes\/pagrindine-duomenu-baze\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/masterbase.com\/es\/"},{"@type":"ListItem","position":2,"name":"5 pecados del email marketing"}]},{"@type":"WebSite","@id":"https:\/\/masterbase.com\/es\/#website","url":"https:\/\/masterbase.com\/es\/","name":"MasterBase\u00ae","description":"Automaty, ktor\u00e9 pracuj\u00fa pre v\u00e1s","publisher":{"@id":"https:\/\/masterbase.com\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/masterbase.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"sk-SK"},{"@type":"Organization","@id":"https:\/\/masterbase.com\/es\/#organization","name":"MasterBase\u00ae","url":"https:\/\/masterbase.com\/es\/","logo":{"@type":"ImageObject","inLanguage":"sk-SK","@id":"https:\/\/masterbase.com\/es\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/09\/Logo_negro_sinslogan.png?fit=1476%2C972&ssl=1","contentUrl":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/09\/Logo_negro_sinslogan.png?fit=1476%2C972&ssl=1","width":1476,"height":972,"caption":"MasterBase\u00ae"},"image":{"@id":"https:\/\/masterbase.com\/es\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/masterbase.com\/es\/#\/schema\/person\/3d21ff79b63b95ca967e019b4c633701","name":"Alejandro Dur\u00e1n","image":{"@type":"ImageObject","inLanguage":"sk-SK","@id":"https:\/\/secure.gravatar.com\/avatar\/7fe6c9cd72fdfdd05519326fb5760e0745d9540d0bddb8b16403235a121c8e64?s=96&d=identicon&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/7fe6c9cd72fdfdd05519326fb5760e0745d9540d0bddb8b16403235a121c8e64?s=96&d=identicon&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7fe6c9cd72fdfdd05519326fb5760e0745d9540d0bddb8b16403235a121c8e64?s=96&d=identicon&r=g","caption":"Alejandro Dur\u00e1n"},"description":"Chief Marketing Ofiicer","url":"https:\/\/masterbase.com\/sk\/author\/aledurmc1970\/"}]}},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/12\/4pecados.png?fit=1301%2C785&ssl=1","jetpack_likes_enabled":false,"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pf6Ilf-1KJ","_links":{"self":[{"href":"https:\/\/masterbase.com\/sk\/wp-json\/wp\/v2\/posts\/6741","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/masterbase.com\/sk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterbase.com\/sk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterbase.com\/sk\/wp-json\/wp\/v2\/users\/239642484"}],"replies":[{"embeddable":true,"href":"https:\/\/masterbase.com\/sk\/wp-json\/wp\/v2\/comments?post=6741"}],"version-history":[{"count":1,"href":"https:\/\/masterbase.com\/sk\/wp-json\/wp\/v2\/posts\/6741\/revisions"}],"predecessor-version":[{"id":7746,"href":"https:\/\/masterbase.com\/sk\/wp-json\/wp\/v2\/posts\/6741\/revisions\/7746"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/masterbase.com\/sk\/wp-json\/wp\/v2\/media\/7745"}],"wp:attachment":[{"href":"https:\/\/masterbase.com\/sk\/wp-json\/wp\/v2\/media?parent=6741"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterbase.com\/sk\/wp-json\/wp\/v2\/categories?post=6741"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterbase.com\/sk\/wp-json\/wp\/v2\/tags?post=6741"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}