{"id":6788,"date":"2023-11-14T21:43:00","date_gmt":"2023-11-14T19:43:00","guid":{"rendered":"https:\/\/masterbase.com\/es\/es\/es\/es\/es\/?p=6788"},"modified":"2024-01-19T19:22:08","modified_gmt":"2024-01-19T17:22:08","slug":"ce-doresc-clientii-atunci-cand-se-angajeaza-cu-brandul-dvs-prin-e-mail","status":"publish","type":"post","link":"https:\/\/masterbase.com\/ro\/que-quieren-los-clientes-al-relacionarse-con-su-marca-a-traves-del-email\/masterbase\/","title":{"rendered":"Ce \u00ee\u0219i doresc clien\u021bii atunci c\u00e2nd se angajeaz\u0103 cu brandul t\u0103u prin e-mail?"},"content":{"rendered":"

Ei vor s\u0103 afle mai multe despre brandurile lor preferate, s\u0103 interac\u021bioneze cu ele, s\u0103 \u00ee\u0219i dea cu p\u0103rerea, s\u0103 poarte o conversa\u021bie.<\/h3>\n

<\/p>\n

Satisfac\u021bia \u0219i fidelizarea clien\u021bilor reprezint\u0103 cel mai important obiectiv al campaniilor dvs. de e-mail marketing.<\/p>\n

Dorim s\u0103 v\u0103 oferim c\u00e2teva sfaturi despre cum s\u0103 construi\u021bi o rela\u021bie de lung\u0103 durat\u0103 cu clien\u021bii dvs. prin identificarea clar\u0103 a a\u0219tept\u0103rilor acestora de la comunicarea dvs. de e-mail marketing.<\/p>\n

1. R\u0103spunsuri imediate:<\/h2>\n

De fiecare dat\u0103 c\u00e2nd clientul genereaz\u0103 un r\u0103spuns sau o \u00eendoial\u0103, r\u0103spunde\u021bi rapid. Dac\u0103 cump\u0103r\u0103 unul dintre produsele sau serviciile dvs., primul lucru pe care trebuie s\u0103 \u00eel face\u021bi este, de exemplu, s\u0103 \u00eei mul\u021bumi\u021bi printr-un mesaj de bun venit.<\/p>\n

\u00cen general, aceste tipuri de e-mailuri au o rat\u0103 ridicat\u0103 de deschidere. Profita\u021bi de\u00e9<\/span>chelo \u00een avantajul lor prin furnizarea de con\u021binut cu valoare ad\u0103ugat\u0103.<\/p>\n

Confirma\u021bi c\u0103 tranzac\u021bia dvs. a fost efectuat\u0103 cu succes. V\u0103 arat\u0103 c\u00e2nd\u00e1<\/span>care sunt urm\u0103torii pa\u0219i, dac\u0103 este cazul, \u0219i clarificarea a\u0219tept\u0103rilor pentru rela\u021bia viitoare.<\/p>\n

Profita\u021bi de ocazie pentru a-i educa cu privire la site-ul dvs. web \u0219i la con\u021binutul acestuia. Pute\u021bi chiar s\u0103 le cere\u021bi s\u0103 completeze un sondaj de satisfac\u021bie.<\/p>\n

2. Informa\u021bii suplimentare:<\/h2>\n

Clientul este\u00e1<\/span>\u00a0este dispus s\u0103 v\u0103 ofere mai multe detalii personale, deoarece sper\u0103 s\u0103 ini\u021bieze o rela\u021bie, s\u0103 creasc\u0103 interac\u021biunea, dialogul. Vrea s\u0103 asculte \u0219i s\u0103 fie ascultat.<\/p>\n

Crea\u021bi \u00eentreb\u0103rile potrivite \u0219i nu pune\u021bi niciodat\u0103 \u00eentreb\u0103ri pe care nu le ve\u021bi folosi mai t\u00e2rziu. Crea\u021bi sondaje \u0219i chestionare care sunt u\u0219or de completat \u0219i au o lungime rezonabil\u0103.<\/p>\n

Rela\u021bia pe care o construi\u021bi v\u0103 va oferi timpul de care ave\u021bi nevoie.i<\/span>cadic\u0103<\/span>Programul ar trebui s\u0103 fie deschis la noi \u00eentreb\u0103ri \u00een conformitate cu interac\u021biunea pe m\u0103sur\u0103 ce aceasta se dezvolt\u0103.<\/p>\n

Crearea unui centru de preferin\u021be pe site-ul dvs. web este o alt\u0103 modalitate de a ad\u0103uga valoare, de a \u00eencuraja interac\u021biunea \u0219i de a afla mai multe despre clien\u021bii dvs. din tipul de informa\u021bii pe care ace\u0219tia le selecteaz\u0103.<\/p>\n

3. F\u0103-l s\u0103 vorbeasc\u0103 despre brandul t\u0103u:<\/h2>\n

Din moment ce clientul a acceptat o rela\u021bie cu brandul dumneavoastr\u0103, acesta este, de asemenea\u00a0<\/span>posibil s\u0103 se vorbeasc\u0103 despre dumneavoastr\u0103. Acest efect viral este relevant pentru cre\u0219tere.<\/p>\n

De asemenea, pute\u021bi profita de boom-ul social media pentru a-i determina s\u0103 \u00eemp\u0103rt\u0103\u0219easc\u0103 informa\u021bii despre marca dvs.<\/p>\n

Deschide\u021bi spa\u021bii de conversa\u021bie, ob\u021bine\u021bi feedback \u0219i facilita\u021bi r\u0103spunsul la acesta, at\u00e2t tu cu clien\u021bii t\u0103i, c\u00e2t \u0219i \u00eentre voi.<\/p>\n

4. Reincorporarea:<\/h2>\n

Dac\u0103 clientul nu r\u0103spunde la comunic\u0103rile dvs., acest lucru poate fi interpretat mai degrab\u0103 ca un semnal de a face ceva \u00een aceast\u0103 privin\u021b\u0103. a\u00a0<\/span>schimbare de strategie, mai degrab\u0103 dec\u00e2t un simplu abandon care v\u0103 determin\u0103 s\u0103 elimina\u021bi clientul respectiv din baza dvs. de \u00eenregistrare.<\/p>\n

Face\u021bi o ofert\u0103 tentant\u0103, irezistibil\u0103. Preg\u00fa<\/span>Comitetul Regiunilor\u00e9<\/span>\u00a0nici un r\u0103spuns sau ce\u00a0produs<\/span>\u00a0distan\u021barea. \u00cenainte de a renun\u021ba la speran\u021ba cu un client sau pur \u0219i simplu de a-l \u0219terge pentru c\u0103 nu r\u0103spunde, dezvolta\u021bi tactici care s\u0103 v\u0103 permit\u0103 s\u0103 \u00eel reangaja\u021bi.<\/p>\n

<\/a><\/p>","protected":false},"excerpt":{"rendered":"

Clien\u021bii din ziua de azi caut\u0103 s\u0103 stabileasc\u0103 o leg\u0103tur\u0103 cu m\u0103rcile. Tehnologia face posibil acest lucru \u00eentr-un mod rapid, agil \u0219i simplu.<\/p>","protected":false},"author":239642484,"featured_media":7732,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[1405],"tags":[1414],"class_list":["post-6788","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-email-marketing","tag-email-marketing"],"yoast_head":"\n\u00bfQu\u00e9 quieren los clientes al relacionarse con su marca a trav\u00e9s del email? - MasterBase\u00ae<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/masterbase.com\/ro\/ce-doresc-clientii-atunci-cand-se-angajeaza-cu-brandul-dvs-prin-e-mail\/baza-de-master\/\" \/>\n<meta property=\"og:locale\" content=\"ro_RO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfQu\u00e9 quieren los clientes al relacionarse con su marca a trav\u00e9s del email? - MasterBase\u00ae\" \/>\n<meta property=\"og:description\" content=\"Hoy los clientes buscan establecer un v\u00ednculo con las marcas. 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