{"id":15082,"date":"2024-07-10T14:41:58","date_gmt":"2024-07-10T11:41:58","guid":{"rendered":"https:\/\/masterbase.com\/es\/es\/es\/?p=15082"},"modified":"2024-09-13T13:12:59","modified_gmt":"2024-09-13T10:12:59","slug":"optymalizacja-kampanii-e-mail-marketingowych-dzieki-smtp-i-masterbase","status":"publish","type":"post","link":"https:\/\/masterbase.com\/pl\/optimiza-tus-campanas-de-email-marketing-con-smtp-y-masterbase\/masterbase\/","title":{"rendered":"Zoptymalizuj swoje kampanie e-mail marketingowe dzi\u0119ki SMTP i MasterBase\u00ae."},"content":{"rendered":"<h1>Ten rodzaj przesy\u0142ki nazywany jest kurierem transakcyjnym, poniewa\u017c stanowi transakcj\u0119 mi\u0119dzy dwiema stronami:<\/h1>\n<h2>1) Klient wykonuje dzia\u0142anie, a 2) firma odpowiada na to dzia\u0142anie, wysy\u0142aj\u0105c wiadomo\u015b\u0107.<\/h2>\n<h3>Przyk\u0142ady wiadomo\u015bci transakcyjnych obejmuj\u0105:<\/h3>\n<ul>\n<li>Odzyskiwanie has\u0142a<\/li>\n<li>Wysy\u0142anie wyci\u0105g\u00f3w z konta<\/li>\n<li>Potwierdzenia zakupu lub wysy\u0142ki produkt\u00f3w<\/li>\n<li>Wysy\u0142anie polis gwarancyjnych, faktur, dowod\u00f3w zakupu itp.<\/li>\n<\/ul>\n<h2><strong>Wiadomo\u015bci transakcyjne<\/strong><\/h2>\n<p>Wiadomo\u015bci transakcyjne maj\u0105 wysoki wska\u017anik otwar\u0107, poniewa\u017c s\u0105 to wiadomo\u015bci, kt\u00f3rych klient oczekuje, wi\u0119c jest \u015bwiadomy ich nadej\u015bcia i otwiera je w do\u015b\u0107 kr\u00f3tkim czasie.<\/p>\n<p>S\u0105 one zatem \u015bwietn\u0105 okazj\u0105 do umieszczenia w nich wezwa\u0144 do dzia\u0142ania, a tak\u017ce dodatkowych ofert, aby piel\u0119gnowa\u0107 relacje mi\u0119dzy stronami.<\/p>\n<p>W celu ich dostarczenia, firmy zazwyczaj maj\u0105 wewn\u0119trzne procesy, kt\u00f3re uruchamiaj\u0105 te komunikaty w odpowiedzi na dzia\u0142anie wyzwalaj\u0105ce. S\u0105 one zatem obs\u0142ugiwane przez personel przeszkolony w zakresie tych proces\u00f3w.<\/p>\n<p>Jednak g\u0142\u00f3wn\u0105 przeszkod\u0105, z jak\u0105 borykaj\u0105 si\u0119 firmy, jest brak mo\u017cliwo\u015bci \u015bledzenia tych przesy\u0142ek i wska\u017anik\u00f3w, kt\u00f3re pozwoli\u0142yby im analizowa\u0107 ich wydajno\u015b\u0107.<\/p>\n<p>Innymi s\u0142owy, s\u0105 to przesy\u0142ki, nad kt\u00f3rymi maj\u0105 niewielk\u0105 widoczno\u015b\u0107 i kontrol\u0119.<\/p>\n<p>Co wi\u0119cej, w wielu przypadkach nie maj\u0105 one zabezpiecze\u0144, kt\u00f3re pozwalaj\u0105 im przestrzega\u0107 przepis\u00f3w i protoko\u0142\u00f3w technicznych dotycz\u0105cych wysy\u0142ania wiadomo\u015bci, co bezpo\u015brednio i negatywnie wp\u0142ywa na ich wska\u017aniki dostarczalno\u015bci.<\/p>\n<h2><strong>Platforma MasterBase<\/strong><\/h2>\n<p>W swojej platformie Email Marketing, MasterBase\u00ae zapewnia odpowied\u017a na te potrzeby w zakresie \u015bledzenia i statystyk, dzi\u0119ki unikalnej funkcjonalno\u015bci wysy\u0142ania. Nasi klienci mog\u0105 wysy\u0142a\u0107 te wiadomo\u015bci za po\u015brednictwem us\u0142ug internetowych lub poczty SMTP.<\/p>\n<p>W tym artykule zajmiemy si\u0119 w szczeg\u00f3lno\u015bci procedur\u0105, kt\u00f3r\u0105 nale\u017cy wykona\u0107 w celu wys\u0142ania tych wiadomo\u015bci za po\u015brednictwem SMTP.<\/p>\n<h1><strong>Czym jest wysy\u0142anie SMTP<\/strong><\/h1>\n<p>SMTP (Simple Mail Transfer Protocol) to proces wysy\u0142ania wiadomo\u015bci e-mail za po\u015brednictwem serwera pocztowego przy u\u017cyciu protoko\u0142u SMTP.<\/p>\n<p>Protok\u00f3\u0142 ten jest internetowym standardem transmisji wiadomo\u015bci e-mail i jest u\u017cywany do wysy\u0142ania wiadomo\u015bci z klienta poczty e-mail (takiego jak Outlook lub Gmail) do serwera pocztowego oraz z jednego serwera pocztowego do drugiego.<\/p>\n<h2><strong>Korzy\u015bci z dostarczania SMTP<\/strong><\/h2>\n<ol>\n<li><strong>Niezawodno\u015b\u0107<\/strong>SMTP zapewnia, \u017ce wiadomo\u015bci s\u0105 wysy\u0142ane konsekwentnie i docieraj\u0105 do miejsca przeznaczenia.<\/li>\n<li><strong>Skalowalno\u015b\u0107<\/strong>Umo\u017cliwia wysy\u0142anie du\u017cych ilo\u015bci wiadomo\u015bci e-mail bez uszczerbku dla wydajno\u015bci.<\/li>\n<li><strong>Bezpiecze\u0144stwo<\/strong>Zapewnia mechanizmy uwierzytelniania i szyfrowania, gwarantuj\u0105c, \u017ce wiadomo\u015bci nie zostan\u0105 przechwycone.<\/li>\n<li><strong>Identyfikowalno\u015b\u0107<\/strong>\u015aled\u017a ka\u017cd\u0105 wys\u0142an\u0105 wiadomo\u015b\u0107 e-mail, zapewniaj\u0105c szczeg\u00f3\u0142owe statystyki dotycz\u0105ce otwar\u0107 i klikni\u0119\u0107.<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<h3><strong>Podstawowy proces wysy\u0142ania SMTP<\/strong><\/h3>\n<ol>\n<li><strong>Ustanowienie po\u0142\u0105czenia:<\/strong> Klient poczty (lub aplikacja) nawi\u0105zuje po\u0142\u0105czenie z serwerem SMTP na porcie 25 lub 587.<\/li>\n<li><strong>Wymiana wiadomo\u015bci:<\/strong> Klient i serwer wymieniaj\u0105 seri\u0119 polece\u0144 i odpowiedzi w celu wynegocjowania transmisji poczty. Obejmuje to identyfikacj\u0119 nadawcy, odbiorc\u00f3w i tre\u015bci wiadomo\u015bci.<\/li>\n<li><strong>Wysy\u0142anie wiadomo\u015bci:<\/strong> Po wynegocjowaniu i zaakceptowaniu wiadomo\u015bci, serwer SMTP przesy\u0142a j\u0105 do serwera odbiorcy.<\/li>\n<li><strong>Dor\u0119czenie do adresata<\/strong>Serwer odbiorcy odbiera poczt\u0119 i przechowuje j\u0105 w odpowiedniej skrzynce pocztowej, sk\u0105d odbiorca mo\u017ce j\u0105 pobra\u0107 za pomoc\u0105 klienta pocztowego, za po\u015brednictwem protoko\u0142\u00f3w takich jak IMAP lub POP3, lub wy\u015bwietli\u0107 j\u0105 przez Internet, je\u015bli dostawca poczty odbiorcy udost\u0119pnia tak\u0105 opcj\u0119.<\/li>\n<\/ol>\n<h2><strong>MasterBase\u00ae i SMTP<\/strong><\/h2>\n<p>MasterBase\u00ae zapewnia kompleksow\u0105 platform\u0119 automatyzacji poczty e-mail SMTP, umo\u017cliwiaj\u0105c firmom dostarczanie unikalnych, spersonalizowanych i wysoce identyfikowalnych i skutecznych wiadomo\u015bci e-mail.<\/p>\n<p>Dzi\u0119ki MasterBase\u00ae firmy mog\u0105 \u0142atwo konfigurowa\u0107 regu\u0142y wysy\u0142ki, zapewnia\u0107 wysoki poziom dostarczalno\u015bci i uzyskiwa\u0107 szczeg\u00f3\u0142owe dane do analizy wydajno\u015bci.<\/p>\n<p><strong>Je\u015bli chcesz dowiedzie\u0107 si\u0119 wi\u0119cej o MasterBase\u00ae Single Sending via SMTP <a href=\"https:\/\/masterbase.com\/pl\/es\/es\/es\/customer_portal\/9-6-pojedyncze-przesylki-smtp\/\">kliknij tutaj<\/a>.<\/strong><\/p>\n<h3><\/h3>\n<h3><strong>Zalecenie ko\u0144cowe<\/strong><\/h3>\n<p>W MasterBase\u00ae jeste\u015bmy gotowi i dysponujemy platform\u0105, kt\u00f3ra pomo\u017ce Ci w prosty, skuteczny i niedrogi spos\u00f3b zautomatyzowa\u0107 procesy biznesowe.<\/p>\n<p>Skorzystaj z naszej unikalnej funkcji wysy\u0142ania SMTP, aby poprawi\u0107 wydajno\u015b\u0107 i skuteczno\u015b\u0107 swoich kampanii e-mail marketingowych.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/smartview.masterbase.com\/v2\/657716034204f778572dd5ff\/?url=como-mejorar-el-viaje-del-cliente-con-mensajes-transaccionales\"><img data-recalc-dims=\"1\" fetchpriority=\"high\" decoding=\"async\" data-attachment-id=\"15085\" data-permalink=\"https:\/\/masterbase.com\/pl\/optimiza-tus-campanas-de-email-marketing-con-smtp-y-masterbase\/masterbase\/como-mejorar-el-viaje-del-cliente-con-mensajes-transaccionales-2\/\" data-orig-file=\"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/07\/Como-mejorar-el-viaje-del-cliente-con-mensajes-transaccionales.png?fit=852%2C551&amp;ssl=1\" data-orig-size=\"852,551\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"ebook C\u00f3mo mejorar el viaje del cliente con mensajes transaccionales\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/07\/Como-mejorar-el-viaje-del-cliente-con-mensajes-transaccionales.png?fit=800%2C517&amp;ssl=1\" class=\"aligncenter wp-image-15085\" src=\"https:\/\/i0.wp.com\/masterbase.com\/es\/es\/es\/wp-content\/uploads\/2024\/07\/Como-mejorar-el-viaje-del-cliente-con-mensajes-transaccionales-300x194.png?resize=653%2C422&#038;ssl=1\" alt=\"ebook Jak usprawni\u0107 podr\u00f3\u017c klienta za pomoc\u0105 wiadomo\u015bci transakcyjnych \" width=\"653\" height=\"422\" srcset=\"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/07\/Como-mejorar-el-viaje-del-cliente-con-mensajes-transaccionales.png?resize=300%2C194&amp;ssl=1 300w, https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/07\/Como-mejorar-el-viaje-del-cliente-con-mensajes-transaccionales.png?resize=768%2C497&amp;ssl=1 768w, https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/07\/Como-mejorar-el-viaje-del-cliente-con-mensajes-transaccionales.png?resize=18%2C12&amp;ssl=1 18w, https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/07\/Como-mejorar-el-viaje-del-cliente-con-mensajes-transaccionales.png?w=852&amp;ssl=1 852w\" sizes=\"(max-width: 653px) 100vw, 653px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>W\u015br\u00f3d opcji komunikacji firmy z klientami s\u0105 wiadomo\u015bci wysy\u0142ane w odpowiedzi na dzia\u0142ania tych klient\u00f3w w \u015brodowisku firmy.<\/p>","protected":false},"author":239642484,"featured_media":13091,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_wpcom_ai_launchpad_first_post":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[1405],"tags":[],"class_list":["post-15082","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-email-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Optimiza tus campa\u00f1as de email marketing con SMTP y MasterBase\u00ae - MasterBase\u00ae<\/title>\n<meta name=\"description\" content=\"Este tipo de env\u00edos recibe el nombre de mensajer\u00eda transaccional, pues constituye una transacci\u00f3n entre las dos partes:\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/masterbase.com\/pl\/optymalizacja-kampanii-e-mail-marketingowych-dzieki-smtp-i-masterbase\/masterbase\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Optimiza tus campa\u00f1as de email marketing con SMTP y MasterBase\u00ae - MasterBase\u00ae\" \/>\n<meta property=\"og:description\" content=\"Este tipo de env\u00edos recibe el nombre de mensajer\u00eda transaccional, pues constituye una transacci\u00f3n entre las dos partes:\" \/>\n<meta property=\"og:url\" content=\"https:\/\/masterbase.com\/pl\/optymalizacja-kampanii-e-mail-marketingowych-dzieki-smtp-i-masterbase\/masterbase\/\" \/>\n<meta property=\"og:site_name\" content=\"MasterBase\u00ae\" \/>\n<meta property=\"article:published_time\" content=\"2024-07-10T11:41:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-09-13T10:12:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/04\/Mesa-de-trabajo-66.png?fit=2739%2C1866&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"2739\" \/>\n\t<meta property=\"og:image:height\" content=\"1866\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Alejandro Dur\u00e1n\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Napisane przez\" \/>\n\t<meta name=\"twitter:data1\" content=\"Alejandro Dur\u00e1n\" \/>\n\t<meta name=\"twitter:label2\" content=\"Szacowany czas czytania\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minuty\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/lv\\\/optimizet-e-pasta-marketinga-kampanas-ar-smtp-un-masterbase\\\/masterbase\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/lv\\\/optimizet-e-pasta-marketinga-kampanas-ar-smtp-un-masterbase\\\/masterbase\\\/\"},\"author\":{\"name\":\"Alejandro Dur\u00e1n\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/de\\\/#\\\/schema\\\/person\\\/3d21ff79b63b95ca967e019b4c633701\"},\"headline\":\"Optimiza tus campa\u00f1as de email marketing con SMTP y MasterBase\u00ae\",\"datePublished\":\"2024-07-10T11:41:58+00:00\",\"dateModified\":\"2024-09-13T10:12:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/lv\\\/optimizet-e-pasta-marketinga-kampanas-ar-smtp-un-masterbase\\\/masterbase\\\/\"},\"wordCount\":774,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/de\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/lv\\\/optimizet-e-pasta-marketinga-kampanas-ar-smtp-un-masterbase\\\/masterbase\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/masterbase.com\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/Mesa-de-trabajo-66.png?fit=2739%2C1866&ssl=1\",\"articleSection\":[\"Email Marketing\"],\"inLanguage\":\"pl-PL\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/masterbase.com\\\/lv\\\/optimizet-e-pasta-marketinga-kampanas-ar-smtp-un-masterbase\\\/masterbase\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/lv\\\/optimizet-e-pasta-marketinga-kampanas-ar-smtp-un-masterbase\\\/masterbase\\\/\",\"url\":\"https:\\\/\\\/masterbase.com\\\/lv\\\/optimizet-e-pasta-marketinga-kampanas-ar-smtp-un-masterbase\\\/masterbase\\\/\",\"name\":\"Optimiza tus campa\u00f1as de email marketing con SMTP y MasterBase\u00ae - MasterBase\u00ae\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/de\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/lv\\\/optimizet-e-pasta-marketinga-kampanas-ar-smtp-un-masterbase\\\/masterbase\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/lv\\\/optimizet-e-pasta-marketinga-kampanas-ar-smtp-un-masterbase\\\/masterbase\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/masterbase.com\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/Mesa-de-trabajo-66.png?fit=2739%2C1866&ssl=1\",\"datePublished\":\"2024-07-10T11:41:58+00:00\",\"dateModified\":\"2024-09-13T10:12:59+00:00\",\"description\":\"Este tipo de env\u00edos recibe el nombre de mensajer\u00eda transaccional, pues constituye una transacci\u00f3n entre las dos partes:\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/lv\\\/optimizet-e-pasta-marketinga-kampanas-ar-smtp-un-masterbase\\\/masterbase\\\/#breadcrumb\"},\"inLanguage\":\"pl-PL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/masterbase.com\\\/lv\\\/optimizet-e-pasta-marketinga-kampanas-ar-smtp-un-masterbase\\\/masterbase\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/lv\\\/optimizet-e-pasta-marketinga-kampanas-ar-smtp-un-masterbase\\\/masterbase\\\/#primaryimage\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/masterbase.com\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/Mesa-de-trabajo-66.png?fit=2739%2C1866&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/masterbase.com\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/Mesa-de-trabajo-66.png?fit=2739%2C1866&ssl=1\",\"width\":2739,\"height\":1866,\"caption\":\"email marketing SMTP\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/lv\\\/optimizet-e-pasta-marketinga-kampanas-ar-smtp-un-masterbase\\\/masterbase\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/masterbase.com\\\/uk\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Optimiza tus campa\u00f1as de email marketing con SMTP y MasterBase\u00ae\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/de\\\/#website\",\"url\":\"https:\\\/\\\/masterbase.com\\\/de\\\/\",\"name\":\"MasterBase\u00ae\",\"description\":\"Automatas that work for you\",\"publisher\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/de\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/masterbase.com\\\/de\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pl-PL\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/de\\\/#organization\",\"name\":\"MasterBase\u00ae\",\"url\":\"https:\\\/\\\/masterbase.com\\\/de\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/de\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/masterbase.com\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/Logo_negro_sinslogan.png?fit=1476%2C972&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/masterbase.com\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/Logo_negro_sinslogan.png?fit=1476%2C972&ssl=1\",\"width\":1476,\"height\":972,\"caption\":\"MasterBase\u00ae\"},\"image\":{\"@id\":\"https:\\\/\\\/masterbase.com\\\/de\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/masterbase.com\\\/de\\\/#\\\/schema\\\/person\\\/3d21ff79b63b95ca967e019b4c633701\",\"name\":\"Alejandro Dur\u00e1n\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7fe6c9cd72fdfdd05519326fb5760e0745d9540d0bddb8b16403235a121c8e64?s=96&d=identicon&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7fe6c9cd72fdfdd05519326fb5760e0745d9540d0bddb8b16403235a121c8e64?s=96&d=identicon&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7fe6c9cd72fdfdd05519326fb5760e0745d9540d0bddb8b16403235a121c8e64?s=96&d=identicon&r=g\",\"caption\":\"Alejandro Dur\u00e1n\"},\"description\":\"Chief Marketing Ofiicer\",\"url\":\"https:\\\/\\\/masterbase.com\\\/pl\\\/author\\\/aledurmc1970\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Zoptymalizuj swoje kampanie e-mail marketingowe dzi\u0119ki SMTP i MasterBase\u00ae - MasterBase\u00ae - MasterBase\u00ae","description":"Ten rodzaj przesy\u0142ki nazywany jest kurierem transakcyjnym, poniewa\u017c stanowi transakcj\u0119 mi\u0119dzy dwiema stronami:","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/masterbase.com\/pl\/optymalizacja-kampanii-e-mail-marketingowych-dzieki-smtp-i-masterbase\/masterbase\/","og_locale":"pl_PL","og_type":"article","og_title":"Optimiza tus campa\u00f1as de email marketing con SMTP y MasterBase\u00ae - MasterBase\u00ae","og_description":"Este tipo de env\u00edos recibe el nombre de mensajer\u00eda transaccional, pues constituye una transacci\u00f3n entre las dos partes:","og_url":"https:\/\/masterbase.com\/pl\/optymalizacja-kampanii-e-mail-marketingowych-dzieki-smtp-i-masterbase\/masterbase\/","og_site_name":"MasterBase\u00ae","article_published_time":"2024-07-10T11:41:58+00:00","article_modified_time":"2024-09-13T10:12:59+00:00","og_image":[{"width":2739,"height":1866,"url":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/04\/Mesa-de-trabajo-66.png?fit=2739%2C1866&ssl=1","type":"image\/png"}],"author":"Alejandro Dur\u00e1n","twitter_card":"summary_large_image","twitter_misc":{"Napisane przez":"Alejandro Dur\u00e1n","Szacowany czas czytania":"4 minuty"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/masterbase.com\/lv\/optimizet-e-pasta-marketinga-kampanas-ar-smtp-un-masterbase\/masterbase\/#article","isPartOf":{"@id":"https:\/\/masterbase.com\/lv\/optimizet-e-pasta-marketinga-kampanas-ar-smtp-un-masterbase\/masterbase\/"},"author":{"name":"Alejandro Dur\u00e1n","@id":"https:\/\/masterbase.com\/de\/#\/schema\/person\/3d21ff79b63b95ca967e019b4c633701"},"headline":"Optimiza tus campa\u00f1as de email marketing con SMTP y MasterBase\u00ae","datePublished":"2024-07-10T11:41:58+00:00","dateModified":"2024-09-13T10:12:59+00:00","mainEntityOfPage":{"@id":"https:\/\/masterbase.com\/lv\/optimizet-e-pasta-marketinga-kampanas-ar-smtp-un-masterbase\/masterbase\/"},"wordCount":774,"commentCount":0,"publisher":{"@id":"https:\/\/masterbase.com\/de\/#organization"},"image":{"@id":"https:\/\/masterbase.com\/lv\/optimizet-e-pasta-marketinga-kampanas-ar-smtp-un-masterbase\/masterbase\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/04\/Mesa-de-trabajo-66.png?fit=2739%2C1866&ssl=1","articleSection":["Email Marketing"],"inLanguage":"pl-PL","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/masterbase.com\/lv\/optimizet-e-pasta-marketinga-kampanas-ar-smtp-un-masterbase\/masterbase\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/masterbase.com\/lv\/optimizet-e-pasta-marketinga-kampanas-ar-smtp-un-masterbase\/masterbase\/","url":"https:\/\/masterbase.com\/lv\/optimizet-e-pasta-marketinga-kampanas-ar-smtp-un-masterbase\/masterbase\/","name":"Zoptymalizuj swoje kampanie e-mail marketingowe dzi\u0119ki SMTP i MasterBase\u00ae - MasterBase\u00ae - MasterBase\u00ae","isPartOf":{"@id":"https:\/\/masterbase.com\/de\/#website"},"primaryImageOfPage":{"@id":"https:\/\/masterbase.com\/lv\/optimizet-e-pasta-marketinga-kampanas-ar-smtp-un-masterbase\/masterbase\/#primaryimage"},"image":{"@id":"https:\/\/masterbase.com\/lv\/optimizet-e-pasta-marketinga-kampanas-ar-smtp-un-masterbase\/masterbase\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/04\/Mesa-de-trabajo-66.png?fit=2739%2C1866&ssl=1","datePublished":"2024-07-10T11:41:58+00:00","dateModified":"2024-09-13T10:12:59+00:00","description":"Ten rodzaj przesy\u0142ki nazywany jest kurierem transakcyjnym, poniewa\u017c stanowi transakcj\u0119 mi\u0119dzy dwiema stronami:","breadcrumb":{"@id":"https:\/\/masterbase.com\/lv\/optimizet-e-pasta-marketinga-kampanas-ar-smtp-un-masterbase\/masterbase\/#breadcrumb"},"inLanguage":"pl-PL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/masterbase.com\/lv\/optimizet-e-pasta-marketinga-kampanas-ar-smtp-un-masterbase\/masterbase\/"]}]},{"@type":"ImageObject","inLanguage":"pl-PL","@id":"https:\/\/masterbase.com\/lv\/optimizet-e-pasta-marketinga-kampanas-ar-smtp-un-masterbase\/masterbase\/#primaryimage","url":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/04\/Mesa-de-trabajo-66.png?fit=2739%2C1866&ssl=1","contentUrl":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/04\/Mesa-de-trabajo-66.png?fit=2739%2C1866&ssl=1","width":2739,"height":1866,"caption":"email marketing SMTP"},{"@type":"BreadcrumbList","@id":"https:\/\/masterbase.com\/lv\/optimizet-e-pasta-marketinga-kampanas-ar-smtp-un-masterbase\/masterbase\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/masterbase.com\/uk\/"},{"@type":"ListItem","position":2,"name":"Optimiza tus campa\u00f1as de email marketing con SMTP y MasterBase\u00ae"}]},{"@type":"WebSite","@id":"https:\/\/masterbase.com\/de\/#website","url":"https:\/\/masterbase.com\/de\/","name":"MasterBase\u00ae","description":"Automaty, kt\u00f3re pracuj\u0105 dla ciebie","publisher":{"@id":"https:\/\/masterbase.com\/de\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/masterbase.com\/de\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pl-PL"},{"@type":"Organization","@id":"https:\/\/masterbase.com\/de\/#organization","name":"MasterBase\u00ae","url":"https:\/\/masterbase.com\/de\/","logo":{"@type":"ImageObject","inLanguage":"pl-PL","@id":"https:\/\/masterbase.com\/de\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/09\/Logo_negro_sinslogan.png?fit=1476%2C972&ssl=1","contentUrl":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2023\/09\/Logo_negro_sinslogan.png?fit=1476%2C972&ssl=1","width":1476,"height":972,"caption":"MasterBase\u00ae"},"image":{"@id":"https:\/\/masterbase.com\/de\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/masterbase.com\/de\/#\/schema\/person\/3d21ff79b63b95ca967e019b4c633701","name":"Alejandro Dur\u00e1n","image":{"@type":"ImageObject","inLanguage":"pl-PL","@id":"https:\/\/secure.gravatar.com\/avatar\/7fe6c9cd72fdfdd05519326fb5760e0745d9540d0bddb8b16403235a121c8e64?s=96&d=identicon&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/7fe6c9cd72fdfdd05519326fb5760e0745d9540d0bddb8b16403235a121c8e64?s=96&d=identicon&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7fe6c9cd72fdfdd05519326fb5760e0745d9540d0bddb8b16403235a121c8e64?s=96&d=identicon&r=g","caption":"Alejandro Dur\u00e1n"},"description":"G\u0142\u00f3wny specjalista ds. marketingu","url":"https:\/\/masterbase.com\/pl\/author\/aledurmc1970\/"}]}},"jetpack_publicize_connections":[],"jetpack_likes_enabled":false,"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pf6Ilf-3Vg","jetpack_featured_media_url":"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/04\/Mesa-de-trabajo-66.png?fit=2739%2C1866&ssl=1","_links":{"self":[{"href":"https:\/\/masterbase.com\/pl\/wp-json\/wp\/v2\/posts\/15082","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/masterbase.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterbase.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterbase.com\/pl\/wp-json\/wp\/v2\/users\/239642484"}],"replies":[{"embeddable":true,"href":"https:\/\/masterbase.com\/pl\/wp-json\/wp\/v2\/comments?post=15082"}],"version-history":[{"count":6,"href":"https:\/\/masterbase.com\/pl\/wp-json\/wp\/v2\/posts\/15082\/revisions"}],"predecessor-version":[{"id":16185,"href":"https:\/\/masterbase.com\/pl\/wp-json\/wp\/v2\/posts\/15082\/revisions\/16185"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/masterbase.com\/pl\/wp-json\/wp\/v2\/media\/13091"}],"wp:attachment":[{"href":"https:\/\/masterbase.com\/pl\/wp-json\/wp\/v2\/media?parent=15082"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterbase.com\/pl\/wp-json\/wp\/v2\/categories?post=15082"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterbase.com\/pl\/wp-json\/wp\/v2\/tags?post=15082"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}