{"id":15082,"date":"2024-07-10T14:41:58","date_gmt":"2024-07-10T11:41:58","guid":{"rendered":"https:\/\/masterbase.com\/es\/es\/es\/?p=15082"},"modified":"2024-09-13T13:12:59","modified_gmt":"2024-09-13T10:12:59","slug":"optimizuoti-el-pasto-rinkodaros-kampanijas-naudojant-smtp-ir-masterbase","status":"publish","type":"post","link":"https:\/\/masterbase.com\/lt\/optimiza-tus-campanas-de-email-marketing-con-smtp-y-masterbase\/masterbase\/","title":{"rendered":"Optimizuokite el. pa\u0161to rinkodaros kampanijas naudodami SMTP ir MasterBase\u00ae."},"content":{"rendered":"<h1>Tokio tipo siunta vadinama sandorio kurjeriu, nes tai yra sandoris tarp dviej\u0173 \u0161ali\u0173:<\/h1>\n<h2>1) klientas atlieka veiksm\u0105, o 2) \u012fmon\u0117 atsako \u012f \u0161\u012f veiksm\u0105 i\u0161si\u0173sdama prane\u0161im\u0105.<\/h2>\n<h3>Operacij\u0173 prane\u0161im\u0173 pavyzd\u017eiai:<\/h3>\n<ul>\n<li>Slapta\u017eod\u017eio atk\u016brimas<\/li>\n<li>S\u0105skaitos i\u0161ra\u0161\u0173 siuntimas<\/li>\n<li>Produkt\u0173 pirkimo ar i\u0161siuntimo patvirtinimai<\/li>\n<li>Garantijos taisykli\u0173, s\u0105skait\u0173 fakt\u016br\u0173, pirkimo kvit\u0173 ir kt. siuntimas.<\/li>\n<\/ul>\n<h2><strong>Sandori\u0173 prane\u0161im\u0173 siuntimas<\/strong><\/h2>\n<p>Sandori\u0173 prane\u0161imai pasi\u017eymi dideliu atidaryt\u0173 prane\u0161im\u0173 skai\u010diumi, nes tai yra prane\u0161imai, kuri\u0173 klientas laukia, tod\u0117l \u017eino apie j\u0173 at\u0117jim\u0105 ir atidaro juos per gana trump\u0105 laik\u0105.<\/p>\n<p>Tod\u0117l jie yra puiki proga \u012ftraukti \u012f juos raginimus imtis veiksm\u0173 ir papildomus pasi\u016blymus, kad b\u016bt\u0173 puosel\u0117jami \u0161ali\u0173 santykiai.<\/p>\n<p>J\u0173 pristatymui \u012fmon\u0117s paprastai turi vidinius procesus, kurie sukelia \u0161iuos prane\u0161imus, reaguodami \u012f sukeliant\u012f veiksm\u0105. Tod\u0117l juos tvarko darbuotojai, apmokyti \u0161i\u0173 proces\u0173.<\/p>\n<p>Ta\u010diau pagrindin\u0117 kli\u016btis, su kuria susiduria \u012fmon\u0117s, yra tai, kad tr\u016bksta \u0161i\u0173 siunt\u0173 atsekamumo ir rodikli\u0173, kurie leist\u0173 analizuoti j\u0173 efektyvum\u0105.<\/p>\n<p>Kitaip tariant, tai yra siuntos, kurias jie ma\u017eai mato ir kontroliuoja.<\/p>\n<p>Be to, daugeliu atvej\u0173 jie neturi apsaugos priemoni\u0173, kurios leist\u0173 laikytis prane\u0161im\u0173 siuntimo taisykli\u0173 ir technini\u0173 protokol\u0173, o tai tiesiogiai ir neigiamai veikia j\u0173 pristatymo rodiklius.<\/p>\n<h2><strong>MasterBase\u00ae platforma<\/strong><\/h2>\n<p>\"MasterBase\u00ae\" el. pa\u0161to rinkodaros platformoje, naudodama unikali\u0105 siuntimo funkcij\u0105, atsako \u012f \u0161iuos steb\u0117jimo ir statistikos poreikius. M\u016bs\u0173 klientai gali si\u0173sti \u0161iuos lai\u0161kus per \u017einiatinklio paslaugas arba per SMTP lai\u0161kus.<\/p>\n<p>\u0160iame straipsnyje konkre\u010diai aptariama proced\u016bra, kurios reikia laikytis norint si\u0173sti \u0161iuos prane\u0161imus per SMTP.<\/p>\n<h1><strong>Kas yra SMTP siuntimas<\/strong><\/h1>\n<p>SMTP (Simple Mail Transfer Protocol) - tai el. lai\u0161k\u0173 siuntimas per pa\u0161to server\u012f naudojant SMTP protokol\u0105.<\/p>\n<p>\u0160is protokolas yra interneto standartas, skirtas el. pa\u0161tui perduoti ir naudojamas prane\u0161imams si\u0173sti i\u0161 el. pa\u0161to kliento (pvz., \"Outlook\" ar \"Gmail\") \u012f pa\u0161to server\u012f ir i\u0161 vieno pa\u0161to serverio \u012f kit\u0105.<\/p>\n<h2><strong>SMTP pristatymo privalumai<\/strong><\/h2>\n<ol>\n<li><strong>Patikimumas<\/strong>SMTP u\u017etikrina, kad prane\u0161imai b\u016bt\u0173 siun\u010diami nuosekliai ir pasiekt\u0173 paskirties viet\u0105.<\/li>\n<li><strong>Mastelio keitimas<\/strong>Galima si\u0173sti didelius el. lai\u0161k\u0173 kiekius nesuma\u017einant efektyvumo.<\/li>\n<li><strong>Apsauga<\/strong>Suteikiami autenti\u0161kumo patvirtinimo ir \u0161ifravimo mechanizmai, u\u017etikrinantys, kad prane\u0161imai neb\u016bt\u0173 perimti.<\/li>\n<li><strong>Atsekamumas<\/strong>Steb\u0117kite kiekvien\u0105 i\u0161si\u0173st\u0105 el. lai\u0161k\u0105, pateikdami i\u0161sami\u0105 atidarym\u0173 ir paspaudim\u0173 statistik\u0105.<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<h3><strong>Pagrindinis SMTP siuntimo procesas<\/strong><\/h3>\n<ol>\n<li><strong>Ry\u0161io u\u017emezgimas:<\/strong> Pa\u0161to klientas (arba programa) u\u017emezga ry\u0161\u012f su SMTP serveriu 25 arba 587 prievadu.<\/li>\n<li><strong>Keitimasis prane\u0161imais:<\/strong> Klientas ir serveris kei\u010diasi \u012fvairiomis komandomis ir atsakymais, kad susitart\u0173 d\u0117l pa\u0161to perdavimo. Tai apima siunt\u0117jo, gav\u0117j\u0173 ir prane\u0161imo turinio identifikavim\u0105.<\/li>\n<li><strong>\u017dinut\u0117s siuntimas:<\/strong> Kai prane\u0161imas suderinamas ir priimamas, SMTP serveris perduoda lai\u0161k\u0105 gav\u0117jo serveriui.<\/li>\n<li><strong>Pristatymas adresatui<\/strong>Gav\u0117jo serveris gauna lai\u0161k\u0105 ir saugo j\u012f atitinkamoje pa\u0161to d\u0117\u017eut\u0117je, i\u0161 kurios gav\u0117jas gali j\u012f gauti naudodamasis pa\u0161to programa, pavyzd\u017eiui, IMAP ar POP3 protokolais, arba per\u017ei\u016br\u0117ti per internet\u0105, jei gav\u0117jo pa\u0161to paslaug\u0173 teik\u0117jas suteikia toki\u0105 galimyb\u0119.<\/li>\n<\/ol>\n<h2><strong>MasterBase\u00ae ir SMTP<\/strong><\/h2>\n<p>\"MasterBase\u00ae\" yra i\u0161sami SMTP el. pa\u0161to automatizavimo platforma, leid\u017eianti \u012fmon\u0117ms teikti unikalius, individualizuotus ir labai atsekamus bei veiksmingus el. lai\u0161kus.<\/p>\n<p>Naudodamos MasterBase\u00ae \u012fmon\u0117s gali lengvai konfig\u016bruoti siuntimo taisykles, u\u017etikrinti auk\u0161t\u0105 pristatymo lyg\u012f ir gauti i\u0161samius rodiklius veiklos analizei.<\/p>\n<p><strong>Jei norite su\u017einoti daugiau apie MasterBase\u00ae Vienkartin\u012f siuntim\u0105 per SMTP <a href=\"https:\/\/masterbase.com\/lt\/es\/es\/es\/kliento_portalas\/9-6-smtp-pavienes-siuntos\/\">Spauskite \u010dia<\/a>.<\/strong><\/p>\n<h3><\/h3>\n<h3><strong>Galutin\u0117 rekomendacija<\/strong><\/h3>\n<p>\"MasterBase\u00ae\" esame pasireng\u0119 ir turime platform\u0105, kuri pad\u0117s jums paprastai, efektyviai ir nebrangiai automatizuoti verslo procesus.<\/p>\n<p>Pasinaudokite m\u016bs\u0173 unikalia SMTP siuntimo funkcija ir padidinkite savo el. pa\u0161to rinkodaros kampanij\u0173 efektyvum\u0105 ir veiksmingum\u0105.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/smartview.masterbase.com\/v2\/657716034204f778572dd5ff\/?url=como-mejorar-el-viaje-del-cliente-con-mensajes-transaccionales\"><img data-recalc-dims=\"1\" fetchpriority=\"high\" decoding=\"async\" data-attachment-id=\"15085\" data-permalink=\"https:\/\/masterbase.com\/lt\/optimiza-tus-campanas-de-email-marketing-con-smtp-y-masterbase\/masterbase\/como-mejorar-el-viaje-del-cliente-con-mensajes-transaccionales-2\/\" data-orig-file=\"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/07\/Como-mejorar-el-viaje-del-cliente-con-mensajes-transaccionales.png?fit=852%2C551&amp;ssl=1\" data-orig-size=\"852,551\" data-comments-opened=\"1\" data-image-title=\"ebook C\u00f3mo mejorar el viaje del cliente con mensajes transaccionales\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/07\/Como-mejorar-el-viaje-del-cliente-con-mensajes-transaccionales.png?fit=800%2C517&amp;ssl=1\" class=\"aligncenter wp-image-15085\" src=\"https:\/\/i0.wp.com\/masterbase.com\/es\/es\/es\/wp-content\/uploads\/2024\/07\/Como-mejorar-el-viaje-del-cliente-con-mensajes-transaccionales-300x194.png?resize=653%2C422&#038;ssl=1\" alt=\"ebook Kaip patobulinti klient\u0173 kelion\u0119 naudojant transakcinius prane\u0161imus \" width=\"653\" height=\"422\" srcset=\"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/07\/Como-mejorar-el-viaje-del-cliente-con-mensajes-transaccionales.png?resize=300%2C194&amp;ssl=1 300w, https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/07\/Como-mejorar-el-viaje-del-cliente-con-mensajes-transaccionales.png?resize=768%2C497&amp;ssl=1 768w, https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/07\/Como-mejorar-el-viaje-del-cliente-con-mensajes-transaccionales.png?resize=18%2C12&amp;ssl=1 18w, https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/07\/Como-mejorar-el-viaje-del-cliente-con-mensajes-transaccionales.png?w=852&amp;ssl=1 852w\" sizes=\"(max-width: 653px) 100vw, 653px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Tarp bendrov\u0117s bendravimo su klientais galimybi\u0173 yra prane\u0161imai, siun\u010diami reaguojant \u012f klient\u0173 veiksmus bendrov\u0117s aplinkoje.<\/p>","protected":false},"author":239642484,"featured_media":13091,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_wpcom_ai_launchpad_first_post":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[1405],"tags":[],"class_list":["post-15082","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-email-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Optimiza tus campa\u00f1as de email marketing con SMTP y MasterBase\u00ae - MasterBase\u00ae<\/title>\n<meta name=\"description\" content=\"Este tipo de env\u00edos recibe el nombre de mensajer\u00eda transaccional, pues constituye una transacci\u00f3n entre las dos partes:\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/masterbase.com\/lt\/optimizuoti-el-pasto-rinkodaros-kampanijas-naudojant-smtp-ir-masterbase\/pagrindine-duomenu-baze\/\" \/>\n<meta property=\"og:locale\" content=\"lt_LT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Optimiza tus campa\u00f1as de email marketing con SMTP y MasterBase\u00ae - MasterBase\u00ae\" \/>\n<meta property=\"og:description\" content=\"Este tipo de env\u00edos recibe el nombre de mensajer\u00eda transaccional, pues constituye una transacci\u00f3n entre las dos partes:\" \/>\n<meta property=\"og:url\" content=\"https:\/\/masterbase.com\/lt\/optimizuoti-el-pasto-rinkodaros-kampanijas-naudojant-smtp-ir-masterbase\/pagrindine-duomenu-baze\/\" \/>\n<meta property=\"og:site_name\" content=\"MasterBase\u00ae\" \/>\n<meta property=\"article:published_time\" content=\"2024-07-10T11:41:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-09-13T10:12:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/masterbase.com\/wp-content\/uploads\/2024\/04\/Mesa-de-trabajo-66.png?fit=2739%2C1866&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"2739\" \/>\n\t<meta property=\"og:image:height\" content=\"1866\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Alejandro Dur\u00e1n\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta 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