{"id":6882,"date":"2023-04-24T21:43:41","date_gmt":"2023-04-24T18:43:41","guid":{"rendered":"https:\/\/masterbase.com\/es\/es\/es\/es\/es\/?p=6882"},"modified":"2023-12-26T12:00:33","modified_gmt":"2023-12-26T10:00:33","slug":"%ea%b3%a0%ea%b0%9d-%ec%84%9c%eb%b9%84%ec%8a%a4-%ec%9e%90%eb%8f%99%ed%99%94%ec%9d%98-%ec%9d%b4%ec%a0%90","status":"publish","type":"post","link":"https:\/\/masterbase.com\/ko\/beneficios-de-la-automatizacion-en-atencion-al-cliente\/masterbase\/","title":{"rendered":"\uace0\uac1d \uad00\ub9ac \uc790\ub3d9\ud654\uc758 \uc774\uc810"},"content":{"rendered":"<p>\uace0\uac1d \uc11c\ube44\uc2a4 \uc0c1\ub2f4\uc6d0\uc774 \ud55c \uba85\uc778 \uc18c\uaddc\ubaa8 \uae30\uc5c5\uc774\ub4e0 \uc218\uc2ed \uba85(\ub610\ub294 \uc218\ubc31 \uba85)\uc758 \uc784\uc6d0\uc73c\ub85c \uad6c\uc131\ub41c \uc9c0\uc6d0\ud300\uc774 \uc788\ub294 \ub300\uae30\uc5c5\uc774\ub4e0, \ubaa8\ub450 \ud56d\uc0c1 \ub9e4\uc6b0 \ubc14\uc058\ub2e4\ub294 \uac83\uc740 \uac70\uc758 \ud655\uc2e4\ud569\ub2c8\ub2e4.<\/p>\n<p>\uc624\ub298\ub0a0 \uace0\uac1d \uc11c\ube44\uc2a4\ub294 \uadf8 \uc5b4\ub290 \ub54c\ubcf4\ub2e4 \uc911\uc694\ud558\uba70, \uc790\ub3d9\ud654\ub97c \ud65c\uc6a9\ud558\uba74 \ucd5c\uace0\uc758 \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc77c\ubd80 \uae30\uc5c5\uc740 \ucc57\ubd07\uc5d0 \uc758\uc874\ud558\uba74 \ub300\uba74 \uacbd\ud5d8\uc774 \uc57d\ud654\ub420 \uac83\uc744 \uc6b0\ub824\ud558\uc5ec \uc774 \ubd84\uc57c\uc758 \uc790\ub3d9\ud654\ub97c \uac70\ubd80\ud558\uae30\ub3c4 \ud569\ub2c8\ub2e4. \uadf8\ub7ec\ub098 \uc790\ub3d9\ud654\ub294 \uc2e4\uc81c\ub85c \ud300\uc774 \ud55c\ub450 \uac1c\uc758 \uc811\uc810\uc5d0\uc11c \uc791\uc5c5\ud558\uc9c0 \uc54a\uc544\ub3c4 \ub418\ubbc0\ub85c \ubaa8\ub4e0 \uc811\uc810\uc5d0\uc11c \uace0\uac1d\uc5d0\uac8c \ud61c\ud0dd\uc744 \uc8fc\ub294 \uace0\ud488\uc9c8 \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud560 \uc218 \uc788\uc73c\ubbc0\ub85c \uc774\ub7ec\ud55c \uc6b0\ub824\ub294 \uadfc\uac70 \uc5c6\ub294 \uac83\uc785\ub2c8\ub2e4.<\/p>\n<p>\uace0\uac1d \uc11c\ube44\uc2a4 \uc790\ub3d9\ud654\ub97c \ud1b5\ud574 \uace0\uac1d\uc5d0\uac8c \ud61c\ud0dd\uc744 \uc8fc\uace0 \ub354 \ub098\uc544\uac00 \ub9cc\uc871\uc744 \uc904 \uc218 \uc788\ub294 \ub124 \uac00\uc9c0 \ubc29\ubc95\uc744 \uc18c\uac1c\ud569\ub2c8\ub2e4.<\/p>\n<h2>1. \uace0\uac1d \ud6c4\uc18d \uc870\uce58 \uac04\uc18c\ud654<\/h2>\n<p>\uc6d0\ud65c\ud55c \uc634\ub2c8\ucc44\ub110 \uc9c0\uc6d0\uc774 \uc774\uc0c1\uc801\uc774\ubbc0\ub85c \uace0\uac1d\uc5d0\uac8c \ud6c4\uc18d \uc870\uce58\ub97c \ucde8\ud558\ub294 \ubc29\ubc95\uacfc \uc2dc\uae30\ub97c \ud30c\uc545\ud574\uc57c \ud569\ub2c8\ub2e4.<\/p>\n<p>\uc9c0\uc6d0 \ubb38\uc81c \ubc1c\uc0dd \ud6c4 \ud6c4\uc18d \uc870\uce58\ub97c \uc704\ud574 \ud300\uc5d0\uc11c \uace0\uac1d\uc5d0\uac8c \uc5f0\ub77d\ud560 \ub54c \uba87 \uac00\uc9c0 \uc77c\uc774 \ubc1c\uc0dd\ud569\ub2c8\ub2e4:<\/p>\n<ul>\n<li>\uace0\uac1d\uc740 \ud68c\uc0ac\uac00 \ubb38\uc81c \ud574\uacb0 \uc5ec\ubd80\uc5d0 \uad00\uc2ec\uc744 \uac16\uace0 \uc788\ub2e4\ub294 \uac83\uc744 \uc54c \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/li>\n<li>\ucd94\uac00 \uc5f0\ub77d\uc774 \uc5c6\uc5c8\ub354\ub77c\uba74 \ud558\uc9c0 \uc54a\uc558\uc744 \uc77c\uc774\uc5c8\uc9c0\ub9cc, \uc5ec\uc804\ud788 \ubb38\uc81c\uac00 \uc788\ub294 \uacbd\uc6b0 \ubcf4\uace0\ud560 \uc218 \uc788\ub294 \uae30\ud68c\ub97c \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/li>\n<li>\uadc0\uc0ac\ub294 \uace0\uac1d\uacfc \uad00\uacc4\ub97c \ub9fa\uc744 \uc218 \uc788\ub294 \uc0c8\ub85c\uc6b4 \uae30\ud68c\ub97c \uc5bb\uac8c \ub429\ub2c8\ub2e4.<\/li>\n<\/ul>\n<p>\ud558\uc9c0\ub9cc \uc9c0\uc6d0\ud300\uc774 \ub3c4\uc6c0\uc744 \uc900 \ubaa8\ub4e0 \uc0ac\ub78c\uc5d0\uac8c \uc804\ud654\ub098 \uc774\uba54\uc77c\uc744 \ubcf4\ub0bc \uc2dc\uac04\uc774\ub098 \ub9ac\uc18c\uc2a4\uac00 \uc5c6\uc744 \uc218\ub3c4 \uc788\uc73c\ubbc0\ub85c \ud6c4\uc18d \uc870\uce58\uac00 \uc5b4\ub824\uc6b8 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc5ec\ub7ec \ucee4\ubba4\ub2c8\ucf00\uc774\uc158 \ucc44\ub110\uc744 \ud558\ub098\uc758 \ub3c4\uad6c\ub85c \uc790\ub3d9 \ud1b5\ud569\ud558\uba74 \ud070 \ub3c4\uc6c0\uc774 \ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h2>2. \ub300\uaddc\ubaa8\ub85c \uac1c\uc778\ud654\ub41c \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/h2>\n<p>\ucd5c\uc801\uc758 \uace0\uac1d \uacbd\ud5d8\uc744 \uc81c\uacf5\ud558\uace0\uc790 \ud55c\ub2e4\uba74(\uace0\uac1d\uc758 \ub2c8\uc988\ub97c \uc798 \uc54c\uace0 \uc788\ub2e4\uace0 \uc790\ubd80\ud55c\ub2e4\uba74) \ub300\uaddc\ubaa8 \uac1c\uc778\ud654 \uc11c\ube44\uc2a4\ub294 \uac70\uc758 \ubd88\uac00\ub2a5\ud574 \ubcf4\uc77c \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ud558\uc9c0\ub9cc \uc790\ub3d9\ud654\ub97c \ud1b5\ud574 \uace0\uac1d \uc815\ubcf4\ub97c \ud55c\uacf3\uc5d0 \ud1b5\ud569\ud558\uba74 \uac1c\uc778 \ub9de\ucda4\ud615 \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\ub294 \ub370 \uc9d1\uc911\ud560 \uc2dc\uac04\uc744 \ud655\ubcf4\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc608\ub97c \ub4e4\uc5b4 \uace0\uac1d \uad00\uacc4 \uad00\ub9ac(CRM) \ud234\uc5d0\uc11c \uc9c0\uc6d0 \ud2f0\ucf13 \uc0c1\ud638 \uc791\uc6a9\uc73c\ub85c \uc5f0\ub77d\ucc98\ub97c \uc5c5\ub370\uc774\ud2b8\ud558\uac70\ub098 \uc790\uc8fc \ubb3b\ub294 \uc9c8\ubb38\uc5d0 \ub2f5\ud558\uae30 \uc704\ud55c \ud504\ub85c\uadf8\ub7a8\uc5d0 \uc2e0\uaddc \uace0\uac1d\uc744 \ub4f1\ub85d\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h2>3. \ubcf5\uc7a1\ud55c \uace0\uac1d \ubb38\uc81c\ub97c \uc644\ubcbd\ud558\uac8c \ud574\uacb0\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/h2>\n<p>\uc77c\ubd80 \uace0\uac1d\uc758 \uc9c8\ubb38\uc774\ub098 \uc6b0\ub824 \uc0ac\ud56d\uc740 \ube44\uad50\uc801 \uc27d\uac8c \ud574\uacb0\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4 \ubc30\uc1a1\ub41c \ud328\ud0a4\uc9c0\uc5d0 \ub300\ud55c \uc5c5\ub370\uc774\ud2b8\ub098 \ubc18\ud488 \uc815\ucc45\uc5d0 \ub300\ud55c \uc815\ubcf4\uac00 \ud544\uc694\ud55c \uacbd\uc6b0 \uc774\ub7ec\ud55c \uc9c8\ubb38\uc740 \uac04\ub2e8\ud55c \ucffc\ub9ac\uc5d0 \ud574\ub2f9\ud569\ub2c8\ub2e4.<\/p>\n<p>\ud558\uc9c0\ub9cc \ub54c\ub85c\ub294 \uace0\uac1d\uc774 \ubcf5\uc7a1\ud55c \uc6b0\ub824 \uc0ac\ud56d\uc774\ub098 \ubb38\uc81c\ub97c \uc81c\uae30\ud558\ub294 \uacbd\uc6b0\ub3c4 \uc788\uc2b5\ub2c8\ub2e4. \uc81c\ud488\uc774\ub098 \uc11c\ube44\uc2a4\ub97c \uc0ac\uc6a9\ud558\ub294 \uace0\uac1d\uc774 \uc9c0\uc18d\uc801\uc73c\ub85c \ubcf5\uc7a1\ud55c \uae30\uc220\uc801 \ubb38\uc81c\ub97c \uacaa\uace0 \uc788\uc5b4 \uc8fc\uc758\uac00 \ud544\uc694\ud558\uac70\ub098, \uc81c\ud488\uc774 \ubc18\ubcf5\uc801\uc73c\ub85c \ud30c\uc190\ub418\uc5c8\ub2e4\uace0 \uc8fc\uc7a5\ud558\ub294 \uacbd\uc6b0\uac00 \uc788\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uace0\uac1d\uc744 \uc548\uc2ec\uc2dc\ud0a4\uba74\uc11c \ub354 \ubcf5\uc7a1\ud55c \ubb38\uc81c\uc758 \uacbd\uc6b0 \ub2e4\ub978 \ud300\uc6d0\uc5d0\uac8c \ud0dc\uadf8\ub97c \uc9c0\uc815\ud558\uac70\ub098 \ub2e4\ub978 \ud300\uc73c\ub85c \ubb38\uc81c\ub97c \uc5d0\uc2a4\uceec\ub808\uc774\uc158\ud574\uc57c \ud560 \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4. \uc790\ub3d9\ud654\ub97c \uc0ac\uc6a9\ud558\uba74 \ud2f0\ucf13\uc744 \uc801\uc808\ud55c \ud300\uc5d0 \ub77c\uc6b0\ud305\ud558\uace0 \ud604\uc7ac \uc0c1\ud0dc\ub97c \uc694\uc57d\ud558\uc5ec \uc27d\uac8c \uc778\uacc4\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uace0\uac1d \ubb38\uc81c\ub97c \ub354 \ucca0\uc800\ud558\uace0 \ud6a8\uc728\uc801\uc73c\ub85c \uad00\ub9ac\ud560\uc218\ub85d \ub354 \uc88b\uc73c\uba70, \uc790\ub3d9\ud654\ub97c \ud1b5\ud574 \uc5b4\ub5a4 \uac83\ub3c4 \uac04\uacfc\ud558\uc9c0 \uc54a\ub3c4\ub85d \ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h2>4. \ubaa8\ub4e0 \ud50c\ub7ab\ud3fc\uc5d0\uc11c \uace0\uac1d \uc11c\ube44\uc2a4 \ubb38\uc81c\uac00 \uc2e0\uc18d\ud558\uac8c \ud574\uacb0\ub429\ub2c8\ub2e4.<\/h2>\n<p>\uc624\ub298\ub0a0\uc758 \uace0\uac1d\uc740 \uc804\ubc18\uc801\uc73c\ub85c \ub192\uc740 \uae30\ub300\uce58\ub97c \uac00\uc9c0\uace0 \uc788\uc73c\uba70, \uc774\ub294 \uace0\uac1d\uc774 \ud68c\uc0ac\uc5d0 \ub300\ud55c \uacbd\ud5d8\uc744 \uc778\uc2dd\ud558\ub294 \ubc29\uc2dd\uc5d0 \uc9c1\uc811\uc801\uc778 \uc601\ud5a5\uc744 \ubbf8\uce60 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uae30\ub300\uce58 \uc911 \ud558\ub098\ub294 \uc18d\ub3c4\uc785\ub2c8\ub2e4.<\/p>\n<p>\ud55c \uc870\uc0ac\uc5d0 \ub530\ub974\uba74 90%\uc758 \uc18c\ube44\uc790\uac00 \uc989\uac01\uc801\uc778 \uc751\ub2f5(10\ubd84 \uc774\ub0b4)\uc744 \uc6d0\ud558\uace0, \ub610 \ub2e4\ub978 \uc870\uc0ac\uc5d0 \ub530\ub974\uba74 48%\uc758 \uc18c\ube44\uc790\uac00 24\uc2dc\uac04 \uc774\ub0b4\uc5d0 \uc18c\uc15c \ubbf8\ub514\uc5b4\uc5d0\uc11c \uc751\ub2f5\uc744 \uae30\ub300\ud55c\ub2e4\uace0 \ud569\ub2c8\ub2e4.<\/p>\n<p>\uc790\ub3d9\ud654\ub97c \ud65c\uc6a9\ud558\uba74 \uc774\ub7ec\ud55c \uae30\ub300\uce58\ub97c \ucda9\uc871\ud558\uae30\uac00 \ub354 \uc26c\uc6cc\uc9d1\ub2c8\ub2e4.<\/p>\n<h2>5. \uc22b\uc790\ub97c \ub193\uce58\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4.<\/h2>\n<p>\ud300\uc774 \uc81c\uacf5\ud558\ub294 \uc9c0\uc6d0\uc5d0 \uc218\uce58\ub85c \uc810\uc218\ub97c \ub9e4\uae30\ub294 \uac83\uc740 \uac00\ud639\ud558\uac8c \ub4e4\ub9b4 \uc218 \uc788\uc9c0\ub9cc, \uc774\ub294 \ud22c\uba85\ud55c \ub3c4\uad6c\uc774\uba70 \uac01 \ud300\uc6d0\uc774 \ub2e8\uc21c\ud788 \"\uc798\ud55c\ub2e4\"\ub294 \uac83\ubcf4\ub2e4 \ud6e8\uc52c \ub354 \ud655\uc2e4\ud55c \ubc29\uc2dd\uc73c\ub85c \uc790\uc2e0\uc758 \uc131\uacfc\ub97c \uc54c \uc218 \uc788\uac8c \ud574\uc90d\ub2c8\ub2e4.<\/p>\n<p>\ub300\ubd80\ubd84\uc758 \uace0\uac1d \uc11c\ube44\uc2a4 \uc560\ud50c\ub9ac\ucf00\uc774\uc158\uc5d0\ub294 \uba54\ud2b8\ub9ad \ucd94\uc801 \uae30\ub2a5\uc774 \ub0b4\uc7a5\ub418\uc5b4 \uc788\uc9c0\ub9cc \ub54c\ub85c\ub294 \uba54\ud2b8\ub9ad \ucd94\uc801\uc5d0 \ub300\ud55c \ucd94\uac00 \uc0ac\uc6a9\uc790 \uc9c0\uc815\uc774 \ud544\uc694\ud55c \uacbd\uc6b0\uac00 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc9c1\uc811 \uacc4\uc0b0\ud560 \uc218 \uc788\ub3c4\ub85d \ud2f0\ucf13\uc744 \uc2a4\ud504\ub808\ub4dc\uc2dc\ud2b8\ub098 \ub370\uc774\ud130\ubca0\uc774\uc2a4\ub85c \ubcf4\ub0b4\ub294 \uc790\ub3d9\ud654\ub41c \ud504\ub85c\uc138\uc2a4\ub97c \ub9cc\ub4e4\uba74 \uc2dc\uac04\uc774 \uc808\uc57d\ub418\uace0 \uc804\uccb4 \ud504\ub85c\uc138\uc2a4\uac00 \ub354 \uc26c\uc6cc\uc9d1\ub2c8\ub2e4.<\/p>\n<p><strong style=\"font-weight: bold;\"><span style=\"background-color: #fac51c;\">\uc790\ub3d9\ud654\ub97c \ud1b5\ud55c \uace0\uac1d \uc11c\ube44\uc2a4 \ud300 \uc9c0\uc6d0<\/span><\/strong><\/p>\n<p>\uace0\uac1d \uc9c0\uc6d0\ud300\uc740 \uace0\uac1d\uc744 \ub9cc\uc871\uc2dc\ud0a4\ubbc0\ub85c \uace0\uac1d\ub3c4 \ub9cc\uc871\uc2dc\ucf1c\uc57c \ud569\ub2c8\ub2e4. \ud504\ub85c\uc138\uc2a4\ub97c \uc790\ub3d9\ud654\ud558\uba74 \uace0\uac1d \uc11c\ube44\uc2a4 \ud300\uc758 \uc5c5\ubb34 \ubd80\ub2f4\uc744 \ub35c\uc5b4\uc8fc\uc5b4 \uc6b0\uc218\ud55c \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\ub294 \ub370 \uc9d1\uc911\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p><a style=\"user-select: auto;\" href=\"https:\/\/www.es.masterbase.com\/academia\/descubreautomatizacion.html\"><img data-recalc-dims=\"1\" decoding=\"async\" style=\"width: 650px !important; position: relative; max-width: 100%; cursor: pointer; padding: 0px 1px;\" src=\"https:\/\/i0.wp.com\/img.masterbase.com\/v2\/1\/5581\/b\/news\/enero\/2023\/banner-da.png?w=800&#038;ssl=1\" alt=\"\" \/><\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>\uace0\uac1d \uc11c\ube44\uc2a4 \uc0c1\ub2f4\uc6d0\uc774 \ud55c \uba85\uc778 \uc18c\uaddc\ubaa8 \uae30\uc5c5\uc774\ub4e0 \uc218\uc2ed \uba85(\ub610\ub294 \uc218\ubc31 \uba85)\uc758 \uc784\uc6d0\uc73c\ub85c \uad6c\uc131\ub41c \uc9c0\uc6d0\ud300\uc774 \uc788\ub294 \ub300\uae30\uc5c5\uc774\ub4e0, \ubaa8\ub450 \ud56d\uc0c1 \ub9e4\uc6b0 \ubc14\uc058\ub2e4\ub294 \uac83\uc740 \uac70\uc758 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