{"id":6867,"date":"2023-01-16T21:43:00","date_gmt":"2023-01-16T19:43:00","guid":{"rendered":"https:\/\/masterbase.com\/es\/es\/es\/es\/es\/?p=6867"},"modified":"2023-12-26T17:54:02","modified_gmt":"2023-12-26T15:54:02","slug":"%ed%9a%a8%ea%b3%bc%ec%a0%81%ec%9d%b8-%ed%9b%84%ec%86%8d-%eb%a9%94%ec%8b%9c%ec%a7%80-%ec%9e%91%ec%84%b1-%eb%b0%a9%eb%b2%95-2","status":"publish","type":"post","link":"https:\/\/masterbase.com\/ko\/como-escribir-mensajes-de-seguimiento-efectivos\/masterbase\/","title":{"rendered":"\ud6a8\uacfc\uc801\uc778 \ud6c4\uc18d \uba54\uc2dc\uc9c0 \uc791\uc131 \ubc29\ubc95"},"content":{"rendered":"<p>\ud6c4\uc18d \uc774\uba54\uc77c\uc740 \uadc0\uc911\ud55c \uc815\ubcf4\uc758 \uc6d0\ucc9c\uc785\ub2c8\ub2e4. \uc2e0\uc911\ud558\uac8c \uacc4\ud68d\ud558\uba74 \ub192\uc740 \ucc38\uc5ec\uc728(\uc5f4\ub78c \ubc0f \ud074\ub9ad)\uc744 \uae30\ub300\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774 \ub3c4\uc6c0\ub9d0\uc740 \ud6c4\uc18d \uc870\uce58 \uc804\ub7b5\uc744 \uc138\uc6b0\uace0 \uc774\uba54\uc77c \ub9c8\ucf00\ud305\uc758 \uac00\uce58\ub97c \ub192\uc774\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub420 \uac83\uc785\ub2c8\ub2e4.<\/p>\n<h3><\/h3>\n<h2>\ud6c4\uc18d \uc774\uba54\uc77c\uc774\ub780 \ubb34\uc5c7\uc778\uac00\uc694?<\/h2>\n<p>\ub354 \ub9ce\uc740 \uc815\ubcf4\ub97c \uc218\uc9d1\ud558\uae30 \uc704\ud574 \uace0\uac1d \uc5ec\uc815\uc5d0\uc11c \uc911\uc694\ud55c \uc774\uc815\ud45c\uac00 \ubc1c\uc0dd\ud55c \ud6c4\uc5d0 \uc804\uc1a1\ub429\ub2c8\ub2e4.<\/p>\n<p>\uc608\ub97c \ub4e4\uc5b4 \ucf58\ud150\uce20\ub97c \ub2e4\uc6b4\ub85c\ub4dc\ud55c \uc0ac\ub78c\ub4e4\uc5d0\uac8c \ucf58\ud150\uce20\ub97c \uc804\uc1a1\ud558\uc5ec \ucf58\ud150\uce20\uac00 \uc720\uc6a9\ud588\ub294\uc9c0 \ubb3c\uc5b4\ubcfc \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ub610\ud55c \uc11c\ube44\uc2a4 \ubb34\ub8cc \uccb4\ud5d8\uc744 \uc9c4\ud589 \uc911\uc778 \uc0ac\ub78c\ub4e4\uc5d0\uac8c\ub3c4 \uacbd\ud5d8\uc5d0 \ub300\ud55c \ud53c\ub4dc\ubc31\uc744 \uc694\uccad\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc774\ubca4\ud2b8\uac00 \ub05d\ub09c \ud6c4 \ud6c4\uc18d \uba54\uc2dc\uc9c0\ub97c \ubcf4\ub0b4 \uc5f0\ub77d\uc744 \ucde8\ud560 \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ud6c4\uc18d \uc774\uba54\uc77c\uc744 \uc790\ub3d9 \uc751\ub2f5\uc73c\ub85c \uc608\uc57d\ud558\uc5ec \uad6c\ub3c5\uc790\uc758 \uc694\uad6c\uc640 \uad00\uc2ec\uc0ac\uc5d0 \uc644\ubcbd\ud558\uac8c \ubd80\ud569\ud558\ub294 \uac1c\uc778\ud654\ub41c \ud504\ub85c\uadf8\ub7a8\uc744 \ub9cc\ub4e4 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h2>\ud6c4\uc18d \uba54\uc2dc\uc9c0 \uc791\uc131 \ubc29\ubc95<\/h2>\n<p><strong>1. \ud074\ub9ad \uc720\ub3c4 \ubb38\uc548(CTA)\uc744 \uc815\uc758\ud558\ub294 \uac83\ubd80\ud130 \uc2dc\uc791\ud569\ub2c8\ub2e4.<\/strong><\/p>\n<p>\ud56d\uc0c1 \uc8fc\uc694 \ubaa9\uc801\uc744 \uba3c\uc800 \uc0dd\uac01\ud558\uc138\uc694. \uc815\ud655\ud788 \ubb34\uc5c7\uc744 \uc54c\uc544\uc57c \ud558\ub098\uc694? \uc218\uc2e0\uc790\uac00 \ubb34\uc5c7\uc744 \ud558\uae38 \uc6d0\ud558\ub098\uc694?<\/p>\n<p>\uc774\uc5d0 \ub530\ub77c CTA\uc640 \uc774\ub97c \uc720\ub3c4\ud558\ub294 \ub098\uba38\uc9c0 \ucf58\ud150\uce20\uac00 \uacb0\uc815\ub429\ub2c8\ub2e4.<\/p>\n<p>\uba85\ud655\ud55c \ubaa9\ud45c\uac00 \uc5c6\uc73c\uc2e0\uac00\uc694? \uc774\uba54\uc77c\uc744 \ubcf4\ub0b4\ub294 \uac83\uc774 \uadf8\ub2e4\uc9c0 \uc88b\uc740 \uc0dd\uac01\uc774 \uc544\ub2d0 \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p><strong>2. \uc81c\ubaa9\uc5d0 \uc8fc\uc758\ud558\uc138\uc694.<\/strong><\/p>\n<p>\ub208\uc5d0 \ub744\uac8c \ub9cc\ub4dc\uc138\uc694. \uc544\ubb34\ub9ac \uc9e7\uac70\ub098 \uae38\uc5b4\ub3c4 \uad6c\uccb4\uc801\uc774\uc5b4\uc57c \ud569\ub2c8\ub2e4. \ubc1b\uc740 \ud3b8\uc9c0\ud568\uc5d0\uc11c \uc798\ub9b4 \uacbd\uc6b0\ub97c \ub300\ube44\ud558\uc5ec \uac00\uc7a5 \uc911\uc694\ud55c \uc815\ubcf4\uac00 \ub9e8 \uc704\uc5d0 \ud45c\uc2dc\ub418\ub3c4\ub85d \ud558\uc138\uc694.<\/p>\n<p>\ud504\ub9ac\ud5e4\ub354\ub97c \uc0ac\uc6a9\ud558\uc5ec \uc81c\ubaa9\uc5d0 \ud3ec\ud568\ud560 \uc218 \uc5c6\uac70\ub098 \uc6d0\ud558\uc9c0 \uc54a\ub294 \uc815\ubcf4\ub97c \ucd94\uac00\ud558\uc5ec \uc81c\ubaa9\uc744 \ubcf4\uc644\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc5ec\uae30\uc5d0\ub294 \uba54\uc2dc\uc9c0\uc758 \uc911\uc2ec \uc8fc\uc81c\uc5d0 \ub300\ud55c \uad6c\uccb4\uc801\uc778 \uc815\ubcf4\uac00 \ud3ec\ud568\ub418\uc5b4 \uc788\uc5b4 \ub3c5\uc790\uac00 \uba54\uc2dc\uc9c0\ub97c \uc5f4\uc9c0 \uc5ec\ubd80\ub97c \ud6e8\uc52c \uc27d\uac8c \uacb0\uc815\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc608\uc2dc:<\/p>\n<p>\ud6c4\uc18d \uc774\uba54\uc77c\uc758 \uc608\uc785\ub2c8\ub2e4.<\/p>\n<p>\ub610\ud55c \"\uadc0\ud558\uc758 \uc815\ubcf4\ub97c \uc704\ud574\"\uc640 \uac19\uc740 \uc9c4\ubd80\ud55c \ud45c\ud604\uc744 \uc0ac\uc6a9\ud558\ub294 \uac83\uc740 \ub2e4\uc18c \uad6c\uc2dd\uc774\uc5b4\uc11c \uc0c1\ub300\ubc29\uc5d0\uac8c \ub208\uc5d0 \ub744\uc9c0 \uc54a\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ud6c4\uc18d \uba54\uc2dc\uc9c0\uc5d0 \uc218\uc2e0\uc790\uc758 \uc774\ub984\uc744 \ud3ec\ud568\ud558\uc5ec \ub354 \uac1c\uc778\ud654\ud560 \uc218 \uc788\ub294 \uc88b\uc740 \uc544\uc774\ub514\uc5b4\uac00 \ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uadf8\ub7ec\ub098 \uc774\uba54\uc77c \uac1c\uc778\ud654\uc5d0 \ub300\ud55c \uc120\ud638\ub3c4\ub294 \uc0ac\ub78c\ub9c8\ub2e4 \ub2e4\ub974\ubbc0\ub85c \ub300\uc0c1 \uace0\uac1d\uc5d0\uac8c \uc801\ud569\ud55c\uc9c0 \ud14c\uc2a4\ud2b8\ud574 \ubcf4\uc138\uc694.<\/p>\n<p><strong>3. \ud558\uc9c0\ub9cc \uc5b4\uca0c\ub4e0 \uac1c\uc778\uc801\uc774\uc5b4\uc57c \ud569\ub2c8\ub2e4.<\/strong><\/p>\n<p>\uc2e4\uc81c \uc0ac\ub78c\ucc98\ub7fc \ub4e4\ub9ac\ub294 \uc774\uba54\uc77c: \uc0ac\ub78c\ub4e4\uc740 \ube0c\ub79c\ub4dc\uc640 \ub300\ud654\ud558\uace0 \uc2f6\uc5b4 \ud558\ub294 \uac83\uc774 \uc544\ub2c8\ub77c \uc0ac\ub78c\uacfc \ub300\ud654\ud558\uace0 \uc2f6\uc5b4 \ud569\ub2c8\ub2e4. \uadf8\ub9ac\uace0 \ud6c4\uc18d \uc774\uba54\uc77c\uc774 \uc790\ub3d9\ud654\ub418\uc5b4 \uc788\ub2e4\uace0 \ud574\uc11c \ub85c\ubd07\ucc98\ub7fc \ub4e4\ub9b4 \ud544\uc694\ub294 \uc5c6\uc2b5\ub2c8\ub2e4. \uacb0\uad6d, \ubb38\uad6c\ub97c \uc791\uc131\ud558\uace0 \uc790\ub3d9\ud654 \uaddc\uce59\uc744 \uc124\uc815\ud558\ub294 \ub2f4\ub2f9\uc790\ub294 \ud56d\uc0c1 \uc874\uc7ac\ud569\ub2c8\ub2e4. \uadf8\ub7ec\ub2c8 \ub208\uc5d0 \ub744\uc138\uc694.<\/p>\n<p>\uc989, \uc790\uc5f0\uc5b4\ub97c \uc0ac\uc6a9\ud574\uc57c \ud569\ub2c8\ub2e4. \ub9c8\uce58 \uc774\uba54\uc77c\uc744 \ubcf4\ub0b4\ub294 \uc0ac\ub78c\uacfc \uc2e4\uc81c\ub85c \ub300\ud654\ud558\ub294 \uac83\ucc98\ub7fc \ub9d0\uc774\uc8e0.<\/p>\n<p>\uc694\uc998\uc5d0\ub294 \uc9c0\uc778\uc774 \ubcf4\ub0b8 \uba54\uc2dc\uc9c0\ucc98\ub7fc \ubcf4\uc774\ub294 \uc77c\ubc18 \ud14d\uc2a4\ud2b8(\ub610\ub294 \uac00\uc9dc \uc77c\ubc18 \ud14d\uc2a4\ud2b8) \uc774\uba54\uc77c\uc744 \ubcf4\ub0b4\ub294 \uac83\uc774 \ud070 \ucd94\uc138\uc778\ub370, \ubc1c\uc2e0\uc790 \uc8fc\uc18c\uc5d0 \uc2e4\uc81c \uc0ac\ub78c\uc758 \uc774\ub984\uc774 \ucca8\ubd80\ub418\uc5b4 \uc788\ub294 \uacbd\uc6b0\uac00 \ub9ce\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc88b\uc740 \uc608\ub85c Moo, \uc989 '\ub85c\ubd07'\uc774 \ubcf4\ub0b8 \uc774\uba54\uc77c\uc744 \ub4e4 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc8fc\ubb38 \ud6c4 \ud53c\ub4dc\ubc31\uc744 \uc694\uccad\ud558\ub294 \uc774 \ud6c4\uc18d \uc774\uba54\uc77c\uc740 \uc6b0\ub9ac\uac00 \uc758\ubbf8\ud558\ub294 \ubc14\ub97c \uc815\ud655\ud788 \ubcf4\uc5ec\uc90d\ub2c8\ub2e4. \ub204\uad6c\ub098 \uc774 \uc774\uba54\uc77c\uc774 \uc790\ub3d9\ud654\ub41c \uc774\uba54\uc77c\uc774\ub77c\ub294 \uac83\uc744 \uc54c\uace0 \uc788\uc9c0\ub9cc, \uadf8\ub7fc\uc5d0\ub3c4 \ubd88\uad6c\ud558\uace0 \uc2e4\uc81c\ub85c\ub294 \uc774\uba54\uc77c\ucc98\ub7fc \uc77d\ud788\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4. \ub354 \uc88b\uc740 \uc810\uc740 \uc218\ud654\uae30 \ub108\uba38\uc5d0 \ub0b4 \ub9d0\uc744 \uc77d\uc5b4\uc904 \uc0ac\ub78c\uc774 \uc788\ub2e4\ub294 \uc0ac\uc2e4\uc785\ub2c8\ub2e4.<\/p>\n<p><strong>4. \uc9e7\uc744 \ud544\uc694\ub294 \uc5c6\uc9c0\ub9cc \uc7ac\ubbf8\uc788\uc5b4\uc57c \ud569\ub2c8\ub2e4.<\/strong><\/p>\n<p>\uc601\uc5c5 \ud6c4\uc18d \uc774\uba54\uc77c\uacfc \uac19\uc740 \ud2b9\uc815 \uacbd\uc6b0\uc5d0\ub294 \ub354 \uae34 \uba54\uc2dc\uc9c0\ub97c \ubcf4\ub0b4\uc57c \ud560 \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4. \uc77c\ubc18 \ud14d\uc2a4\ud2b8 \ubc84\uc804\uc740 \ub354 \uae34 \ubb38\uad6c\ub97c \uad8c\uc7a5\ud558\uae30\ub3c4 \ud569\ub2c8\ub2e4. \uadf8\ub7ec\ub098 \uc774\uac83\uc774 \uc88b\uc740 \uc0dd\uac01\uc778\uc9c0 \uc5ec\ubd80\ub294 \uc5ec\ub7ec \uac00\uc9c0 \uc694\uc778\uc5d0 \ub530\ub77c \ub2ec\ub77c\uc9d1\ub2c8\ub2e4:<\/p>\n<ul>\n<li>\ubcf4\ub0b4\ub294 \uc774\uba54\uc77c \uc720\ud615<\/li>\n<li>\uc7a0\uc7ac \uace0\uac1d\uc740 \ub204\uad6c\uc785\ub2c8\uae4c?<\/li>\n<li>\uace0\uac1d\uc774 \uc5b4\ub5a4 \uc778\uc2dd \ub2e8\uacc4\uc5d0 \uc788\ub294\uc9c0, \uc989 \uace0\uac1d\uc774 \uc6d0\ud558\ub294 \uacf3\uc73c\ub85c \uc548\ub0b4\ud558\uae30 \uc704\ud574 \uba3c\uc800 \uc2a4\ud1a0\ub9ac\uac00 \ud544\uc694\ud55c\uac00\uc694, \uc544\ub2c8\uba74 \ubc84\ud2bc\uc744 \ud074\ub9ad\ud560 \uc900\ube44\uac00 \ub418\uc5b4 \uc788\ub294\ub370 \uba87 \uac00\uc9c0 \uba85\ud655\ud55c \ubb38\uc7a5\uc73c\ub85c\ub9cc \uc720\ub3c4\ud560 \uc218 \uc788\ub294 \uc0c1\ud0dc\uc778\uac00\uc694?<\/li>\n<\/ul>\n<p>\uc774\uba54\uc77c\uc758 \ub0b4\uc6a9\uc744 \uc218\uc2e0\uc790\uc758 \ud544\uc694\uc5d0 \ub9de\uac8c \uc870\uc815\ud558\uace0, \uae38\uc774\uc5d0 \uc0c1\uad00\uc5c6\uc774 \uc774\uba54\uc77c\uc758 \ubaa9\uc801\uc744 \uc78a\uc9c0 \ub9c8\uc138\uc694. \ucc98\uc74c\ubd80\ud130 \ub05d\uae4c\uc9c0 \uba85\ud655\ud558\uac8c \ud558\uc138\uc694.<\/p>\n<p>\uae34 \ub2e8\ub77d(\ub9e4\uc6b0 \ud765\ubbf8\ub86d\ub354\ub77c\ub3c4 \uc8fc\uc758\ub825\uc744 \ub9ce\uc774 \uc783\uc744 \uc704\ud5d8\uc774 \uc788\uc74c)\uacfc \ub9e4\uc6b0 \uae34 \ubb38\uc7a5\uc740 \uc78a\uc5b4\ubc84\ub9ac\uc138\uc694.<\/p>\n<p>\ubaa8\ub450\uc5d0\uac8c \ub9de\ub294 \uc815\ub2f5\uc740 \uc5c6\uc73c\ub2c8 \ub2e4\ub978 \uac83\uc744 \uc2dc\ub3c4\ud558\ub294 \uac83\uc744 \ub450\ub824\uc6cc\ud558\uc9c0 \ub9c8\uc138\uc694. \ub2e4\uc591\ud55c \uc720\ud615\uc758 \ud14d\uc2a4\ud2b8\ub97c \uc2dc\ub3c4\ud558\uc5ec \uace0\uac1d\uc5d0\uac8c \uc5b4\ub5a4 \uac83\uc774 \ud6a8\uacfc\uc801\uc778\uc9c0 \ud655\uc778\ud558\uc138\uc694.<\/p>\n<h2>\ud6c4\uc18d \uc774\uba54\uc77c\uc740 \uc5b8\uc81c \ubcf4\ub0b4\uc57c \ud558\ub098\uc694?<\/h2>\n<p>\uc774\uba54\uc77c \ubc1c\uc1a1\uc744 \uc815\ub2f9\ud654\ud560 \ub9cc\ud55c \uc815\ubcf4 \uc694\uad6c\uac00 \uc788\uc744 \ub54c\ub9c8\ub2e4 \ud6c4\uc18d \uc774\uba54\uc77c\uc744 \ubcf4\ub0b4\ub294 \uac04\ub2e8\ud55c \uc6d0\uce59\uc744 \ub530\ub974\ub294 \uac83\uc774 \uc88b\uc2b5\ub2c8\ub2e4. \ubb3c\ub860 \ud56d\uc0c1 \ud0c0\uac9f \uace0\uac1d\uc758 \uc120\ud638\ub3c4\ub97c \uace0\ub824\ud558\uace0 \uc0c1\uc2dd\uc744 \uc0ac\uc6a9\ud574\uc57c \ud569\ub2c8\ub2e4.<\/p>\n<p>\uc774\ub7ec\ud55c \uc815\ubcf4 \uc694\uad6c\uc0ac\ud56d\uc740 \ud68c\uc0ac\ub9c8\ub2e4 \ub2e4\ub974\uba70 B2B \ub610\ub294 B2C \ud658\uacbd\uc5d0\uc11c \uc6b4\uc601\ub418\ub294\uc9c0 \uc5ec\ubd80\uc5d0 \ub530\ub77c \ub2ec\ub77c\uc9d1\ub2c8\ub2e4. \ub2e4\uc74c\uc740 \uadf8 \uc608\uc785\ub2c8\ub2e4:<\/p>\n<p>\ud658\uc601 \uc774\uba54\uc77c<\/p>\n<p>\uc804\ud658 \ud6c4\uc18d \uc774\uba54\uc77c<\/p>\n<p><a href=\"https:\/\/ebook.masterbase.com\/explote-el-poder-del-email-de-bienvenida\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" style=\"width: 640px !important;\" src=\"https:\/\/out.filebunker.com\/I1013\/63c7206eebeb83001901c430\/kgjuu7q4y9ls0a9m1oczwyd27tm59usdodcyq7ln9f3bh0dszvux5gvy1gsy2b16\" width=\"640\" \/><\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>\ud6c4\uc18d \uc774\uba54\uc77c\uc740 \uadc0\uc911\ud55c \uc815\ubcf4\uc758 \uc6d0\ucc9c\uc785\ub2c8\ub2e4. \uc2e0\uc911\ud558\uac8c \uacc4\ud68d\ud558\uba74 \ub192\uc740 \ucc38\uc5ec\uc728(\uc5f4\ub78c \ubc0f \ud074\ub9ad\ub960)\uc744 \uae30\ub300\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>","protected":false},"author":239642484,"featured_media":7210,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_wpcom_ai_launchpad_first_post":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[1405],"tags":[],"class_list":["post-6867","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-email-marketing"],"yoast_head":"<!-- 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