{"id":11915,"date":"2017-01-19T17:22:00","date_gmt":"2017-01-19T15:22:00","guid":{"rendered":"https:\/\/masterbase.com\/es\/es\/es\/?p=11915"},"modified":"2024-03-06T17:24:45","modified_gmt":"2024-03-06T15:24:45","slug":"les-types-de-campagnes-de-marketing-par-courrier-electronique","status":"publish","type":"post","link":"https:\/\/masterbase.com\/fr\/tipos-de-campanas-de-email-marketing\/masterbase\/","title":{"rendered":"Types de campagnes de marketing par courrier \u00e9lectronique"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Existe-t-il vraiment diff\u00e9rents \"types de campagnes de marketing par courrier \u00e9lectronique\" ? Il ne s'agit pas simplement d'envoyer un courrier \u00e9lectronique \u00e0 une liste de clients avec un contenu attrayant et d'appuyer sur \"Envoyer\".<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">N'est-ce pas d'ailleurs l'objectif du marketing par courrier \u00e9lectronique ?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La r\u00e9ponse \u00e0 toutes ces questions est \"non\".<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Le marketing par courrier \u00e9lectronique est, comme la plupart des canaux de marketing, tr\u00e8s nuanc\u00e9 et jug\u00e9 sur la base de diff\u00e9rents objectifs, qui sont mis en \u0153uvre par le biais de diff\u00e9rents processus.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<div style=\"height:52px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h4 class=\"wp-block-heading has-black-color has-text-color has-link-color has-large-font-size wp-elements-1\">En savoir plus :<\/h4>\n\n\n\n<ul class=\"wp-block-list\" id=\"aprenda\">\n<li>Campagnes d'acquisition<\/li>\n\n\n\n<li>Campagnes de fid\u00e9lisation<\/li>\n\n\n\n<li>Campagnes transactionnelles<\/li>\n\n\n\n<li>Campagnes de segmentation<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-group alignfull has-black-color has-text-color has-link-color has-medium-font-size wp-elements-2 is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-a4683dfa wp-block-group-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--80);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--80);padding-left:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-3e41869c wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-white-color has-text-color has-link-color wp-element-button\" href=\"https:\/\/smartview.masterbase.com\/v2\/657716034204f778572dd5ff\/?url=tipos-de-campanas-de-email-marketing\"><strong>Acc\u00e9der au livre \u00e9lectronique ici<\/strong> <\/a><\/div>\n<\/div>\n\n\n\n<p class=\"has-text-align-justify has-small-font-size wp-block-paragraph\"><em>Pour acc\u00e9der \u00e0 l'eBook, il vous suffit d'avoir un compte MasterBase\u00ae. Si vous n'en avez pas, vous pouvez en cr\u00e9er un gratuitement.<\/em><\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Le marketing par courrier \u00e9lectronique est, comme la plupart des canaux de marketing, tr\u00e8s nuanc\u00e9 et jug\u00e9 sur la base de diff\u00e9rents objectifs, qui sont mis en \u0153uvre par le biais de diff\u00e9rents processus.<\/p>","protected":false},"author":239642484,"featured_media":11916,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_wpcom_ai_launchpad_first_post":false,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[1412],"tags":[],"class_list":["post-11915","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ebook"],"yoast_head":"<!-- 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