{"id":12008,"date":"2014-10-03T11:27:00","date_gmt":"2014-10-03T08:27:00","guid":{"rendered":"https:\/\/masterbase.com\/es\/es\/es\/?p=12008"},"modified":"2024-03-07T11:29:16","modified_gmt":"2024-03-07T09:29:16","slug":"metrics-that-are-important-to-measure","status":"publish","type":"post","link":"https:\/\/masterbase.com\/en\/metricas-que-es-importante-medir\/masterbase\/","title":{"rendered":"Metrics: What is important to measure?"},"content":{"rendered":"<p class=\"wp-block-paragraph\">The pressure for marketing people to demonstrate quantifiable results is increasingly imminent.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Knowing the metrics that go along with every email marketing campaign you run is the difference between doing or not doing effective marketing actions over time.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">By adopting metrics and analyzing them, you can use each message to encourage your recipients to open the next campaign, creating interesting communications that deliver benefits so relevant that they are always willing to open your emails.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<div style=\"height:52px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h4 class=\"wp-block-heading has-black-color has-text-color has-link-color has-large-font-size wp-elements-4af6be25722b9ce069fe2cbec3efb1d3\">Learn about:<\/h4>\n\n\n\n<ul class=\"wp-block-list\" id=\"aprenda\">\n<li>Know what the metrics are really needed for.<\/li>\n\n\n\n<li>The role of metrics in the email cycle.<\/li>\n\n\n\n<li>Types of metrics.<\/li>\n\n\n\n<li>Deliverability, engagement and profit metrics.<\/li>\n\n\n\n<li>ndelivery, opening, click and conversion.<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-group alignfull has-black-color has-text-color has-link-color has-medium-font-size wp-elements-9b0a7e12999ce5f71c6cfaa9620b0867 is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-a4683dfa wp-block-group-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--80);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--80);padding-left:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-3e41869c wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-white-color has-text-color has-link-color wp-element-button\" href=\"https:\/\/smartview.masterbase.com\/v2\/657716034204f778572dd5ff\/?url=lista-de-contactos-comprar-arrendar-construir\"><strong>Access the eBook here<\/strong> <\/a><\/div>\n<\/div>\n\n\n\n<p class=\"has-text-align-justify has-small-font-size wp-block-paragraph\"><em>To access the eBook you only need to have an account created in MasterBase\u00ae. If you don't have one, you can create one for free.<\/em><\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Knowing the metrics that go along with every email marketing campaign you run is the difference between doing or not doing effective marketing actions over time.<\/p>","protected":false},"author":239642484,"featured_media":12010,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[1412],"tags":[],"class_list":["post-12008","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ebook"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - 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